Indianapolis Times, Indianapolis, Marion County, 1 August 1936 — Page 8
A.M. A. REPORT CITES ADAVNCE IN CAR MAKING
Industry’s Operations 200 Per Cent Ahead of 1932, Report.
Abundant evidence of the covery progress achieved by the au-| tomobile industry with last year’s operations accounting for an outpu of 4119811 motor vehicles which,’ with replacement parts, tires and, accessories had a total wholesale “value of $3,319,497,973, released today by the Automobile Manufacturers’ Association.
The industry’s 1935 operations, both from the standpoint of the number of units produced and the value of output, were at a level al- | most 200 per cent above the depresgion “bottom” of 1832, it was reported
Directly and indirectly, more than |.
6,000,000 workers derive their incomes from occupations in ccnnection with the manufacture, merchandising and operation of motor vehicles. Of these, 432,000 wcrkers employed dirdectly in métor vehicle and parts factories received $657,332,000 in wages during 1935.
Cars Priced by Pound
A novel method of showing the trends in car prices was used. The > average factory price of 1935 cars was presented in terms of the average price per pound and per horsepower. On this basis the average 1935 car was 21 cents per pound or 17 cents less than the price at which 1925 models were sold. On the horsepower basis last year’s cars were sold at the rate of $7 per horsepower, whereas in 1925 the price amounted to $27.50 per horsepower, In keeping with the intensive program for the promotion of traffic safety that is being conducted by members of the automobile industry, a 12-page section of the report was devoted to this subject. Information regarding work being carried on by the industry and other national organizations for the reduction of traffic accidents as well as statistical data regarding traffic mishaps are featured in this report, which is published in a volume entitled Automobile Facts and Figures.
Rounding the Row
BY MYRON J. McGEEHAN
LIFF HART, sales manager, C Frank Hatfield Co., Ford dealer. 623 N. Capitol-av, injured his
arm. He is now carrying it in a sling, but is on the job keeping up sales quotas. | " ” william .Chestnutt, Chestnutt & Holly, used car dealers, 1526 N. Meridian-st, has left on a month’s vacation to Yellowstone, Banff and California. F n » Lee Elliot, West Side Chevrolet, , Inc., 2419 W. Washington-st, has been sending back letters of his itinerary through Canada and Northern Minnesota, and commenting on the great fishing in that territory.
n
= un o
C. C. Babcock, Ford dealer, 30th & Central Sales, has returned from, his vacation. ’ ” ” S the month of July closed, dealers were pleased with the amount of business done. In spite of the heat they have enjoyed one of the highest sales months for July they have experienced in several years. They see August as another good month.
Walter Glass, sales manager, C. O. Warnock Co., Ford dealer, 819 E. Washington-st, has left on his vacation.
= = =
M. D. Watkins, president Superior Chevrolet, Inc., 552 E. Washington-
re- $F | 7
ment of gentle breezes.
A favorite for summer sports and for personal use is the Ford V-8 three-window de luxe coupe, illustrated above, according to R. A. Hayes, Ford Indianapolis branch manager. other sport paraphernalia are carried conveniently in the rear deck, accessible both through the rear deck hatch, and from the inside of the car by raising the seat back. Te rear window lowers ,affording enjoyThree can ride comfortably in the seat which is upholstered in 2 choice of mohair or broadcloth. The rear deck may be fitted with » comfortable rumble seat, available as special equipment.
Golf clubs, fishing equipment, and
EDITORS TRACE ORIGIN OF 0. K.
Chevrolet Officials Find ~ Several Theories Held to Be Plausible.
The editors of the Chevrolet Dealers’ Magazine have beén seeking the origin of “O. K.” The expression figures largely in the mpany’s used car advertising, which features the “Guaranteed O. K. tag” affixed to reconditioned used cars. Several plausible explanations have been uncovered. One of the most likely is that the expression is derived from a seaport on the southern coast of Haiti, which was a famous source of superior rum and tobacco shipped to the American colonies. The name of the port was Aux Cayes (pronounced “oh cay”). The colonists buying rum or tobacco would ask, “Is it Aux Cayes?” If it was, they knew it was good. The words soon became a symbol for good quality, but the letters “O. K” naturally took the place of the words when written by persons not familiar with the real meaning. Another theory trades “O. K.” to the Choctaw Indians. In their bartering with other tribes, they used the, word “okeh” to designate a piece of merchandise .or live stock as fit and good. Others hold to the theory that the initials O. R., meaning *“‘ordered recorded,” being carelessly written on documents, were misread as “O. K.” and so came to stand for a symbol of correctness. It is also asserted that “O K.,” as an abbreviation. for Artemus Ward's spelling of “all correct,” first gained currency among old-time telegraph operators. Still ‘another theory is that years ago a customs inspector whose initials were “O. K.” stamped them on bales of goods’that he passed.
