Indianapolis Times, Volume 44, Number 289, Indianapolis, Marion County, 13 April 1933 — Page 2

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AYRES DOWNSTAIRS STORE

. c 47-Inch Length! | / ( ® Shrink-Proof! / \ • Seams Are / / l V “Pun” Proof! >4 Great Special Purchase! “Shardisheen” SLIPS At a “Lowest-Ever” Price! \ ou I! bo AMAZED when you set* those slips—amazed that suoli Ql Vl, I i A could ho so Sow priced! In fact, this is the I'IRST I’IME that “Shardisheen’’ slips have been offered at such a saving! “Shardisheen’’ is a very tine new-process rayon with a beautiful French finish—heavy—and durable—and guaranteed not to “pull” at seams. Four styles are bias-cut—one is made with four gores! Vll styles except one are lace trimmed! Straight or California top! Sizes 34 to 44. Flesh or tea rose. —Downstairs at Ayres. Don’t Let a “Ran” Spoil Easter for You! BE CONFIDENT! Wear SUBSTANDARDS of REAL SILK Deluxe Hosiery 2 pairs 80° Protected by 10 Guardsmen: 1. 100 r r FRESH SILK! 6. Flat-Seam Sole! 2. Patented Hem-Guard! 7. Cradle Dura-Foot! 3. Patented Xo-Hoie Hem! 8. Grenine-Sealed Silk 4. Strain-Proof Instep Yarns! Point! 9. TWO-Wav Run-Stop! 5. Triple-Fast Dyes! 10. Positive Heel-Guard! —Downstairs at Ayres.

Complete Department Store on One Floor—Downstairs at Ayres >

Great Pre-Easter SALE New Spring Dresses • >* Our Most Important Ready-to-Wear Event of the Whole Year in Which We Stress QUALITY and FASHION m 2 Dresses (OR ONE FOR $7.95) TA UR buyer just returned from New York with the “HOTTEST” dresses we’ve seen in many months! She “skimmed the cream” from the market and brought it home with her! We’ve shopped other stores to compare values . . . and we are confident that here are the smartest fashions in town at this popular low price! Come early for _ These Smart Fabrics: - _ _ _ . —TRIPLE SHEERS —SPRING FLORAL PRINTS For Women and Junior Misses "sss? More Than 100 Styles: Half-Size Wool Coat ' Floral Print Furred Jacket Icr'is^cou”^ A triple sheer frock in A beautiful floral printed A dress that looks "two- A sophisticated dawn gray —CARDIGAN JACKETS —COLOR CONTR ASTS navy blue. Has surplice frock with a wool swag- . piece ! Brown grounds rough crepe frock with MESS JACKETS FUR TRIMMINGS closing with white revers. Blv< Lr. oU A yol '!' with yellow and coral flow- pleated cap sleeves ga- —WOOL JACKETS —GRADUATION FROCKS . r moneys worth. Ascot eis and yellow organdie thered yoke, a self fabric rippt inc —.i ot< of pi fat*n Sleeveless jacket has full scarf neckline; kick pleats. collar and cuffs serve as jabot—and a jacket with cape. Size 16 •_>. Size 20’,2. accent! Misses' sizes. furred cuffs. Misses’ sizes. —Downstairs at Ayres, Where Fashions Are Less Expensive. Styles for Afternoon, Evening, Street, Sports and Business Wear Tray Shoulders Print Sleeves Graduation Cape Sleeves Print and Plain Bridesmaid Long Jacket Ultra-smart corded crepe Navy blue, triple sheeer Pink sheer net with a A gay floral print on grav A beautiful three-piece Breathtakingly beautiful Spring blue rough ensemble in dove gray! frock with huge puff heavy rayon satin under- grounds Has lots of dress in naw blue sheer formal frock in a choice nrp „ Three-quarter swagger sleeves in orange, white slip! Lots of horizontal <°j dress in navy blue sheer Qf Ught pastel rQUgh Dress has epaulette-like jacket with new tray and navy prim. Smart tucks; four rows of ruf- feminine charm, dented wi.h an overblouse and cre pe. Has closely ruffled cap sleev es. Perky bow at shoulders and white pique surp 1 ice closing with fl es ; fl o wer - trimmed a full rippling dou- scarf in dark bordered ne t, removable shoulder neckline. Three-quarter notched collar, red belt. colored buttons. Women's cartwheel sleeves. Juniors’ ble shoulder cape. Sizes print. Jacket has cape cape, matching muff. jacket has short, furred Misses' sizes. sizes. sizes. for misses. sleeves. Size 22 1 !.. Junior sizes. sleeve. Misses' sizes.

THE INDIANAPOLIS TIMES

APRIL 13, 1933