Indianapolis Times, Indianapolis, Marion County, 16 November 1936 — Page 19
“HOY STHLES fh SEE WALABLE |
IN NEW BUICK, ee SR Lie movin
se : | Placed on Replacement 1937 Models Streamlined, 2 ay L | ~~ Sale Market.
Have Lots of Power 72 : | Ever since the early days of the Under Racy Hoods. Be % 1 ts ane ot Io} Ty - : carried far and wide by Prest-| Four new groups of cars—the| 3 yr : iit carted - the SN Series 40 Special, the Series 60 Cen- | #8 Ya 0 . Genk-..40 Prest-0- | tury, the Series 80 Roadmaster and | ! i wo a a 4% Ag ; ue "Oe ihe Series 3 Limited are'1 be soem ; 7 UD Rh .-. Prom the engineering laboratories Bt She Buick display a5 ‘Sha’ suto- This new 1937 Chrysler Iinperial PoursDoor se- 204. inches Ie now on dip at the Masataturee of this plant has come many-a con- | J. ie yor 3 Prescnne dan, with 110-horse power and an overall length of | Building, State Fairground. tribution to the progress of the au- i cute It can be cut He Duck Jyotwr So. Tor 19%. A heater. The vents are small slots | 'Omolive indusiry, frm officials
point, with racy woking hoods and | BUILDERS OF AUTOS [VENTS AID TO VISION |i: in the top of the instrument pane! | point out. Several year ago Prost | "TL
SH ow NEW MODELS A ‘clear-vision windshield for both pr the windshield glass, making | HiLevel battery—built on a principle | batteries with pe gHesiover”
can be ob-|it to leave windows | that makes battery watering neces-| cell connectors, embodying an enrivers 2 Soengers DeSoto by attaching elie to keep the | sary only three times a year. : rely new conception of on and hood—and a little the built-in defroster vents to a car ' windshield clear. Latest Prest-O-Lite developmen construction.
IONE ie SHAS fins (Continued from Page 17)
the battery under the seat could be checked. They've a Sopyenitnt According to H.| spot for the battery—under the J. Bopp, oo Bion hood, where it can be checked Monarch Motor | along with the oil and water. Co., 1018 N. Me- They've even gone: in strong for ridian-st, and J.| hypoid axles so that the bulge H. J. Bopp H. Taylor, presi-| which ran down the center of the dent of Community Motors, Inc, | body and made itself felt in the 38th and Illinois-sts, Indianapolis| rear compartment flooring has Buick dealers, the new cars are| disapeared, yet the gravity and larger and more powerful, wheel- | low-slung construction has been base on the Special and Century | retained. That one week-end cars having been increased four| when you needed more than a inches, with power of the two en-| handful of clothes! No room for gines used on the four lines stepped | the luggage? You'll find plenty up to 100 and 130, respectively. The | of it built into these built-in result is brilliant performance for| trunks, which at the same time all lines with marked improvement | add beauty to beautiful stream‘An acceleration and smoothness of | lining. awd operation in all speeds. Fhe Series 4 Special cars are ND looking over all the modpowered by the 100-horsepower els you; can’t help thinkengine, which is a straight-eight of | ing that our car makers are not Buick valve-in-head design. The | only proud but perhaps vain. The 130-horsepower engine is used in way they've dressed the noses of the Series 60 Century, Series 80| these cars in stainless steel and Roadmaster and Series 90 Limited | chromium and smart designing— models. It likewise is a Buick-| just as important to them as powdesigned, valve-in-head, straight| dering to a girl's nese. They look eight. the better for it, both the cars and To this company’s lines for 1937| the girls, thanks to vanity.
have been added seven new body Square miles and miles of for- ; ; . styles, increasing the selection over | est may burn down, but the inthat of a year ago to 22. The new dustry no longer will worry. When : models include standard two and | they say all-steel bodies now Hi ud] ] ' four-door five-passenger sedans with | they really mean it. A fair ma- » : ’ ; ; \
large luggage compartment, now | jority of them haven't even as available in the Special and Century | much as a match stick in the vital groups, convertible phaetons in the | construction of them. Brakes are | Special and Century groups and a improved and going more hydraunew formal sedan which may be | lic each year. Safety glass, of used either as a limousine or regular | course. And these things, it must sedan in the Series 80 Roadmaster | be remembered, mean sudden group.
| death to fatal accidents rather : g \ Wheelbases, ranging upward ac-! than to passengere., : ¢ording to price class, are: Series | : : #0 Special, 122 inches; Series 60 | OMFORT has been given | : : Century, 126 is ; wider consideration than | : inches; Series 80 ; | ever, and for long- -legged folks | : Roadmaster, 131 ! | cramping will be less severe. | : | inches, and Series There are foot-rests built into | A : 90 Limited, 138 a t the back of front seats; armInches. Prices are a rests which no longer shame the ' | * : from $765 to $1995 i : 7 . 8 | %
words; upholstering which feels list at the factory. as though the sheep were fed be-
Buick 1937 prices for the Series 40 Special and Series 60 Century are
reduced substan- And for the - Sally or frets. the new angle of mo
cally’ all models toring, stop and look over what a
: J. H. Taylor real estate man may think was 57 3 oY The base price of cutting into his prospects. It’s the 4 : ; ol, 7 the factory for the two- | ! ! er Sear crs NS ains | trailer, you know. _ : - : : : the sam 11] | . j Ea, ‘RIGHT LUBRICATION i Ms : i samo nn ;
fore felled, and for- that evening affair wear your high-hat without fear. Bodies are wider, longer and higher.
