Indianapolis Times, Volume 44, Number 145, Indianapolis, Marion County, 27 October 1932 — Page 2

PAGE 2

UTILITY FIRMS FIGHT TO BALK EARNINGS TAX Battle Takes Form of Rate Reduction Pledges ‘lf’ Congress Doesn’t Act. JBy Allinnr' WASHINGTON, Oct. 27.—Utility companies already have started fighting to prevent re-enactment of the electric tax this winter by congress in the form originally intended—aa a tax on earnings of electric companies themselves, rather thart cm consumers of power. So far, their* efforts are centered on their own communities, rather than in Washington, and are taking the form of promised rate reductions to become effective if the tax is not imposed on them. Early in the year, various state and municipal proposals that rates be reduced by an amount at least equivalent to the tax paid by the consumer were frowned on by the companies. Now a growing fear is apparent that the utility tax passed last year by the senate Bnd altered in conference rommittee will be re-enacted. William H. Taylor, president of the Philadelphia Electric Company, has announced his company will reduce rates to small retail merchants and manufacturers unless congress "increases" taxes on utility companies.

Taylor definitely specified the possibility of levies on producers of electricity as the stumbling block in the way of immediate reductions, and 'notified the United Business Men's Association that "it all depends upon congress,”

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FIRESTONE SERVICE STORES Michigan and Delaware Lincoln 1346

OE PAUW TO GIVE PLAY All-Campus Musical Comedy Dates Set In March. By Tlmrg ftprc.ial GREENCABTLE. Ind., Oct. 27. The Moan-On Revue. De Pauw university's all-campus musical comedy, will be given March 10 and 11. The libretto Is being written by Mr. and Mrs. Phil Young of Kalamazoo. Mich., graduates of De Pauw with the class of 1931 and co-authors of the revue skit of 1930. Louise Link of Plymouth is general chairman and Florence Hundley of Summitvtlle is In charge of the music. All songs for. the revue are composed by students who act. direct and stage the revue, even to designing the costumes.

45 % REDUCTION in Round-Trip Fares Every Week-End . Good Friday to Monday midnight. Ask Ticket Agent, 111 Monument Circle. 1.1. 6404 Mal nliiii .Station, HI.

“I Suffered 10 Years With Itching Eczema” “ . . . and after spending hundreds of dollars to clear It up. I tried Zemo and got relief,” writes G. C. G. of Texas. Soothing and cooling, Zemo stops itching, in five seconds because of its rare ingredients not used in cheaper remedies. Also wonderful for clearing Rash, Pimples, Ringworm and other irritations, Zemo is worth the price because you get relief. All druggists’, 35c, Wc. li. Extra Strength Zemo, double results, sl.2s.—Advertisement.

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c Ayres’ downstairs Store

FRIDAY BARGAINS

FRIDAY SALE! 800 New Daytime DRESSES afi AM One Dress *OF. s2,is Every line of these beautiful dresses is typically ‘Tall, 1932” ... perfect examples of the new Edwardian silhouette . . . with a wide shouldered look . , . slim, graceful waistlines . . . new high necklines . . , and the interesting new sleeve details ! They are exceptionally well made —of high quality fabrics: —PLAID CREPES —WOOL —CRINKLE CREPES —RAYON CREPES CREPE —TRAVEL CREPES —Downstairs at Ayres, Where Fashions Are Less Expensive.

/ CANOTlEtf'^B'^’’ \ n *

900 Fall HATS 59c

. .Tomorrow’ the price goes down (WAY DOWN) on over 900 of our much higher priced hats!. And please remember, they are all quite new . . . and up-to-the-minute in FASHION. There is a great variety to choose from in close-fitting turbans . . . shallow-crowned sailors . . . cuff brims, etc. All the wanted fall and winter colors! —Downstairs at Ayres.

Full Fashioned Silk Hose

SHEER Chiffon , or SERVICE Chiffon! 39° These are NOT “cheap” first quality hose . . . but slightly substandard numbers of much more expensive hose! Trr them! You'll be delighted with the extra SERVICE and BEAUTY that they offer. Full fashioned for perfect fit. Sheer chiffon, silk to the tops—or service chiffon with lisle garter welt. Sixes 84 to 104. Substandards of “Real Silk” Hose , 69c —Downstairs at Ayres.

THE INDIANAPOLIS TIMES _

CUFF BRIM

SAILOR TURBAN

Women*s and Misses * Rayon Dimple Cloth Undies 39° —CHEMISE —PANTIES —STEPINS ( —BLOOMERS —VESTS • Here’s a group of rayon undergarments that spells VALUE! They are well tailored garments of beautiful rayon dimple cloth. In flesh color only. Sizes 84 to 42. —Downstairs at Ayres.

SPECIAL! For Friday and Saturday! Salted Nut Meats For the first time in many mmmaaam months we offer our regular HHH HHI "Downstairs Store Mixture" at a very special price—for TWO jBBMh §H|§B. DAYS ONLY! They are fresh and crisp and delicious! Mixture —BRAZILS —PECANS __. .... rs, —CASHEWS —ALMONDS . POUND —Downstairs at Ayres.

