Indianapolis Times, Volume 45, Number 274, Indianapolis, Marion County, 27 March 1934 — Page 2

PAGE 2

Easter Chic at Lowest Possible Prices! 400 Winsome Spring Fashions in ifjitaJk— 4 4 new hats Outstanding in Value! •Britons* * •Brown \ f fTif Easter SHOES C I 00 .7 •Crepe Turbans ■WW •Green /¥\\ \y^ Sizes Widths 9 Off-the-facers • White 3to 9 Jff • W •* AAA to c -*• '*'> f\ 'V jRMM Spring—a new season is met with enthusiasm when hat fashions like these are so low priced. And we can point with pride to this new group Away you’ll go for a smart Easter Parade in a pair of of beauties ... to wear,on Easter and the rest of the spring. These were r : ..- — —j these new shoe fashions. Black, brown, navy or gray designed for a smart debut anywhere and for any type costume. They’re jv :n .-IT. T y / colors will lead the P arade - Straps, pumps, and step-in as flattering as can be and will give you anew lease on life. Tomorrow V\7 _, ‘ / 0 so “g<> witv costumeT >’“ ** thrilling variety of new hats in all the colors, fabrics and if \ ZXM of line and are made to give you the maximum amount stjles jou can weai to ad\antage. Hunj . Huiij and get here queek. of foot Comfort. — Downstairs at Ayres. —Downstairs at Ayres.

a $-f *>9s Is the Price! -For These Very Special Values in Men's New , Suits or Topcoats Note: Any Garment Purchased , lV ’'ij This Week Will Be Altered and IV' Delivered in Time for Easter. II m Im * jij " *** The Suits— * are single breasted, double I|| P m-&'- breasted or sport models in all the newest spring fab- < ' MM rics. Diagonals, tweeds, gray flannels, oxfords, worstIf i ods and herringbones. As good an assortment as we’ve ever offered , . . and we’ve offered quite a few. Sizes 1 0 ||BN' *f for men and young men. 'I '$W I Topcoats are f u u b e it s> half belts in tan |§, >• v ||B| tv checks, gray checks, tweeds and Harris tweeds. They’re imri the newest of the new for spring harmony in color, pati tern texture. Well tailored to let you have plenty Vl ' p 0 f freedom of movement and at the same time give perfect fit. You'll find just the color or combination you're wanting ... so hurry in early tomorrow! —Downstairs ab Ayres. * 6 Reasons Why Wpr r- Men Will WANT These I Shirts I Men S New • Pleated Sleeve • Shaped Collar Spring TIES ■ • Fast Colors j C * Full Center • Pointed Collars ** ** v Pleat That Fit Or 2 for $1 These shirts are worthy of the best Easter in 01 ? I *’* canan 7’ dot j “ and Suit. Your choice of white in sizes from pastels. In fact any color or design j you men want to add color to the } 3 ' 2 } 0 17 ‘ Made from a Ver - V S ood Easter parade. And how they’ll give broadcloth. You'll also find a quantity of your Easter suit a smart appearance. plain Color shirts in sizes 14 to 17. Hand tailored. ^ —Downstairs at Ayres.

AYRES * DOWNSTAIRS * STORE

. - ■ - 7 % ‘ -" <■,*- THE INDIANAPOLIS TIMES

f4 q ytf Neckwear * Will Your Stockings Be as Smart Needed Now at as est °f Your Easter Costume? a Next-to-Nothing Wear S h eer chiffons of ~ Rft, EAU SULK IT# Each Like, a magician's wand these new § \ g WW * y,V tricks in neckwear change the appear- # 1/7 # ,1/V/7 If flvlf I V since of your dress upon a minute’s 14'Av Ilt/ulC'f £ ■'f.°{ notice. VVe’ve every type in hundreds feY'fny7 * of new nieces of bows, bibs, ascots, V K : necklines in plain colors, pastels, Fashionable women buy Real Silk DeLuxe hose for MW stripes, linens, plaids and pique. every important occasion—for they know they can JszF i _ I in r I de P ended u P° n * For sheer loveliness and clear- mi ne 4* The 4 Best Colors in ness of tone. For the correct shade to go with your jig I h JH W ■ | II Easter frock. For protection against that Demon x _ “Run.” And to insure you further ... they’re pro--8 aCI I IVia#Cl y 9 tected by those 10 valiant Real Silk guardsmen ... |DpCf*||| ADC mark; Rriuvn* x a .Tv! W listed below. IKIxCVjULAIv^ the whole Easter parade. H 1. 100& Fresh Silk! 5. Triple-Fast Dves! 9. Two-Way Run Stop! ;v ,ur <, V ,ce of n > one of m z. Patented Hem-Guard! 6. Flat-Seam Sole! 10 nouble-Thirk r.renine these <Mtor<i —some in sim- „ n „, . . XT „ . TT , _ _ „ ~ -lu. uoudip-i nicK urenine \7tmated patent or simulated ■ 3 - Patented No-Hole Hem! 7. Cradle Dura-Foot! Silk Heel! \ smooth and rough leathers. 4. Strain-Proof Instep 8. Grenine-Sealed Silk —Downstairs at Ayres. Point! Yam! —Downstairs at Ayres. \ X \ ' wmmmmmm wßbßhb& You'll Revel in These New Easter Fashions! New Easter Frocks Suits and Coats We’ve snared the trump fashions for * spring and present them herewith at a Mmk mm you’ve been reading about your fashprice slim budgets can understand. ©7 #■ ions .. . and attending style shows .. . JjP The colors are live and gay and care- # jg you know what the newest suit and coat jpg ■ M free. The fabrics are all 1934. Many fashions are. If you are anxious to get sleeves are full with stunning trims. BT or COAT fashion that appeals Lots of frosty white necklines, many to you and will flatter you come to J/R pique trims. Linen trims are very • Affprnnnn Frnrks Ayres Downstairs Store where you’ll smart, too .. . you’ll find many in 0 c . T\ji n u* ev'„/. c . S et complete selections at a very low CA I C pastel shades. As for the quality and i\igni r rocKS sale price. Windswept lines! Russian tailoring and price .. . they’ll speak Business t rocks influence! Swagger smartness! Here BD |A*EI^I for themselves. Sizes for all women ® Jacket Dresses you’ll find sizes in women’s, misses’and Jr tvlwCL^f and misses. • Navy • Prints Juniors styles., —Downstairs it Ayi ft. Strip€S PlaidS Downstairs a,t Ayres.

TO AYRES DOWNSTAIRS

.MARCH 27, 1934

FOR EASTER FASHIONS