Lang bullet-shaped headlamps | faired directly into the deep a= : tor shell and match She attractive IS. NECESSARY EVIL fender lamps. Horizontal stepped hood louvers are chrome satin fin- Merely followi the chart in ished and are featured by a smart big an Be as isn’t model series designation. Chrome enough if the owner wants his ma-
Tora to th rine ton | : i ing’ ‘Now, brought to’ America, it Boo rearwards to the tapering tails | Shoe, Know the meaning of each [IM - THE ApDITION of a new 60-horsepower engine to the Ford line two years with brilliant success. , g
Which are gracefully Sesign ed both | jyprication process. Too often, the | : : ! the bulltein d 81318 | owner 1s inclined to siop greasing | for 1937 brings you a new, low price and gives you a choice of creates an entirely new standard of modern motoring economy the built-in trunk bodies. Split V- | when the lubricant oozes out of the | : Sr type windshields slant back at a part upon which he is operating.
greater angle to meet the smooth | “pernap the grease does no good | two V-type 8-cylinder engines. 85 horsepower for maximum The “60” engine is built in exactly the same body size “turret tops,” which are an integral at this point. Perhaps one should EE —————— LAL
Bs iy Sd odes. keep on forcing in grease until it | maximum econom i to the same advanced. desi » with the same Buick this year introduces the won "out at other parts of the| |B performance. 60 horsepower for y. and wheelbase. gn
new Aerobat carburetor, which adds unit. Maybe one is over-lubricating. : Ti : t » ; to! engine smoothness and assures | 1i";c a) C PTC TS OYELTUDTICANG- | In basic design, the new 60-horsepower V-8 engine is a comfort and convenience as the “85.” Tt has all the distincs fub Power. operation under all driv- | pair shop now and then to see What , “g5.> B ; : fo 1937. or delivers v 3 8 8 conditions. rt being .replaced because of | - . Hi 5 ve : ; faulty lubrication due to. blindly | replica of its famous older brother—the V-8 85.” But its tive Ford features r And sm cuits AMMONIA SPIRITS USEFUL | golioning the chart.
cident is aromatic spivits of om. | LAMPS ARE MOLDED | reduced size and weight make possible a lighter car, with lower snd: quietness at speeds up to 70; miles an hour. uf | accident is aromatic sp of am- | : wi on phir i internally pi Bee ap | are re 1.-=1 operating costs, and the lowest Ford price in years. Two. engine sizes— but only one one car and: ‘one purpose i: wager. |into the deep radiator shell.
eR =| The 60- horsepower engine was originally developed for give you more miles and ‘more satisfaction for y your money in
er
In your new i use in England and France, where fuel costs are high and 1937. Wei invite you to see this very modern ea car at the show : Rord, oor a : | fuel economy is vitally i portant, | It has heen proven there e for rooms of the nearest : Ford dealer. ;
FORD ‘BASE PRICES FOR 1937 | orp FEATURES FOR 1937 q i 0 = Body types available with 60 or 85 horsepower a: . avasori Disa ies desig. Headlamps streanalined into
gine (without de luxe equipment) : Tudor. Sedan, i fender Ling Won hood. Larger rg TEE Tudor Touring Sedan, Fordor Sedan, Fordor Tour- : entirely Slanting windshield opens dm a do ++ ~.De Luxe types, © SRAKES— The Easy-Action Safety Brakes in the new ord give you ee — x Gore Sele =e - safety of steel from pedal to wheel.” Cable and conduit control type. Self."
At Dearborn Plant : : "energizing. Abo one-third less pedal pressure is required to stop the car. * : ‘Touting Sedan, Fordor: Sedan, Fordor Touring 2] pe
Taxes; Delivery and wf —All steel. T sides, floor and frame welded into a single steel 3 3 Sedan, Five-window Coupe, Roadster, Phaeton, 1 BODY op, Ch unlien Buuipn Club Cabriolet, Convertible Cabriolet, Club Coupe, ~~ | io eet mh. Say Claw shugo de se cst cessories Additional .. Convertible Sedan. =~ | COMFORT AND QUIET—A big, roomy car with extra in the body, sa 5 PNANGE PLANS where you want it — not taken up by the engine under the hood Comfort
| A $25 month, after usual down-payment, buys any model 1937 Ford V-8 Car — from 3 -1 : : STE Ask; yout Ford desler shout the .
THIS SIGN
The Bowes "Seal F " patented selfoweld proc. ess assures sound and permanent repairs that . add thousands of safe miles fo the life of your
fires. After every puncture:
he
