Indianapolis Times, Volume 43, Number 254, Indianapolis, Marion County, 2 March 1932 — Page 17

MARCH 2, 1932

Finer Fabrics! Smarter Tailoring! Paris-Inspired Styles Are r s, ‘‘ C* Q • Distinguishing Features of the rf6Cki3oßS %$ Hr ? n) Diamond cut synthetic crys■k ■ _ d&M) - /a tals, high luster, very brilliant. New Coats Drastically Underpriced for Pictured Are Three ' \ \ Coats , of the New Style*. U \ \ New Spn ” l | c^ <)lors and as Attractive . M nl 1 )\ Sizes 14 to 20, 38 to 52. Sketched in Seara* Studio / jF l M Greater Saving* Than J M \ nl iou Ever Thought IBV \ % —Sears’ Second Floor. Loveliest of the New Easter Fashions St —And Adorably Smart Are the New |2 jj Spring Dresses ■jf'L Marvelously Low Priced at Sears*! *• -—Mesh Weaves —Combinations —Flat Crepes j —Blue —Rose ,■ / Every popular and authentic Spring style. Every desirable fabric and color. Ankle length 5 o’clock frocks. Styles for sports wear, street and travel dresses. A style for every occasion, for youthful or mature figures. BflKMp'lMß Misses ’ Sizes, 14 to 20—Women s Sizes, 38 to 52 1 —Sears’ Second Floor. -• , The Charm of a Youthful Figure Inspired the Nu-Back Foundation i These new foundations were designed to give the utmost freedom of 1 jw/CKpj movement and at the same time impart the graceful, slenderness of \ m youth. The one foundation that adjusts itself to every movement 7 T ® whether sitting, standing or bending—always in place. Os extra fine / / Unman’* I*s - Jawel figured rayon batiste. Four garters. Sizes 35 to 44. Perfect fitting. / j nu 1,10,1 * J UCWBI w It (J * JEL VA J i!■ h il _ M —Sears’ Second Floor. During this event only.

A New Sears’ Style Department!—A New Location —Greatly Enlarged Space—More Complete Assortments—and Lower Prices

THE INDIANAPOLIS TIMES

ißk New Spring Straws Specially $ 1 69 Priced W Thrilling new styles for Easter. Curved brims, up-at-back, veils, wide brims, whatever you will. Rough Straw — Peanut — Toyo—Crochet Visca— Patent—Milan and New Braids Sears’ Second Floor. Your Cloves, Madam Smarter 4% Than the ojS Price Would || Q Indicate w Popular “Doubletex” fabric. Large flare cuffs, contrasting stitching, 6button length. Black with white, beige, mode, brown and eggshell. —Sears’ First Floor. Lovely Lingerie Sheer Beauty A Better Quality kL. {&J| Smarter Styles J Q Lower Priced Styles and sizes for women and misses. —Of Run-Resist Rayon Combinations, gowns, dance sets, chemise. Flesh, peach and nile with applique in contrasting colors. —Sears’ First Floor. IyH Pure Thread Silk Full-Fashioned !• Chiffon Weight |d| Service Weight ■J|Jv You’ll be still more surprised at this low price when you see the stockings. Our famous ’‘Royal Purple” in all the new spring shades. —Sears’ First Floor.

Sears, Roebuck and Cos. I

Greatly Underpriced for This Event! Smart “Grown-Up” Styles for Girls! . sX DRESSES That you*d never dream of at this low price, Jacket Dresses fk v 3-Piece Effects Surplice, Bolero ■ _____ I A \ Cape, § J \ and Many Others / y J A timely Sears’ “Value Demonstration” th&t thrifty mothers A/ y@S. will welcome. A wonderful assortment, many are copies of I \ “grown-up” styles, and every one ready for the Easter \ ® r yeY* rV parade. iVyf G OO J W fiU Blue — Rose — Red—Rosebeige ft a ®r. * J y Green and Pastel Shades A*^ Plain Silks, Printed Silks, Plain Rayons and Fine Printed Rayons. Sizes 7to 14 Years \ \ —Sears’ Second Floor. \ \ f —Military Styles —Double Breasted —Smart Capelets —New “Bell Hop** —Plain and Printed Scarfs I Are Features of These / New Girls’ f ' C#o3ts \e Price Is Great News , , ,r Thrifty Mother, fe ve never known a lower price for coats of equal smartness and quality. Polo cloth, senta crepe, diagonal woolens, monotone, and A I Jn illk novelty tweeds in the season’s flr iBl smartest colors. Save money on these coats to spend for other ‘ -JlgjisuPY Sizes 7 to 14 Years —Sears’ Second Floor. -rv — To Keep the Little Boys / Very Warm and Smart \ New Coats I^, j/ \ * With Beret to Match J ||||§ flSk S, ss, s t 39 Ca? For the little feljows of Ito 4 years there’s nothing smarter than these I '[ \r^\ new spring tweed coats with matched beret. About one-fourth wool L \ \ for warmth —smartly styled, nicely lined. These coats sell in'the regular way at $1.98. For this event only $1.39. —Sears’ Second Floor. " Mothers Look Forward to This Event — yj^Tfeyy They Know It Means Real Savings! QvgPyfc Boys’ Wash Suits Iflf Girls’ Wash Dresses ISLj Choice of Either 10 New Styles . to Choose From B Ready for Spring Late arrival in the children’s store is this splendid assortment of tub frocks and suits—all beautifully made of high grade, fast color prints. All new patterns, ten styles for the 2to 6 year olds. M’S-’lf Si "1 —Sears’ Second Floor. See These New Warm and Cunning Little [ Flannelettes! qjS^| During This Event We*re Going to Sell U U a Regular 50c Values W at a New Low Price fIHH ' y m Gowns—Kimonos—Gertrudes J Dainty and yet so warm and practical. Extra well made. Snowy white with pink and blue trim. Exceptionally good quality. “PEPPERELL” BABY BLANKETS in M Q gift boxes. Heavy quality HwG X$- A INFANTS’SHIRTS with ties and buttons, ftp. A Double breasted. All sizes at OwC u' * “ROLY POLY” DIAPERS, 27x27 inches. £ 4 4 A J Regularly $1.50. Cotton flannel, 1 doz... • *j) |■ I U QUILTED PAD FOR CRIB OR BASSI- ap NET. Size 17x30 inches, only cOC f WOOL BOOTIES, hand crocheted. Knee and short length. Ribbon trim Zuu Wm INFANTS’ HOSE, rayon and cotton. 4 P^ Sizes 4 and 41/2, Regularly 25c, pair | OG —Sears’ Second Floor.

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