Indianapolis Times, Indianapolis, Marion County, 17 July 1937 — Page 16

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THE INDIANAPOLIS TIMES

HIGHLIGHTS OF AUTOMOTIVE NEWS No LLin the Estes Family

CITY CHEVROLET DEALERS GIVEN SALES AWARDS

Used Car Leadership Hailed At Victory Dinner

For Indiana.

Twenty-one Chevrolet throughout the state today had been | crowned champions of their classes | anJ three Indianapolis dealers had | gained places in the “heavyweight” | division, the top ranking group. This recognition was received as | 165 Chevrolet dealers, sales managers and executives of the Indian- | apolis gone attended the Victory | Jamboree at Michigan City. Completion of the most successful used | car sales drive ever held in Indiana was celebrated. According to L. E. Craig, assistant | zone manager in charge of used car | sales, the Indianapolis zone is in | the best condition, as far as used car inventories are concerned, of any in| the country.

Reconditioning Work Cited

“The success of the contest was influenced greatly by the splendid reconditioning facilities of our deal- | ers. Chevrolet dealers’ cars are guaranteed to be in the best pos- | sible condition from the standpoint | of safety and economical operation | that our modern equipment can | make them,” said Mr. Craig. “The | dealers throughout the Indianapolis Zone have enjoyed this large volume of business primarily from the confidence this excellent reconditioning has inspired in the public.” Dealers attending the jamboree ! were entertained at the Long Beach | Country Club with games and | sports. In the evening a banquet | and floor show were held at the Spaulding Hotel at which time Nor- | ton A. Stuart, zone manager, awarded the winning dealers with prizes | gained during the contest. The | champion in the “heavyweight di- | vision” ‘was the North Side Chevro- | let Co. of Indianapolis, headed by W. E. Kuhn, president. Others Are Named

Other “heavyweight” champions were Louis Wides of the Washing- | ton Auto Sales, and the West Side | Chevrolet Co., headed by R. L. Edwards and F. L. Elliott of Indianapolis; Bueter Chevrolet of Ft. Wayne: Alison Bell Co. of Peru; | R. W. Crosson of Farmersburg, and Pat Monahan’s Chevrolet Co. Up-| land. Besides Mr. Stuart, principal speaker of the evening, | and Mr. Craig, master of ceremo- | nies, other executives attending were | T. E. Wurster, assistant zone manager in charge of new car sales; Otto Ernberg, zone organization manager; Art Wilson, regional service manager, and M. D. Graham, sales manager of the Indianapolis Chevrolet group. | Additional Indianapolis dealers who won awards were Robert Johnson of the Johnson Chevrolet Co. and M. D. Watkins, Superior Chevrolet, Inc., president, The Michigan City dealer was E. J. Jennings, president of the Economy Chevrolet corp.

DETROIT FIRM WINS GLASS DESIGN PRIZE

De Soto Press Plant Plan Cited in Contest.

who was the

Times Special DETROIT, July 17.—First prize for the best use of glass in industrial buildings during the last year has just been awarded to Albert | Kahn, Inc., of Detroit, for the design | of the press plant building of ‘the | new De Soto automobile factory. More than 650 entries were ‘sub- | mitted in the contest which was con- | ducted by Architectural Forum and | sponsored hy the Pittsburgh Glass Institute. Medal awards were made in six different classifications, including residential, commercial shops, theaters and hotels, industrial manufacturing plants, public | buildings and gS and general. |

NEW WILLYS COUPE FEATURES BIG SEAT

‘Retail

| Indianapolis

branch manager, | This increase was approximately 14

Chevrolet Zone Officials Celebrate

dealers &

' .

Executives, dealers

Indianapolis Chevrolet. Zone assembled last week in Michigan City.

at the “Victory Jamboree”

and sales managers of the !'

This | Spoke.

scene was snapped at the banquet, Hotel Spaulding. Norton A. Stuart, Zone Manager,

served in the

R. A. Hayes Reports Gain of 30 Per Cent in Ford Sales

Deliveries for First Half of Year Show

Marked Increase.