Raybestos Offers Guide By United Press NEW YORK, Aug. 1.—Raybestos has introduced a new brake service guide which contains valuable information clearly presented for the service man. . It is being distributed free through Raybestos jobbers to all accounts under contract but is available to others at a 25-cent charge.
LEADING SALESMAN
st, reports his firm's new modern- | § istic used car lot at Alabama and |§&
Ohio, opposite the City Hall, is attracting many buyers.
C. O. Warnock, ford dealer, 819 E. Washington-st, delivered an illustrated lecture before the Universal Club Tuesday at the Columbia Club. Mr. Warnock is an authority on Mexico , having spent many years collecting data about this country on his annual trips.
» » =
R. DENNER, Applegate Motors, 25 W. 11th-st, has returned ~ from his vacation, which he spent visiting the * Texas Centennial at ~ Dallas and Fort Worth. .
As a result of the unusual new ~ car business nejoyed by - dealers thro Bough the joni of July many a ve cars have appeared . in their stocks.
Sales, Hudson-Terraplane dealer, 1663 S. Meridian-st, has been out of the city this week on business.
ACKARD EARNINGS UP
According to A. M. Kasper, sales manager of the Monarch Motor Co., Buick dealers at 1018. N. Meridian-st, Harvey (Barney) Barnard (above) ranks as one of Indianapolis’’ leading automobile salesmen. Mr. Barnard has been identified with the local automobile business for the last 16 years, seven of which were with the Huff Buick and Central Buick companies. He is a member of the 1000-Point Buick Club. He was national secretary of the Master Buick Salesmen Club during 1935.
A Long, Tall One
HEADS DEPARTMENT
Additions to quarters a sonnel of the “Budget Department, operated by U. S. Tires Service Inc., Meridian and Wal-nut-sts, were ‘announced today by . I. J. Cooper, manager. Irving F. Fuller (above) is in charge of this department. ‘He formerly was service manager. Other changes include the promotion of Keneth Quinn, lubrication department, to fill the position vacated by Mr. Fuller, and the advancement of T. E, Fisher to assistant store manager. The newly. enlarged “Budget Department” features time-pay-ment merchandising of accessories including U. S. tires, bat teries and heaters. .
MOTOR EQUIPMENT CUTS FARM COSTS
College Survey Shows Horses More Expensive Than Tractors. Motorized farm equipment is reducing farm-operating costs, it is revealed in a study recently published by the New York State College of Agriculture. Data on detailed operating costs for various operations on a number of New To state farms were compiled in 4. Tractors are reported to be much more efficient for a number of tasks than old-fashioned “horse power.” In plowing for cultivated crops, for instance, the cost per acre when a tractor was used was only $1.42, compared with $3.72 when horses pulled the plow. “This is a saving of 62 per cent. Substantial savings were. also shown to have been effected in plowing for grain, fitting for cultivated crops, binding grain and corn, potato planting, and potato digging.
POGGHEOBCCE666%5GS,
Per Week Pays for 3 | 95 ACCORDION : 8 Indiana Music Co.
AND LESSONS]
You can place a ‘Times Want Ad as late as . . . . .
19:30 P. M.
Experienced Times ad- |
takers are now at your service until 9:30 each evening. It costs less to reach your Marion County “buying audience” with ‘a Times Economy: Want Ad.
Call RI. 5551
Any time Until 9:30 P. M.
i
‘Good for YOU
HEAT INSPIRES PLAN TO COOL * GAR INTERIORS
Dry Ice Placed Under Cowl Ventilator Reduces Temperature.
From A. R. Ji Maley Inc., Indianapolis De Soto distributor, comes a heat-inspired suggestion of how the motorist can keep cool during summer traveling. Mr. Jones, president of the local concern, said the idea of ice-cooled automobiles has been introduced andavidly accepted in Detroit, and probably will be in vogue here if the August sun pushes the mercury into the 90s. : ‘ The new car-cooling method was introduced to Detroit by L. G. Peed, De Soto vice president, who first saw it tried in Phoenix, Ariz, on cars making long trips over desert country. When recent Detroit temperatures climbed to desert levels, the De Soto executive decided to try it out for himself.
