Indianapolis Times, Volume 47, Number 210, Indianapolis, Marion County, 11 November 1935 — Page 28
PAGE 28
MORE POWER IS ADDED TO PACKARD ‘l2o' 43 Models Comprise Firm's Offering at This Year’s Show. The 1936 cars brought out by Packard give this veteran fine car maker some 43 models running from the SIOOO price class to the super luxurious type at more than SSOOO with additional special custom body cars even higher in cost. Leaders of the 1936 line are the big Twelve and the low-priced OneTwenty, the car introduced for the
first time last year. With them are two other full lines known as the Eight and the Super Eight. While the OneTwenty of 1935 was a car which carried the Packard company into the lists of large producers an and was said to be one of the most talked-of cars in
C. G. Sanders
years, the new One-Twenty, according to Charles G. Sanders, manager of rhe Citizens Motor Car Cos., distributors. has improvements in every point important to presentday motor car owners. Added Acceleration The power of the eight-cylinder-in-line engine has been increased from 110 to 120-horse power. This gain in power, obtained through lengthening the piston stroke to four and one-quarter inches, is said to give improved acceleration, while at the same time permitting a slower engine speed. The motor now operates at 315 fewer revolutions per mile. Greater gasoline economy, greater engine life and smoother operation are claimed as results. New Hinge Used Interiors of all the One-Twenty bodies have been brightened and richened in appearance through more attractive hardware, window mouldings and instrument boards as well as anew upholstering treatment. More comfortable riding is provided through deeper cushion springs, softer car springs and improved shock absorber adjustments. Narrow, full vision front door and windshield pillar posts which feature all Packards are retained on the One-Twenty, although at the same time the front doors have been hinged at the front. This was effected by the use of a door hinge of new design. At the same time added foot room for exit and entrance to the front seat is provided and the long sloping lines of the door openings are retained. Added Leg Room Additional room in the. rear seats and more leg room in the front compartments feature all models of the One-Twenty and there is additional head room in the fivepassenger sedan and the touring sedan obtained without interfering with the outward appearance of either. The new One-Twenty has the Paekard SafeTfleX independent front wheel suspension. In this suspension system one of the chief features is the use of torque arms which extend from the frame side members to the front wheel supports and which hold the wheels in positive alignment. The car is also provided with powerful hydraulic brakes with centrifuse steel brake drums. The Eight has an engine of 130 horse power; the Super Eight, 150 and the Twelve 175. All are declared to have unusual accelerating ability. Wheel bases run from 127 for the Eight five-passenger sedan and 144 inches for the Twelve limousine to 165 inches for the Super Eight commercial sedan. Among these larger models there is a total of thirty-six different body types, not including the custom and commercial cars.
NEW PROCESS LINKS CONTROL OF BRAKES Mechanical and Hydraulic System Is Expounded. The duo-automatic hydraulic braking system on the Hudson cars is closer to being accident-proof. For instance, if someone with a huge pair of shears should cut the brake control tubes through which the hydraulic pressure is applied on any one or even all of the brakes, the driver could still stop the car with safety. The reason for this is that the hydraulic brake is backed up by a mechanical application which follows closely behind it. This mechanical application is inoperative, except at three-quarter or emergency pedal application or if the very unlikely condition should prevail which would cause the hydraulic brake to fail in its operation. This Is the first time in any automobile that r dual application system has ever ,'een provided. It is an exclusive Hu 'son design and will be found only on Hudson-built cars. CARS ABOVE LOWEST BRACKETS IN DEMAND Buick Executive Thinks Buying Habits Are Changing. There is every indication that automobiles will be sold in larger volume during 1936 and that cars above the lowest price brackets will receive a bigger percentage of the total business than has been the experience of the last four years, W. F. Hufstader, general sales manager of Buick Motor Cos., asserted today. ‘ Buying habits again are changing. In all retail markets a growing number of buyers have come to the conclusion that there is more than the one kind of economy, which during the past few years has been expressed in the purchase of lower Initial cost products. Extra quality, extra comfort, pride of ownership and the like again are considerable factors in the purchase of all commodities. The automobile business Is feeling the effects of this change of attitude, he said. 1
‘SURE. WE HAVE LOTS OF ROOM’
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Fisher Body, furnishing cars for General Motors divisions, is placing emphasis on luggage space now that the motor car is used for longer traveling distances. Here’s an idea of the room within one of the builtin trunks on a sedan model.