Retail deliveries of Ford V-8s in branch territory showed a gain of 30.4 per cent during the first half of 1937 over the same 1936 period, R. A. Hayes, Fora has announced.

times as large as the increase shown in registrations of all makes, which

on May 31 were 2.22 per cent ahead 3

of the comparable 1936 period. “The enormous increase in Ford V-8 sales is especially gratifying,’ | Mr. Hayes commented, “in view of

the fact that our factory production | was deliberately held down during

the period of the General Motors strike.” It was explained that at the beginning of the strike Ford production was a little over 6000 units a

day and was scheduled to be raised in the ordinary course of events to |

7000 a day. Henry Ford instructed the production department to maintain production but not to make the scheduled increases, it was stat-

ed. At no time did General Motors

approach the Ford motor Co. with any kind of proposal to restrict production, but Mr. Ford said he did | not wish to appear to be profiting | from the competitor's difficulty. Accordingly, production of Ford

cars and trucks ran along without | material | Motors’ difficulty was settled, when | Ford production was raised to 7000 |

increase until General

units a day to meet dealers’ demands. The great recovery in business since 1933 is well illustrated by Ford sales, Mr. Hayes said. In a single month this year Indianapolis branch dealers sold as many units as in the entire first half of 1933. The branch | territory includes nearly all of Indi- |

[ana and several Illinois counties.

Chrysler Head

| | | |

R. A Haves

INTERNATIONAL BRANCH MOVED

Truck Organization Occu- | pies New Washington St. Building.

| iii

According to L. W. Hully, International Harvester Co. motor truck [ branch manager, the occupation of {the new ‘quarters in the recently |qompieted building at 1085 W. Washington St., will afford move room to take care of the increased demand for the mew line of Inter- | national trucks. Mr. Hully said the company | anes 26 models on 79 different | wheelbases. The used truck department and parts departments alse will be housed in the new building he said, along with the farm implement branch, under the direction of J. A. Brookband. formerly located at 319 S. _ Missouri St.

PONTIAC BREAKS OLD PRODUCTION REGORD

Manufactures 181 131,254 Cars

| crossed the midyear mark with |

In 6-Month Period.

With payrolls and employment at an all-time high, the Pontiac | Motor Division of General Motors |

| production and sales more than 30 |

David A, Wallace is the newly appointed president of the Chrysler Corp. Chrysler Sales Division. Mr. Wallace was formerly vice president in charge of manufacturing at the Chrysler BcuLY.

PRIZES TO BE GIVEN

per cent higher than on the best | previous first half-year of record, |

H. J. Kilingler, general manager announced today. Despite strikes in supplying companies which cut into production during the first half of 19387 the division in the six months ended July 1, built 131,254 cars as compared with 97.978 in the comparable period of 1936, which was the previous high and in the first six months of this year sold at retail

GAS UTILITY DRIVERS

in the domestic market 121.437 new | cars as compared with 95502 in the first half of 1936, Mr. Klingler

TOLEDO, July 17. — A winys 81 With Perfect F Records to, stated.

coupe model, characterized by the | widest seat offered in any low ~priced | car of this body type, has been added to the Willys line, David R.| Wilson, president of Willys-Over-

Get Medals.

Medals are to be awarded this

WAGES INCREASE Compensation to employees of the B. F. Goodrich Co. in the United | States increased $4,800,000 over the

land Motors, Inc., announced today. | week to 81 employees of the Citi- | preceding year and amounted to

The new Willys coupe, fully; equipped, is priced at $499 at the factory in Toledo, excluding Federal and state tax, freight and handling. Production of the new coupe model already has started at the Toledo plants of Willys-Overland and will be extended to the Los Angeles assembly plant soon.