Dry Ice Used
The cooling system consisted of 20 pounds of dry ice and a wire basket. Loaded with ice, the basket is fastened in place beneath the L slightly-opened cowl ventilator. One rear window is left open, all others tightly closed. When the car is in motion all “air entering the body must first pass over the dry ice, which has a temperature of 110 degrees below zero. In the first test ride conducted in Detroit, a De Soto Air-stream sedan with & center cowl ventilator was used. Since thé outside temperature was hovering near the 105-de-gree mark, an additional 10 pounds of dry ice was placed in a carton
in the rear compartment. The ice lasted for five hours and kept the
below outside temperature. ) De Soto’s draft-proof ventilation and scientific insulation against engine heat made it possible to obtain maximum cooling from the ice. The cooling system is p ularly effective on long tips, wit doors and windows can be kept™closed for prolonged periods and the car’s en< tire air supply can be forced to pass through the “cooling-basket.” Dry ice, which retails at about five cents a. pound, works best because it evaporates without melting into water and because of its extreme
of Jones &|
interior of the car 15 to°20 degrees|—
fo
employes’ picnic was held Wetnesday at Riverside Park. Nearly 1500 from central and southern Iridiana attended. The program began with a baseball game between the eastern and western halves of the Indianapolis division, which was followed by a program. of contests and events common to group picnics. A dance in the park’s open air pavilion, with music by Jack Berry and his orchestra, concluded the day’s events. The committee in charge was
headed by R. H. Schellschmidt (above) and G. W. White, as cochairmen, assisted by L. H. Kuszmaul, H. E. Champer, H. G. Gaston, V. K. Ziegler, Helen Northern, H. G. Gaston, W. S. Simon, H. E. NeKeen, J. A. Cain, T, A. Plunkett, W. R. Kester, Helen Northern, L. E. Thornton, Nell French, K. D. Wise, L. H. Giszmaul, D. C. Blue, Josephine Keller, Nell Nornung, Lela Tucker, Bonnie Miller and Robert St. John.
MODEL PLANE MEET ENTRANTS ARE FETED
400 Are Guests of AC Spark Plug at Detroit Banquet.
DETROIT, Aug. .1.—More than. 400 entrants in the National Model Airplane Meet, which was held this year in Detroit, were guests of the AC spark plug division of General Motors at a banquet which marked the close of the event, in Masohic Temple.
Entrants from United States, Canada, France and New Zealand participated in the contest, which lasted three days at Wayne County Airport under the sanction of the
lew temperature.
National Aeronautic Association.
{Proposed Measure Is to Be
| they may be used The third annual Standard Oil Co. } to
LH 8
LOCAL COUNCIL
Presented at Session Monday Night.
An ordinance sponsored by Coun-
on July 4, and provides for (licenses
sell. A 1 ordinances from oth ties which t the use of fireworks except for public displays by clubs, societies. and ‘ civic organizations have been studied in preparing ihe new ordinance. . - The measure would provide a penalty for sale with knowledge that they are to be used within the corporation limits. - ‘
Traffic Change Wanted
Another ordinance to designate College-av as part of the congested traffic district, prohibiting its use by trucks, is to be presented to the Council, as an amendment to the present traffic code. Measures approving sald of bonds held’ by the Snow-Butler/estate, and approving the agri ent between
the city an eral government for a grant“to complete the Flower Missi ospital also are to be
brought before the Council Monday. Earl Wolf, City Hospital business | manager, said the estate, the grant and the balance now in the fund will complete purchase of approximately $38,000 worth of equipment. Action Is Delayed
Still in committee are ordinances to repeal the anti-picketing sections, the trackless trolley agreement and restoration of police and firemen's salaries. An appropriation ordinance asking $5000 for proposed dog pound _construction is expected to be introduced. Theodore Dammeyer, Safety Board president, said that amount is sufficient if a Works Progress Administration application is approved for the building. The Works Board has approved transfer-of two
LILL LL LL LZ & «
SHOE REPAIRING [] Call for and Deliver 3
£3 > $ i Fred R. Clarke, (above) 1 E. 36th-st, advertising salesman for the Indiana Bell Telephone Co. directory for 29 years, retired from active service with the company today. He sold the first - advertising space in any Bell telephone directory in Indiana in 1907 when he went to work for the company.
GRIDLEY PREPARES FOR REUNION WEEK
Annual Race With Culver to Be Aug. 9.
