Indianapolis Times, Volume 45, Number 105, Indianapolis, Marion County, 11 September 1933 — Page 9

SEPT. 11, 1933

FALL BOOM IN SALES IS SEEN BY NORGE HEAD New Confidence to Restore Buying by Public, Is Assertion. Bi/ 7 tmra Sprrml NEW YORK. Sept. 11.—A major increase in the sale of electric refrigerators during the last half of 1933, compared with corresponding periods of past years, is predicted by Howard E Blood, president of the Norge Corporation, a division of Borg-Warner. “The hopes and fears, knowledge and beliefs of the average American are controlled by what he reads in thp newspaper," Blood declared. Newspapers now are performing an indispensable public service in providing the emotional stimulus necessary to the restoration of confidence upon which all business improvement depends. “The depressing cycle of declining tradp. falling prices, diminishing employment and suppressed consumption is reversing itself. Encouraging headlines appear in profusion in every issue of the daily press. Were it not for the speed with which such news is disseminated, the momentum of recovery would lag for months. Certainly, the newspaper is our greatest public servant in the upswing now underway. Signs Improve Everywhere “Signs of improvement are everywhere Official calculations show that July smoke in Manhattan atmosphere increased from 1.21 to 1.59 tons per cubic mile, over the comparative period of 1932. For once, no one will object to more smokestacks smoking. Marriage licenses in Chicago increased 28 per cent in July. That surely evidences a recovery of confidence. Help wanted advertisements in New York City newspapers are currently running 49 per cent ahead of last year, the 1933 comparison showing a change of from 62 per cent on Jan. 7 to 149 per cent on Aug. 12, compared with 1932. “With scarcely an exception, all the important indexes have moved upward, many for the first time in months. July federal income collections increased 112 per cent, carloadings are up better than 25 per cent, check payments have inincreased better than 28 per cent. New York department store sales w’ere 5 per cent ahead of 1932 for the first two weeks in August, the first time this has happened after twenty-eight months of consecutive decline. Spending power has increased $29,000,000 per week in July by the return of 400,000 factory workers to pay rolls. Farmers are getting more for their crops, corporate earnings of ninetyfour large industrial companies for the second quarter. 1933 increased 563 per cent, business failures have declined precipitately, most of the closed national banks have been thawed out and our banking system show’s greater strength than ever. Enthusiasm Is Mounting “This parade of headlined improvement is restoring confidence with astonishing swiftness. People are starting to satisfy their suppressed desires wan mounting enthusiasm. Norge July sales, for example, exceeding the total for the entire last six months of 1932. We will enjoy the greatest August volume in our history. “Although the electric refrigeration industry has been a fortunate exception during the depression period. it can be presumed that a great amount of suppressed buying has existed which, with the general return of confidence, soon will be released. , “An electric refrigerator is the most wanted of all household appliances. as is indicated by the tremendous number that have been bought out of savings during the depression. It is a year-round convenience which pays family dividends three times each day and 365 days each year in food savings, health benefits, comforts, pleasure and convenience. I predict that the greatest sales period of 1933 in electric refrigeration is ahead rather than behind us." OPENS N E W~CLU BHO USE Wizard Xthletic Quarters Dedicated at Ceremonies Sunday. The Indianapolis Wizard Athletic Club opened its new clubhouse and athletic field Sunday at Fifty-sixth street and Road 29 The clubhouse was open for inspection during the afternoon. The clubhouse formally was dedicated at 8 Sunday night, and the ceremonies were followed by a dance. On the land the Wizards have leased is an eighteen-hole miniature golf course, a 3GO-yard golf practice range, a football field, and a small swimming pool. Allow Plaster to Dry When the interior of a structure has been freshly plastered, allow plaster to dry thoroughly before exterior painting work is started. If this caution is not observed, the heat of the sun will draw the moisture from the plaster through the wood and cause the paint film to blister and peel. Paint AM Year Painting work may be carried on any time during the year, except when it is raining or when the atmosphere is extremely humid. When weather conditions are not satisfactory for exterior painting, interior surfaces can be worked upon. Priming Coat Important preparation of the priming coat in painting new wood surfaces or previously unpainted old wood surfaces Is of utmost importance. Resistance and durability of succeeding or finishing coats depend entirely on the quality of paint used for the priming coat. Don't Pile Paint Coats The practice of piling a number o# paint eoata. one on top of the other, in time will cause the coats to become so heavy that jhey will break down of their own weight. To prepare the proper foundation for the new finish. It is necessary, at intervals, to remove underlying coats.