TIRE MAN RECEIVES LETTER FROM ACTOR |»

Ralph Lillard of the Pavy & Lillard firm, experts in tire vulcanizing. at 310 E. Ohio St. received a letter from his friend, Dick Powell film star, congratulating him on the success of his business. Lillard and Powell were formerly with Charlie Davis’ band in Indianapolis.

‘“CLOUDBURST TESTS CARS Lincoln-Zephyr cars undergo a “cloudburst” test after road testing, before they are shipped from the | factory. The cars are subjected to 8 downpour of water directed at

| prime factors in the conduct of the | drivers, he said.

| Rouge Plant of the Ford Motor Co.

bens Gas & Coke Utility in recog- | nition of having no accidents

charged against them while driving utility cars during the last year. The awards are made each year by | the insurance company that carries’ the Utility's automobile accident, policy. According to F. G. Rastenburg, Utility general sales manager, employees take every precaution to make the streets of Indianapolis safe place both for other traffic and pedestrians. Courtesy, caution and consideration are the three

MAKE 9000 BOXES DAILY A shipping box factory at the

employees 300 men who make 40 different kinds of boxes. The factory's daily output is 9000 units,

SUMMER SLACKS From a Tailor Shop less of how little hie fit your trousers SON to you, and up.

LEON TAILORING co.

nk en cen, leak might occur.

more than $42,500,000, according to S. B. Robertson, Goodrich president.

VERDICT ISSUED IN ‘ESS0’ CASE

Standard of Indiana Wins Damages From Firm ‘Borrowing’ Name.

SERVICE EXPERT HERE TO ADVISE CAR REPAIRMEN

Studebaker School Is to Be Held Monday for Local Dealers.

Owners of Studebaker automobiles will be interested to learn that Mr. W. L. Foster is here to conduct a school for the service men of the Litzelman & Morrison Studebaker dealers in this area. Mr. Foster is a factory-trained service expert from the Studebaker factories in South Bend, one of a staff of “touring service experts” that have had a wide practical retail service experience as well as many years of factory service work. The local service school, which is to be attended by all members of the Litzelman & Morrison staff, will be conducted on Monday. The meeting will acquaint local Studebaker service men with the most modern mechanical equipment and up-to-date methods of inspecting, adjusting, replacing parts and generally servicing Studebaker automobiles. Mr. Foster's equipment includes wide assortment of modern tools and shop equipment. “This school will be of great value to our service men,” said Mr. Litzelman. “We are constantly striving to improve our equipment and our methods of service to our owners, | In this case, instructions will come | directly from the factory and will result not only in making our service more efficient, but more economical as well.” Similar service schools are being

Directors of Standard Oil Co. of | Indiana have decision in their company's favor | of the suit to enjoin Esso, Inc, & | subsidiary of Standard Oil Co. of | New Jersey, from using the name “Esso” or any other term derived from the Standard Oil name in the 14 states in which Standard of Indiana is operating. A decree against the Standard of | New Jersey subsidiary was entered by Judge George H. Moore of the |'U. S. District Court at St. Louis. Besides enjoining use of the Esso trade name, the decree awarded

Indiana.

on the opening of three service stations in St. Louis under the Esso banner. Although the stations and | their adv ertising displayed a notice | that they were “not connected with | Standard Oil Co. (Indiana),” the | Count held that the phrase was not | sufficient to prevent infringement of Standard of Indiana's rights.

BUICK'S DELIVERIES SHOW GAIN OVER 3

Record Your [ Predicted Despite Strike. |

Times Special FLINT, Mich., July 17.—The Buick division of General Motors delivered 66,663 cars to customers in the United States during the second | quarter, a gain of 14,012 cars or 26.6 per cent over the corresponding 1936 | period, it was disclosed today by H. | H. Curtice, president and general manager, who said that heavy de- | ma for the new cars has resulted the best retail volume for this or iod in 10 years. ite executive said that June sales, | | to g 20,786 units, compared with | |

16, pong ” June a year ago, a gain of | ki — or 27.1 per cent, and that | stic deliveries of 1937 models to | Some are running more than 28,000 cars ahead of last year for an in- | crease of approximately 23 per cent. | “The 1937 model year will prove | one of the best in Buick history not- | withstanding the stoppage of pro- | duction Ly strikes during a six- | weeks period in January and February,”) Mr. Curtice said. FORD LETS CONTRACT

nounced at the Ford home office here.