Supercharged Graham Six, Low-Price Field, Shown Three Lines of Cars Shown; All-Steel Body Has RumbleProof Roof. Three new lines of cars are announced by Graham-Paige. All are priced in the low ranges and are to be known as the Crusader Six, Series 30, in the lowest priced field; the Cavalier, Series 90, and the Supercharger, Series 110. In the Supercharger, Graham establishes a revolutionary trend in the industry by introducing the Supercharger to the lower-priced field for the first time. Long, low, rakish lines in the Graham Cavalier and Graham Supercharger models are accomplished by | ;
new body design of all steel con-
struction, including anew rumbleproof steel roof. In these two cars the designers have achieved an unusual and striking effect by bringing a sweeping band of body color vertically through the center of the radiator grill conveying power and fleetness at a glance.
declared L. L. Newby, head of the Newby Motor Cos., local Graham distributor. Striped With Chromium In the lowest priced Graham Crusader anew body design provides low-swung beauty. An individual style tone is imparted by continuing the six chromium louvers strips directly across the radiator grille to emphasize streamline appearance. Superchargers produce more power per pound of motor weight at a greater saving of fuel than is possible without them. The Graham Supercharger, designed and perfected by company engineers, is a device which forces the injection of more thoroughly vaporized fuel equally a.id uniformly into each and every cylinder. All three cars feature trunk models, with the spare wheel and tire carried inside the body. All models feature two-way direct acting hydraulic shock absorbers.
‘Let’s See Trucks, Too!’ Popular Exclamation
More Auto Show Visitors Evidencing Interest in Larger Cars. More automobile show visitors this year than ever before are going to say, “Let’s go and see the trucks, too!” And those that miss the displays of commercial cars and trucks will be passing up one of the most interesting, perhaps the most impressive, feature of these annual exhibits of the automobile industry. There was a time and not so many years ago. either—when the motor show exhibits were planned almost exclusively for the comparatively few who at that time had a direct concern with commercial transportation. The products themselves and their displays held appeal only for the technically minded—whose concerns were horse power, pay loads and operating costs. And, naturally, they were virtually the only visitors to these exhibits. LVhat a Difference Today! But what a difference today! The light, speedy commercial car and, in their way, the intermediary sizes and kinds of trucks right up to and including even the mighty Airflow, have “gone ritzy’,” or, in better English, become things of beauty. The building of graceful, flowing lines into motor vehicles for commercial use—one thought to have only utilitarian value—and the endeavor to make them extremely attractive, certainly began some time ago, but recently these factors of line, design, finish and coloring have
mm 10 YEARS AGO gg HUPMOBILE came out'.vrith'the first Hydraulic Four Wheel Brakes GREATEST FEATURE OF.THE / / YEAR-AND THE .WHOLE SHOWAT.|jj£ J||gyy
rubber-cushioned and outboardmounted semi-elliptic springs, Ibeam front axle, cam and lever steering, with safety type threespoke wheel, artillery type steel wheels, semi-floating rear axle with spiral bevel gear drive, needle bearing universal, tubular propeller shaft, silent transmission with helical gears and synchronizers, single dry plate clutch, tilt-ray headlamps with foot-operated dimmer control and safety plate glass in windshields and all windows. Features Retained All cars still feature engines with full length cylinder water jackets, pump circulation of cooling water, pressure lubrication, down draft carburetion, thermostatic water temperature control, positive crankcase ventilation, air-cooled generators, rubber-cushioned engine mountings, and feature aluminum cylinder heads. The Graham Cavalier is powered with a six-cylinder, L-head engine with 3’4-inch bore, 4):s-inch stroke and 217.8 cubic inch displacement, which develops 85 horsepower. While the new supercharger is powered with the same type of engine, it develops 112 brake horsepower. This engine has a bore of 3’4 inches, a stroke of 4?s inches, and a displacement of 217.8 cubic inches. The Crusader Six is powered with a six-cylinder L-head engine which develops 70 brake horsepower with a bore of 3 inches, a stroke of 4 inches and a displacement of 169.6 cubic inches.