NEWS OF THE WEEK IN BUSINESS AND INDUSTRY

Kelly-Springfield Tires Stand Boulder Dam Test

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City Dealer Says Strain Is ‘Toughest in World’ for Endurance. “The toughest place in the world for tires" was described here today by Hollis Nay, tire and auto supplydealer, 128 Kentucky avenue. His company is the local Kelly-Spring-field tire dealer. According to Nay, this is Boulder City, Nev., where the gigantic Boulder Dam is being built to harness the power of the Colorado river. “Boulder Dam,” he declared, “combines everything that the most imaginative automotive engineer could think of to give a grueling test to tires. The heat of the place is terrific. From the bare, rocky canyon sides the glare of the sun is magnified on to the roadways used by the huge trucks. “The roads themselves, In addition to being intensely hot from this focused sunlight, are merciless on tires. They are winding and steep, requiring strenuous braking. To top these things off. the tires must bear tremendous weight. “The very heaviest types of trucks

The ABC of the NRA Below are given answers to questions sent to The Times by readers seeking information on problems arising from the National Recovery Act. Answers to other queries will be printed from day to day. If you have problems to which you wish answers, write to The Times, or call Riley 5551, ask for the ABC department, and dictate your question. In giving your query, please state definitely the industry, business, or occupation on which your question is based. It wiil be answered as soon as possible.

q —What is the minimum wage of department stores for this city? Wbv do factories and firms get away with cutting the wages of their emnloves as has taken place in the last few weeks, still showing the Blue Eagle? Why an* some department stares allowed to give their employes rest periods, to keep them longer on Saturdays? I),,hs the NR A know that most of the department stores of this city are not abiding by its rule, but are increasing the prices on all merchandise from IT to HO per cent regeardless when purchased?—An Employe. A—The minimum wage under the general retailers’ code is $13.50 for a maximum working week of forty hours. Firms signing the PRA and displaying the blue eagle violate their agreements when they cut wages, except for certain “equitable adjustments,” where the employe’s hours are greatly reduced. It has been unofficially stated by NRA officials, and probably will be ruled officially that split shift operations of employes by the giving of “rest periods” so that retailers may keep employes later at particular times is a violation of the cqjie and a subterfuge to evade the provisions of the code. These businesses in signing the code have all agreed not to increase prices over the amount made necessary by increased overhead. Profiteering on the rising market specifically is forbidden. If you feel that the agreement is being violated by the stores that you mention, communicate with the city NRA campaign committee. It will advise you as to further procedure and will notify the district recovery board if action of some sort is necessary.

Q-Are hours and wages of an outside salesman regulated? . . Is a man selling wholesale from a truck, such as bread men. classed as outside salesmen?—A. G. A—Men selling wholly on a commission basis are exempt front the maximum hour and minimum wage provisions of the PRA. Outside salesmen who are guaranteed a minimum wage must receive at least the minimum wage of $14.50 a week, but their hours are not limited. If the bread mer. work on a commission basis they will be governed as above. If they work for a salary they must receive a minimum wage of $14.50 a week for a maximum working week of not more than forty hours. u n b Q-Ar t registered pharmacists affected by the NRA? Registered pharmacists are averaging about 25 cents an hour. What should tnev make and how many hours should they work? —P. S. A—Registered pharmacists are specifically exempted from the PRA and from the temporary modification of the PRA for the retail druggusts’ industry. B M B Q —l have worked for a company since June. $4 a week from 7 a. m. until 4 p. m. Prior to the last two weeks. I had been working from 7 a. m. until 7 p. m.. but they still give me the same amount of money. *4 They have raised all of the help but me and they won't raise my wages Isn't there anv way by which my salary can be increased?—R. M. A—lt is impossible for us to give you any information unless we know your duties and the business of your employer. BARACA ELECTION SET 100-Pound Pig to Provide Barbecue at Broadway Baptist. Annual meeting and election of officers of the 101 Baraca class of the Broadway Baptist church, will be v held at 6:30 tonight at the church, Broadway and Twenty-sec-ond street. A 100-pound pig will provide a barbecue dinner. The meeting is being arranged by J. B. Stansburv and William Bums. The Rev. M. M. Dodrill is pastor of the church. First appearance of the 101 Glee Club, directed by Walter Bruce, will be one of the features of the meeting. *