SHIP MORE GRAHAMS

Graham shipments for the last two weeks in June more than! doubled the figure for June 1 to | 15 it is reported by F. R. Valpey, | vice president and general sales manager of the Graham-Paige Mo- | tors Corp.

Come here and get your guaranteed Steam OIL PERMA. NENT with

double ena ringlet ends any style neck | $2.00 and

LY. 0026

Because

of our attention to the

little things, we feel justified in saying a we excel in our

yet we keep

our us ; within reach of the income.

received notice of |

costs and damages to Standard of

The decision terminated a suit which was started in 1935 following

held by Studebaker experts in all | parts of the country. This work, which supplements a comprehensive service school at South Bend, is rapidly putting Studebaker dealers {in the front ranks of service oper- | ators. TWO-CYLINDER CARS The first two-cylinder and four- | cylinder automobile — revolutionary | designs for their time—were pro- | duced by Oldsmobile.

There are 13 mouths to be fed fruits, vegetables and nuts in the husky Hollywood family of Dr. St. Louis (I'm Strong As Steel) Estes, left, nature advocate and lecturer, since his 37-year-old wife, centered among her brood above, gave birth to her 11th child, a nine-pound girl, and two hours later resumed her household duties. Estes eat fish, fowl “or meats of animals with blood The loin-clothed children are tutored at home, seldom leave the estate with its playground and swimming pool. Louis Estes II to VI. The new baby, mother’s arms, has not been named, but Mrs. Estes says no matter, neither have two previous girls. “They respond to Chickadee and Dimple, so why

streams.”

bother?”

back-to-

Never do the

The five boys are named St. shown in its

VIOLIN MAKER DIES By United Press LILLE, France, July 17.—Pierre Hel, 53, regarded by many as the greatest of contemporary violin makers, died yesterday. Hel took

over the work of his father, Joseph, | to consider physicians’

when the father died in 1902.

Beauty and personality are more than skin

“NOT READY TO RETIRE” By United Press WAUPACA, Wis, July 17.—Senator George W. Norris, Nebraska Liberal, said today, “There is too much work still to be done” for him suggestions

SATURDAY, JULY 17, 1937

CELEBRATION OF

CONSTITUTION'S DRAFTING IS SET

Kern Gets Wire From La Guardia Notifying Him of Plans.

Mayor Kern today received a tele gram from Mayor La Guardia of New York notifying him of plans of the U. 8. Conference of Mayors to hold a nation-wide celebration of the drafting of the Constitution, beginning Sept. 17. The message urged the Mayor to appoint a local committee imme= diately to join with the U. 8. Cone stitution Sesquicentennial Commis« sion in forming a program for the celebration. Mayor La Guardia is president of the mayors’ group. Joseph Tynan, the Mayor's secs retary and spokesman in his abe sence, said that Mayor Kern will ask the Junior Chamber of Come merce to recommend a committee,

Telegram Quoted

Mayor La Guardia's telegram fole lows: “I urge you to delay no further the appointment of a representative committee within your city as a local committee to join with the U. 8S. Oonstitution Sesquicentens= nial Commission in its nation-wide activities to celebrate the 150th anniversary of the formation of the Constitution. “The celebration begins Sept. 17 and continues until April 30, 1939. Please appoint your committee and advise Sol Bloom, Director General, U. 8. Constitution Sesquicentennial Commission, Washington, D. C,, of their names and addresses and he will officially acknowledge their se= lection. The appointment of this committee at once is highly ese sential. This is wholly a patriotis movement, nonpolitical and none controversial.”

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