L. L. Newby
achieved such importance that they rank among the primary interests of the commercial-vehicle manufacturer. The result is the hundreds of thousands of men and women—who will visit this year's automobile shows and who will make a point of “not missing” the truck exhibits, will see the most beautiful commercial vehicles ever offered to the public. Reasons Are Traced It js interesting to trace the reasons accountable for the transition of the motor truck from a utility, a hauler of goods and commodities, to the carefully studied, esthetically pleasing cargo carrier of today. One of the most obvious reasons is the increasing dependence of the modern world on motor transport. Today there is scarcely an article of produce or manufacture that is not routed by motor transport at least part of its way from producer to consumer. The tiniest rural hamlet is reached by ever-spreading truck transportation and the lives of its inhabitants are made happier and more complete through motorized distribution. Oil Kept in Crankcase The new Chevrolets are fitted with an extra provision to maintain oil economy. It is a baffle plate inside the crankcase, which prevents oil from being drawn out of the ventilating breather, but permits lighter vapors and fumes to escape.
THE INDIANAPOLIS TIMES
‘36 CARS HELP WINTER DRIVING Chrysler Official Points Out Advantages of New Models in Winter. “With the 1936 lines of all manufacturers introduced in October or November this year, instead of after January 1 as has been customary, there is more reason than ever before why one should buy anew car for winter driving,” J. W. .Frazer, Chrysler vice president, said today. “Winter is the time,” he said “when cars approaching obsolescence are mast expensive to maintain and operate. Repair bills mount up, tires cause trouble, batteries are prone to get out of order, starting | mechanisms are subject to malfuncj tion. In short, many things go I wrong that cause annoyance and ; expense. | "The purchase of anew car ' means the elimination of the trou- | bles incident to ‘old age’ in an automobile. Then, too, there is a very definite increase in safety in the new’ models. The danger of damage in skidding accidents is reduced by new tires and by the safety steel bodies that are to be had in the Chrysler line. Headlamps on our new Chryslers are better and as winter is the time when much driving is done in the dark this is an important safety factor. “In the matter of operating economy a new’ car is well worth considering. Most of the 1936 models consume less gasoline than their predecessors under normal conditions. Being free from the trouble of delayed starting in cold weather, they also avert the enormous waste of fuel that slow starting means.”
WARNING FOR MOTORIST Hudson-Terraplane Drivers to Know When Need Comes. If the oil pressure should fall below a designated point in any 1936 Hudson or Terraplane, or if the outgo of current from the battery is greater than the in-flow, the driver will be warned of the fact by flashing safety signal lights on the instrument panel.