NOTICE— Manufacturers and Jobbers SPACE roa KENT Complrtr Housing FarlUtlm for Large or Small Plants Prlrwle switches, served by Belt B. R. and traction lines connecting with all railroads. Watchman Service Tree Indianapolis Industrial Center Utt SC and Martlndala Avn. CHnrry IMS

are employed on the Job. These are used day and night to haul tons of rock and dirt blasted from the canyon sides. In all, with the heat, the roads and the loads, the tires used must stand more punishment than can be given on any man-made tire testing ground yet devised. “It is interesting to note that Kelly-Springfield tires are now being used in the Boulder Dam project. When the work was in its early stages, several makes of tires were employed and their lasting power checked. However, Kellys won first place in this competition and are now being used almost exclusively.” Giving some idea of the magnitude of the Boulder Dam project, Nay pointed out that it will be the biggest dam in the world on its completion in 1938. “The lake reservoir,” he asserted, “is to be 115 miles long, and will contain enough water to cover the state of Connecticut to a depth cf ten feet. It will be able to irrigate more than 2,000.000 acres, and will furnish a domestic water supply for 10,000.000 people. In addition, it will develop a million-horse power in electricity, more than Niagara Falls and Muscle Shoals combined.”

CITY YOUTH MURALIST Charles Hagedon to Decorate Walls of Penn U. Fraternity. Walls in the study of the Delta Tau Delta fraternity house at the University of Pennsylvania will be decorated by two murals painted by Charles Hagedon, son of Mr. and Mrs. Charles H. Hagedon, 4156 Broadway. Young Hagedon is studying architecttire at the university, and is a member of the Delta Tau Delta fraternity. He will begin his work as a junior this fall. The paintings consist of three sections that form a continuous design. One is centered about the figure of Robin Hood, and in the other an architectural style has been used to treat an educational theme.

September 11 1777-Battle of Bra-n&ywine. IMI*AU of President Tyler’s cabinet, except Web* ster, resign. 1955--Oyster industry hails return of prosperity as Summer slump ends.

FOR ECONOMY PLU^QUAUTY Bathroom Ostermeyer Paper Cos. Riley 6902 148 Virginia. Art.

THE INDIANAPOLIS TIMES

CUT IN PRICE OF STEEL RAILS IS ROOSEVELT AIM Reduction Would Result in Large Sales, View of President. By Hcrippa-Uotcard Newspaper Alliance WASHINGTON, Sept. 9.—President Roosevelt is using his own immense influence to bring down the prices of steel rails, maintained by the steelmasters over a long period of years while other prices have gone steadily downward. He and his Public Works Administrator, Harold L. Ickes, are working on a plan to advance a large sum of money to railroads to bring their plant and equipment up to date, but this loan is dependent upon the steel companies reducing rail prices. Since the railroads are ready to co-operate, the issue is directly up to the steelmasters, with whom Mr. Roosevelt said he expected to talk. Thr= latest development in the long "Tight against maintenance of steel rail prices is in addition to the step forecast here early last week, when it was reported that the government would exert further pressure on railroads to borrow and spend public works money for maintenance. This pressure is being exerted for two reasons: to provide work for part of the approximately 750,000 railroad men now unemployed; and to maintain the safety of the carriers. The three recent railroad wrecks resulted in some demand for further expenditures for maintenance. But before they occurred, Joseph Eastman, federal co-ordinator of railroads, appealed to managements to borrow public works money to put men back to work. The President said he had discussed the matter with Eastman, who time and again has condemned the “stupidity” of the pegging of these prices. It has been estimated that as much as a billion dollars could be spent by the carriers in rehabilitating their roadbeds, bridges, locomotives, freight and passenger cars. Weather for Varnishing Varnish will give the best results if applied when the temperature is between 70 and 80 degrees Fahrenheit. Good ventilation is essential. Care should be taken, however, to keep extremely warm drafts of air from striking the freshly varnished surface. The area to be varnished should be clean, dry and absolutely free from dust.

