Indianapolis Times, Indianapolis, Marion County, 9 April 1937 — Page 2
FRIDAY, APRIL 9, 10
DOWNSTAIRS.
A hee Pages 17 and 18 for More Birthday Sale IN CW A
The Styles Say “Spring Fashions” The Price Says “Birthday Savings”!
Sale! Spring Drases
(1 Dress $6.45)
Featuring the Best Selling Styles for Women, Misses, Juniors!
It won't take a second glance to tell you these spring dresses are the tops in fashion as well as value!
iN Get your share of spring chic to-
morrow . . . come on down and find the new spring-into-summer dress you've been wanting in sheers, crepes. In one of the bright new subtle colors or prints. In a cape or bolero, suit or shirtmaker style. Here we show but three Birthday Sale money-savers . .. hundreds of
others in the department for fash-
ion-wise Saturday Shoppers!
Sizes: 11 to 17, 14 to 20 and 38 to 52!
—Downstairs at Ayres.
Fresh Recruits Arrive for Our 17th Birthday Sale of Spring
SPORTS COATS
$1088
Jiggers—Toppers—Swaggers and Smart Wraparounds — Fitted and Belted! All Colors!
If you wear size 14 to 20 here are some superlative sports coat values for you in our exciting Birthday Sale! Choose from fashion-impor: tants such as jiggers, toppers, swaggers, wraparounds with button, pocket and fabric details that put them all into the high fashion class. Some have tuxedo fronts, pleated, patch or slash pockets. They all come in a fine quality fleece . . . and the styles are worth: dollars more than this Birthday Sale price! |,
Colors: Thistle Tan Navy Beige Gold ~~ Green
—Downstairs at Ayres.
Birthday Sale Special!
Tops in Style—Tops in Value!
&
Manufactur er’'s Close-Out Sale of Higher Priva Styles!
Smart Straws
$7 69
We've packed tons of value into this Birthday Sale of New Spring Hats! Théy're manufacturer's close-outs of this season’s styles, in the smartest and best selling straws in the favorite colors. There's nothing that brightens up your spirit as much as a new straw hat . . . and finding brand new fashions like these at such remarkable savings will fairly put you into a ‘tizzy! In pedalines, sharkskins, Neora braids . . . in black, navy, grey, red, beige, green and tan colors. . —Downstairs at Ayres.
Birthday Sale Special!
Our Entire Stock of 2
CORLISS
Style Shoes
Reduced . tH \Y
to—
PAIR
Featuring Blue and Gray—Gabardine and Patent!
® Blue ® Grey ® Tan - ® Black ® Patent ® Gabardine ® Beige
Along with our complete group = @ Straps of Corliss style shoes, you'll also ® Ties find our Corliss Tarsal Arch and ® Pumps Junior Shoes reduced to the ® Oxfords same low price! Over fifty dif- ® T-Straps ferent styles in sizes 4 to 9, ® Low Heels widths AAA to C. ® High Heels
—Downstairs at Ayres.
Birthday Sale Special!
Outstanding Styles—the Most Important Colorsand Materials!
New Handbags
@® Red © @ Grey ® Blue H 8 C ® Beige @ White ® Green - @® Black EACH eo Brown
We've corralled the most important handbag styles, colors and leathers for this Birthday Selling! Small bags, large bags, medium size bags, luggage type bags! Styles that usually sell for much more . . . in simulated grains, patents and seals . . . in envelopes, pouches, underarms and Zpner styles. Name your style . . . your color .. . your leather... you'll find it here in this extraordinary sale group!
Sample Fabric Gloves ie. pr.
_ Bengalines and washable fabrics in all the new spring colors and smart styies. Sizes 6 to Tih. : ; Fre —~—Downstairs ‘at Ayres.
2
$1.69
‘Birthday Sale or at
9 2 for $3.25 EACH
Every slip a new 1937 spring and summer style. Beautiful lace trimmed or tailored styles in silk crepe LaRue, a long wearing silk! In tearose, white or dark colors. Sizes 34 to 44 in the group. Every slip comes with the 10-star guarantee, as printed on each slip. California V or straight tops.
"Wolverine'' Run-Resist
Bemberg Slips
Sell regularly for $1.39. Made
of long wearing, run-resist bemberg with California V, 9 19 tailored or brassiere top style. °
Panel fronts, adjustable straps. Tearose, White, Sizes ; 32 to 46. | (2 for $2.25)
Women's Cotton Slips, each Built up shoulder or straight bodice top style. Nicely hemstitched, narrow 3 Ohems. In white only. Sizes 36 to 52. Sale! 1000 New $1 Slips, ea.
Slips are bias cut or 4-gore style. : California V lace or tailored styles. : Some brassiere top styles. Some zip- 4
per brassiere top styles. Sizes 34 to 44. | —Downstairs at Ayres.:
Birthday Sale Special!
All "KABO” Foundations
0% OFF
of Regular Price!
Our famous line of “KABO” foundations are all’ reduced 20% for the Birthday Sale! Girdles, Corsets, Girdle-Brassieres Combinations, Bandeauxs and Brassieres are included, in all sizes and all styles, for the youthful woman, the junior miss and the mature woman.
® Regular $5.00 Garments ..............$4.00 ® Regular $3.50 Garments ..............$2.80 ® Regular S2 50 Garments ..,...........$2.00 '® Regular'$2.00 Garments ..............$1.60 ® Regular $1.50 Garments ..............$1.20 ® Regular $1.25 Garments
—Downstairs at Ayres.
A MAA