PLYMOUTH HAS A GREAT NEW CAR atthe Auto Show! T — : iHlv mm HSfr ' V \ 'lhi h||L * H t wry;;?'?/, 'ill / r Eli „ ~ .. | ... | m. NEW 6% TIME PAYMENT PLAN You’ll Agree it’s the Most Beautiful Low-Priced Car Ask for the new Official Chrysler Motors J Commercial Credit Company 6% Time This is the largest, most beautiful It is more rugged throughout...will stand Payment Plan. Figure it for yourself. Plymouth ever built... in every way up and stay quiet under more road-punish- 1 Start with your unpaid balance, the greatest! There are more than 40 new ment than even the great 1935 Plymouth 2 *Then add insurance cost... at conimprovements ... in safety, economy, could take. It costs you less to run. ference rates, comfort and performance... things that All evidence indicates the new Plymouth 3 Then multiply by 6% —for a 12people want today. will consistently do 18 to 24 miles per month plan. One-half of one per cent Eleven new comfort features have been gallon of gasoline. than'l^months per,cd more or le “ added toPlymouth’s famed Floating Ride. With new design steering there just isn’t N0 OTHER CHARGES Anew sway-eliminator, and the twice-as- any trace of road-shock in the wheel... it *l® ut* > m*ji i**i documentary im u rigid frame, give even more riding smooth- makes the car easy to handle anywhere. 4k W| ■ ness than you’d expect in this big car. With vibrationless Floating Power, you’ll IL" I The 1936 Safety-Steel body is newly re- find Plymouth performance a delight. I inforced at five main points. Plymouth’s Don’t fail to see the 1936 Plymouth at * 100% hydraulic brakes stop you quickly the Auto Show.. .now! AND UP, LIST AT FACTORY, DETROIT and smoothly. Y our family is safe in this car! Plymouth division of Chrysler corp. SPECIAL EQUIPMENT EXTRA
PLYMOUTH CREATORS
Lower-Price Car Added to Line by Cadillac ’Sixty Series,’ Designed for City Traffic, Is Introduced With 1936 Models. Three lines of new cars comprise Cadillac-La Salle's offering for 1936. which are now on display at the Indianapolis Automobile Show at the State Fairground. Christened “The Royal Family of Motordom.” the group includes a Cadillac-Fleetwood series on V-8, V-12 and V-16 chassis; a lower-priced, shorter wheelbase, V-8 type called the Cadillac Series Sixty, and anew series of eight-cylinder LaSalle cars. Substantial price reductions have been made on all lines. The newly created Series Sixty carries a list ] ——
price of $1645 at the factory, the
lowest price at which a Cadillac car has been quoted since the fourcylinder Cadillac of 1908. Also, according to C. M. Hammond and E. R. Lindesmith, president and sales manager respectively of the Hoosier Cadillac Cos., local distributors, the Series Sixty
E. R. Lindesmith
offers unusual response In traffic and on highways. The Series Sixty also offers decided comfort factors. Among these is an improved type of knee action; generous tire size; double-acting hydraulic shock absorbers; sway stabilizers both front and rear, and deep seat cushions. But of equal importance is a deep new X-type frame whose rigidity and resistance to distortion never have been matched in any American automo-
WilC. The Cadillac - Fleetwood series is presented in five chassis models and 30 body styles, all of the latter being custom - built by Fleet wood. In general the appearance of the Fleetwood models is typically Cadillac, but added streamlining has
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C. M. Hammond
been employed to give further emphasis to Cadillac’s traditional beauty. The 1938 series LaSalle has be-
come even slimmer and more graceful of line. Quick response in traffic and effortless speed on the road
Your New Plymouth is a Great Car... Larger, more Beautiful, SAFER than ever . . . BUT NO CAR IS SAFER THAN BOIKIS ITS TIRE REPAIRS! When you have a puncture, a Mis slow or a blowout, go to an Authorized Bowes " Seal-Fast ” Service Station. Bowes "Seal-Fast’’ P*os, stands for SAFE MATERIALS and SAFE TIRE SAFE SERVICE. It’s the moneyREPAIRS saving, life-saving way to get REAL PROTECTION.
reflect the smooth power of its big eight-cylinder motor, a product in every detail of Cadillac engineering and manufacturing. The latest LaSalle is offered in four ultra-smart new bodies by Fisher—a closed coupe carrying an opera seat for an extra passenger; a convertible coupe with a rumble seat; a two-door, five-passenger touring sedan with a built-in trunk and a four-door, five-passenger touring sedan with trunk. Reduced LaSalle list prices now range from $1175 to $1255 at the factory. More Power Per Inch Hudson and Terraplane engines develop more power per cubic inch of displacement than any production automobile engines in America. They are exceeded in this respect only by racing motors.
NOV. 11, 1935
Plymouth hydraulic brakes and our Auto Insurance provide Greater Safety STATE FARM MUTUAL AUTO INSURANCE CO. A Legal Reserve Comr*ny See H. R. Nevtns 1024 Lemcke Bldg. RI. 7821
TRY A WANT AD IN THE TIMES