Times Special GRIDLEY NAVAL CAMP, BASS LAKE, Ind. Aug. 1.—Gridley middies are preparing for beginning of their first reunion. week tomorrow and the annual Gridley-Culver Military Academy boat race on Lake Maxinkuckee, Aug. 8. The race has been won three times by Gridley: Six Indianapolis youths are members of the Gridley crew. They are Robert Scroggin, Bruce Gribben and John, Harry and Conrad Bryan, brothers, and Eugcne Oaks. Other members are Stanley Hoffman and Warren Causey, Terre Haute; Robert Olsen, Evansville, and Robert Pierce, Frankfort. Invitations have been sent to former Gridley men in Indiana, Ohio, Illinois, Kentucky, Pennsylvania and Louisiana.
and one-half acres of land from the Sanitation Plant property to the Safety Board for the pound location. A Heaping Plate of Fried Spring Chicken Combination Salad Bread and Butter ‘Our Extensive Menu Affords Complete Satisfaction. DR-7842-3 Continuous Service 11 to 11.
Er. French Fried Potatoes 65¢ Served Country Style M A C ' Rd. 29 South
SPECIAL TRAIN. TOCONVENTION
Hoosiers Arrange 18-Day Vacation for Trip to California. |
A special air-conditioned train— the Indiana Bankers Golden Special —is to take Hoosier bankers to San Francisco, Sept. 21 for the American Bankers Association convention. The convention is to last three days. C. B. Enlow, Evansville, National City Bank, and Indiana ‘association president, announced that plans had been made for delegates to take an 18-day vacation at the same time. Leaving Indianapolis Sept. 15, the train is to be routed through St. Louis to Kansas City, where a short stop is to be made. Other sites to be visited are Pike’s Peak, the Royal Gorge, Glenwood Springs and Salt Lake City. On the return trip, stops are to be made at Yosémite National Park, Boulder Dam, Grand Canyon and the Texas Centennial.
LEAVES FOR CONVENTION
Louis Stockman to Attend Meeting ‘ " of Dancing Masters.
Louis Stotkman, director of the Stockman Dance Studios here, left today for New York, where he is to attend the annual convention of Dancing Masters of America. Mr. Stockman has served four years as faculty member of the association, Chicago Firm Wins Contract By United Press WASHINGTON, Aug. 1. — The Henke Construction Co. Chicago, was the low bidder today on the construction of the postoffice at Gary, Ind., with a bid of $337,223.
» Ss
DENTAL SERVICE
Crowns—Bridges Fillings Extractions X-Rays Know, - It Necessary EXACT | One-Day Service
Dental COSTS If You Wish in Dr. Forshee Operates
Advance |His OWN Laboratory
DR. FORSHEE
2214 N. Pennsylvania Street
Hours 8 A. M. to 7 P. M. Daily
range of prices.
» A
NZ
BD
Now is the time to buy a good used car. The weather is right — and Ford Dealers have the biggest values in history. And the biggest selection. Practically every make of car, - every model and every year. And a wide
Remember this— all used cars sold by Ford Dealers are divided into three classes, - so you know exactly what you are getting. Ford Dealers tell the truth about used cars.
R &G Used Cars — The R & G tag on a used car means two things — the most important things to the buyer — the car is renewed and guaranteed. Renewed for service by the dealer’s expert mechanics.
RG G
NOW IS THE
\
~
TIME TOR 1 |].
MATYOUR FORD D
\VY\V QUI 17/7 /
ng, trouble-free
3
AND
Guaranteed by the dealer himself to meet definite specifications. :
SQUARE DEAL VALUE car with a Square Deal Value emblem is guaranteed to be exactly as specified on the tag attached. Each car is rigidly inspected - and, if any part is not in first-class shape, its condition is plainly marked. In this way Ford Dealers protect you from disappointment. Used Cars Sold “As Is” — There are also These are older models than the R&G and _ Square Deal cars, While they are not in the lower and represent good value for the money.
Used Cars —
means | f ruemas |
GUARANTEE—F ord Dealers feature a money-
back guarantee policy just as straightforward
Every - ® their rating system.
ever to own a used car
Buy any used car
costing over $100. If you are not completely ‘satisfied with it, return it within 48 hours ‘and receive your money back in full
$2. $3, $4 and $5 a Week —1t is easier than
of specified quality.
In most cases, your old car will cover the down-payment. Liberal Ford financing plans make it possible for you to pay the balance for as little as $2, $3, $4 or $5 a week. A good ‘used car will give you 100% more fun this summer. Visit your Ford Dealer while there is still a good choice of cars in stock. ~~