NEW TYPE OF CARBURETOR IS SHOWN

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New type of carburetor offered as special equipment for smail cars by the Indiana Carburetor Company.

Owners of small cars which have had a year or more of service are offered anew type of carburetor by the Indiana Carburetor Company, 325 North Delaware street. The carburetor is designed to get the most from present day fuel and to adapt a car to today’s speed and traffic situations. It employs the down draft principle. It is pointed out that gasoline now in use is superior to that available a year ago and that car-

BARGAIN DAYS MONDAYS and FRIDAYS Two may play for the price of one , Speedway Golf Course For further information call BElmont 3570 SPEEDWAY GOLF CORPORATION

“ y #■ Means Satisfaction!

City Laundiy Works Exclusively on Overall and Industrial Rag Jobs

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Perfect New Methods to Measure Volume of Noise

Calibrating System Used Usually to Settle Disputes. By Science Service The science of noise measurement precedes the art of. noise elimination. Acoustical engineers are doing more than answering the old question: “What kind of a noise annoys an oyster?” when they measure and classify noises under the decibel system of sound units. INSURANCE VOLUME UP Penn Mutual Sales for Month Largest in Three Years. Bp Times Special PHILADELPHIA, Sept. 11.—More life insurance was written by the Penn Mutual Life Insurance Company in August of this year than in any August in the last three years, Wililam A. Law, president of the company, announced today. The increase was 38 per cent over August, 1932, and 15 per cent over August, 1931. “This is the fourth consecutive month that we have written more business than in the corresponding month of last year,” Law said. “The improvement is noted in all sections of the country.”

buretors of a type for the new fuel are advisable and should be adjusted each 10,000 miles. The Indiana company, formed In 1922, is the city’s oldest carburetor service concern.

Three-year course of study leading to the degree Bachelor of Law INDIANA ■LAW school University of Indianapolis For information address the Sec’y. RI ley 3433. INDIANA LAW SCHOOL The 8 E. Market St. Bldg. Indianapolis, Ind.

RI. 9381

V T TT% STEAMSHIP TICKETS fi ■ I J LETTERS OF CREDIT lli KmJ FOREIGN EXCHANGE Richard A. Kurtz, Foreign Dept. TRAVELERS CHECKS A UNION TRUST* ~m Eaat Market S4. Blky 5841

Drier, Cleaner and Tumbler In Use

The practical work of noise measuring is usually the settling of disputes. A landlord and a tenant may disagree about the noisiness of an apartment, an architect and manufacturer of sound absorbing materials may differ about the need or effectiveness of treatment of offices. Machines of the utmost accuracy are demanded to measure the noise. Two Methods Developed Within the last few years, two ■new methods of noise measurement have been developed: Tho audiometer method, and the acoustimeter method or the method of electrical conversion. The former method used the ear to compare the unknown noise to a synthetic noise produced by a controllable instrument. This instrument is being displaced rapidly by the acoustimeter where the noise is picked up by a microphone. The noise energy falling on the microphone is electrically amplified by a known amount and is measured, on an electrical meter in terms of current, voltage or power, which are then converted into decibel units. Scale Is Proposed These machines measure the noise in decibels, which are units of sound intensity, but there is pome confusion as to which of the three existing decibel scales is to be accepted as the standard. The Acoustical Society of America and the American Standards Association are considering the adoption of a scale that has as its zero a sound energy of one 10,000,000,000,000,000 th of a watt per square centimeter. On this scale, the noise of a heart beat of one person in a soundproof room would be ten decibels, whereas an airplane engine and propeller would have a noise intensity of from 110 to 125 decibels.

BRAKES CARBURETORS WHEEL & AXLE ALIGNMENT OFFICIAL BENDIX SERVICE INDIANA CARBURETOR AND BRAKE SERVICE Bring in this ad for FREE Carburetor Adjustment 325 N. Delaware St. LI. 1876