Men’s Pants.. $1.95 College corduroy pants with wide bottoms; regular slack model; assorted colors. Sizes 29 to 38. Fancy Socks 20c Men’s socks in fancy patterns; first quality; sizes 10 to 11^. Part-Wool Socks. 25c Men’s cold-weather socks in neat patterns and colorings; substandards; .sizes 10 to 12. i Men’s Shorts... 25c Fast colored, perfect fitting athletic shorts with full banjo scat; sizes 28 to 44. Men’s Shirts —25 c Fine combed lisle athletic shirts; tubular knitted; sizes 34 to 46. Men’s Gloves 79c Full lined caneskin gloves; sizes 8 to 10; substandards. Men’s Sweaters, $1.95 Turtle neck sweaters in plain colors; all wool; sizes 36 to 44. Boys’ Shirts. ♦.. 59c These are guaranteed fast color “Belnord, Jr.” shirts—the best we can buy to sell at ♦his price! Sizes 6to 14V$. Boys’ Blouses... 59c "Model” brand blouses; but-ton-on style; sizes 4 to 10. Shirts and Shorts, 20c Boys’ fast color athletic shorts—and cotton knitted shirts. Union Suits 59c Boys’ fall weight union suits In most popular styles; firsts and substandards; sizes 24 to 34. - Long Cords... $1.49 Boys’ collegiate corduroy longies; wide bottoms; wanted colors; sizes 8 to 20. Woo! Sweaters... 69c Boys’ slipovers in plain colors; sizes 28 to 36, Aviator Helmets /59c Boy3’ black leatherette helmets with goggles; lined. Girls’ Skirts $1 Pleated skirts in flannels, wool crepes and novelty weaves. Tuckin or bodice top style. Sizes 7 to 16. Wash Frocks 59c Girls’ fast color wash dresses; new styles; heavy quality. Sizes 7 to 14. Girls’ Sweaters... $1 All-wool slipovers with puff or long sleeves; new weaves. Plain or fancy; sizes 8 to 14. Childs’ Frocks... 59c Children’s novelty printed or broadcloth frocks; smocked or embroidered; fast colors; sizes 2 to 6. Infants’ Creepers, 39c In broadcloth or prints; elastic or band at knee; 1 to 3.

We’ve Sold Thousands of These

SHIRTS i Because They Are the Finest We Can Sell at — 79c You can't tell us that men “don’t know value"! We, ourselves, were astonished when we checked up and foupd out how many thousands of these “Fashion Line” shirts had been sold in the last few months! There’s a REASON for such popularity! These shirts are FULL CUT—the colors WILL NOT FADE—the fabrics reaUy WEAR! In white, plain colors and fancy patterns. Sizes 134 to 17. Hand~Tailored Ties, 39c —Downstairs at Ayres.

Union Suits 59c

Children’s cotton-and-rayon suits; French leg or knee length; short sleeves; sizes 2 to 6. Pajamas 59c Children’s cotton outing flannel pajamas with long or short sleeves; printed or striped; sizes 2 to 14. Women’s House Slippers With Hand-Turned Leather Soles 79c Pair Comfortable D'Orsay house slippers with manufactured patent uppers, boxwood heel, and genuine leather hand-turned soles. Black, red or blue. Sizes 4 to 8. Union Suits 50c Women’s combed cotton suits with built-up shoulders; tight knee; sizes 36 to 44. Union Suits 65c Women’s medium weight cotton knit union suits; Dutch neck, elbow sleeves, knee or ankle length; sizes 36 to SO. Union Suits 79c Children’s taped union suits of wool-and-cotton with rayon stripe. High neck, long sleeves, ankle length. Sizes,2 to 12. Silk Remnants, 19c Yd. Beautiful silks and various weaves and colors. Also fine rayons. Lengths for dresses, b’-mses, etc. Silk Pongee 19c All-silk. 12-mommie pongee; natural color.

You Don’t Have to Pay High Prices for Really Fine LAMPS

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Bed Sheets 39c 81x90-Inch seamless sheets; limit of 2 to a customer. Cotton Batts 39c Full comfort size batts, 72* 90 inches; full 3 pounds. Limit of 2 to a customer. Linen Napkins Pure linen napkins with colored design; hemstitched. Mattress Covers. 59c Heavy muslin covers in twin or full-bed size. Muslin 8c Yd. Full bleached muslin, with •NO starch or other filling; soft for the needle. Broadcloth ... 8c Yd. 36-Inch white broadcloth from full bolts. No limit! Buy all you want! Mffslin 5c Yd. Unbleached muslin; 36-inch. Dark Outing.. 10c Yd. 36-Inrh cotton outing flan 1 nel in dark colorings; fine for lining comforts and quilts. Ready-Made Drapes, 25c Valance and 2 side drapes of heavy cotton crash. Ready to hang. Lined Damask Drapes, Reduced to $2.98 50-Inch, fully lined with satine; pinch pleated; 2 1-3 yards long. Made of attractive damask in rust color.

2- Way Stretch Girdles $1.19 Now ydu can huy a two-way-stretch girdle at a price well within your means! v It stretches up and around —and stays where you put it whether you sit or stand or walk or run. Made with brocade front. Sizes 26 to 32. —Downstairs at Ayfcs.

Here’s a Beautiful New Group—Each Lamp COMPLETE 25, s3 Our buyer just came back from “market” with the finest artd most beautiful group of lamps ever to enter the Downstairs Store . . . and they are priced lower than you would expect. Either junior or bridge style . . . with plated bronze base . . . complete with shade of embroidered rayon taffeta—or glace buckram cloth with stenciled design. —Downstairs at Ayres.

OCT. 27, 1932