Indianapolis Times, Volume 44, Number 38, Indianapolis, Marion County, 24 June 1932 — Page 7

JUNE 24, 1932.

FUTURE HOMES TO BE FACTORY BUILT PRODUCTS Mass Production o: New Steel Houses to Start Soon. ll<l Timrg Special NEW YORK, June 24.—The formation of General Houses, Inc., to produce houses by mass production factory methods, comparable to the automotive industry, is announced today in the July issue of Fortune, the executives’ magazine. This company plans to enable the average family to select its home in a showroom, have it erected by a small crew within four days, pay for it on the installment plan, and trade it in after a few years as first payment on a larger or better model. General Houses has enlisted the co-operation of eight nationally known building supply manufacturers with assets of nearly $1,000,000,000 who have undertaken studios and laboratory experiments to determine what contribution their plants can make to the factory-built dwellings which General Houses purposes to distribute. These eight corporations and the fields assigned to them are: Pullman Car and Manufacturing Corporation- Pre-fabrlcated pressed steel panels which can be assembled to make the walls, floors and roofs. Concrete Engineering Company—Foundations. Curtis Companies, Inc.—lnterior wood rim and mill work. General Electric Company—Electric wiring, lighting and refrigeration. Pittsburgh Plate Glass Company—Glass and paint. Container Corporation of America—lnsulation, including finished wall surfaces, ceilings and Interior partitions. American Radiator and Standard Sanitary Corporation—Heating, air conditioning. plumbing. Thomas A. Edison, Inc.—Cement. House of Pressed Steel The product proposed for immediate distribution is a pressed steel house in various models designed by Howard T. Fisher of Chicago, the architect and engineer of the group. In the early stages of mass production the price of the standard small models will be kept below $3,500, erected and fully equipped with range, electrioal refrigeration, fixtures and all other improvements, and when the full economies of mass production are achieved the price may be reduced to $2,500. Fortune believes that it would be impossible to erect a house of comparable size and quality for less than $7,000 by the old handwork methods which now prevail throughout the building industry. Specifications will not be announced until the July issue of the Architectural Forum, which appears July 1. “Advertisement of such houses,” says Fortune, “may well crowd automobile sales talks out of preferred magazine pages for the next decade. Instead of floating power and synchronized mesh gear shifting, the public of the later thirties will be dazzled with the claim of co-ordi-nated kitchens, thermostatic control and cooled and conditioned air. The trade-marked house will compete for space with the trademarked radio or the trade-marked soup.” No Down Payment “Distribution will be conducted rather through dealers of the present automobile dealer type than through speculative old-line real estate channels, each dealer maintaining his own erection crews or employing contractors to handle the assembly at fixed rates. Financing of sales wil be handled by distributors through an organization of the type of the Commercial Investment Trust of New York as •an affiliated company. The $3,500 small houses will be sold without down payment for S3O a month over a fifteen-year period. This charge holds the interest to 6 per cent and cuts the financing cost to Vz of 1 per cent, eliminating the 15 per cent or 20 per cent premium which now prevails on many mortgages. Where the house and lot are sold together, a down payment equivalent to the value of the land will be required. It is proposed to eliminate the old first and second mortgage distinctions and simplify the old financing set-up.” Cool in Summer According to Fortune. General Houses has been created to meet a situation in which “at least onehalf of America’s 30,000,000 families are not even decently housed.” Just as Ford tapped a totally undeveloped field for automobile sales when he began manufacturing automobiles for less than S6OO, so General Houses hopes to tap a totally undeveloped field for housing when it offers first-class rhelter on the installment plan for S3O a month. The Fisher house according to Fortune, gives complete protection against weather, water, fire, vermin, lightning and earthquake, and the steel panels, when properly insulated, as in the copper-bearing steel in the Fisher house, offer a house; cool in summer and warm in winter.

LIE COSTS HIS LIBERTY Judge Fines, Jails Man After Story ' Is Found Untrue. Disregard for the truth took SIOO I and thirty days of liberty from Law- ; rence Frye, 1522 Lewis street, ar- j raigned Thursday before Municipal Judge Clifton R. Cameron on a blind tiger charge. Frye said he was a hard working man. and gave the name of his employer. Cameron told a bailiff to check up. The supposed employer said Frye had not worked for him for a year and a half. Fine of SIOO and a thirty-day penal farm term was imposed. Police caught Frye between two houses with a glass in his hand. An officer who reached into the basement window of one of the houses , found a bottle of whisky. COP KEEPS HIS PROMISE I Dying Pal Told Him to Care for Wife; He Marries Her. B’J United Press SEAFORD, L. 1., June 24. Patrolman Arthur Kenney, when wounded fatally in a battle with bandits three years ago, begged his friend. Patrolman Frank Donnelly, to care for his wife and 3-year-old daughter. Donnely promised. He promised again Wednesday when he and Mrs. Kenney were married.

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THE INDIANAPOLIS TIMES

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