i—i Let Your Car Fare Savings Help Bay Yoar Groceries

Only One Other in Country Specializes in Same Type of Work. A super suction tumbler for drying and removing odor from cleaned garments is a recent improvement of the Wash-Rite Laundry, 1412 Cornell avenue.' The laundry, started in 1919 as a family wash and industrial plant, was converted in 1924 to the cleaning of overalls and industrial rags, exclusively. To care for this business, the laundry installed Holland-Wirt dry cleaning machinery, known as the continuous flow system, used by only one other laundry in the United States for cleaning overalls. In changing from washing to dry cleaning, George Fry, president of the laundry, explains shrinking and fading were eliminated and life ol garments lengthened. According to Fry, ordinary washing thirty or thirty-five times wears out overalls, whereas the dry cleaning method can be used 90 to 120 times. With the -continuous flow system, the cleaning fluid is used over and over, the only loss being due to evaporation. Three tanks comprise the system at the Wash-Rite plant, and 150 pairs of overalls can be cleaned at one operation.

THE NEW ICIERE B(Prnminrr< Iry Air) The Last Word In Refrigeration In Style, Appearance, Convenience, Performance and Sanitation A constant temperature of from 40 to M degrees, which will properly preserve foods without destroying their natural flavors, with an adequate supply of broken ice for table use at all times. Now on Display in Our Showrooms Sold on Convenient Terms POLAR ICE & FUEL CO. Main Office and Refrigerator Display Room Twentieth Street and Northwestern Avenue

{j A A THE peer of § 1 4m } FINEST BEERS— gjfl Wu Beer On DRAUGHT or in BOTTLES \ by Indiana Breweries. Inc., Indianapolis

Swim in the Beautiful Pool of HOTEL ANTLERS Relax your muscles and your mind in the limpid waters of this beautiful Egyptian tile-lined plunge of pure filtered water. The only indoor pool in the city operated with bathing beach rules. You may wear your own suit, and stay as long as you wish, or we rent you a suit. Pool open continuously from 10 A. M. to 10 P. M. for men and women. Single Swim, 35c Children, 25c HOTEL ANTLERS ' 750 N. Meridian

ESTABLISHED 1887 CENTRAL TRANSFER AND STORAGE COMPANY COMMERCIAL TRUCKING. WAREHOUSE FORWARDING, DISTRIBUTING 209 WEST SOUTfI ST. RILEY 9384

With “Fisk” Tires l ildmjfL You Take No Risk B Investigate “FISK” Quality You buy the best when you buy aPwaßaßri Fisk Tires or Tubes. Their inJ creased tread rubber assures you of longer wear and better service, ’NrßßwyAi /I Every FISK Tire is unconditionally guaranteed against faulty workmanship or V|mA'|k fka.tiM fjSrr .4 rim J Open Sunday Morning c. hTfranck tire service Fisk Tire Distributor 543 E. WASHINGTON RI. 7878

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BOOST IN SALES IS REPORTED BY AUTO CHIEF Largest August Business in Three Years Claimed by Graham-Paige. Bp Timm Special DETROIT, Sept. 11.—The largest August business in three years was reported today by Robert C. Graham, executive vice-president of the Graham-Paige Motors Corporation. Graham shipments reached the largest volume in three years. Export business showed a marked increase, while retail deliveries of Graham cars in Wayne county tDetroit), the infallible sales barometer of the motorcar industry, were more than double those in July, Graham said. Factory shipments during the month totaled 1.254 cars, are third largest total for the year to date. The total was virtually 20 per cent greater thar the 1,053 cars shipped in August, 1932, and almost 70 per cent more than the 744 cars shipped in August, 1931. Export shipments were 68 per cent in excess of those in August last year, indicating a marked improvement in Graham business abroad. 'Normally, August is a month of diminishing volume for the automotive industry,” said Graham. “The past month, however, reversed the usual trend in a most encouraging manner. There is no denying the fact that national recovery is well under way and the record in August augurs well for our business during the balance of the year.” Filling Floor Cracks For filling cracks in floors preparatory to painting, if they are less than a quarter-inch in width, take pure linseed oil and whiting putty and knead into a stiff mass with some dry white lead, tinting with a little dry color to match the floor. Pencil the cracks with boiled oil and press the mixture in firmly with a putty knife. Rough edges may be smoothed over by wetting the knife with turpentine. Protect All Surfaces Protection of concrete, cement and brick surfaces just is as necessary as the protection of wood and metal. When cement, concrete and brick structures are coated erly with paint, moisture is prevented from going through the walls. Thus, cold and damp are kept from the interior and a substantial saving in fuel bills results.