Indianapolis Times, Volume 43, Number 254, Indianapolis, Marion County, 2 March 1932 — Page 15

MARCH 2, 1932

'ij \sf as | .*&*** . . _ ' l | * A A h' <A-';

The New Shoe Repair Shop—First Floor

W

The New Enlarged Restaurant —First Floor

! <1

The New Barber Shop—First‘Floor.

The Pure Food Meat Shop—Basement

The New Bakery Shop—Basement

* vj;

The New Photo Studio—First Floor

Formal Opening of Sears’ Greater Department Store! Many New Departments—Eight of Which Are Pictured on This Page. Others Are Greatly Enlarged. New and Better Shopping Facilities—New Spring Merchandise!

0“ HURSDAY morning will mark the opening of Sears’ greater Indianapolis Department Store. In • reality, this is the formal opening of our new QUARTER MILLION DOLLAR addition to the original store which opened its doors to the Indianapolis shopping public about three years ago. Additional space of approximately 40,000 square feet has made possible many new departments, as well as the enlargements of regular divisions, making Sears one of the most complete department and community stores in the city. In conjunction with this formal opening is Sears’ Spring Value Demonstration, marking this occasion as one of the greatest shopping opportunities of the season. Our DAILY free bus service which begins tomorrow makes it possible for you to trade here as conveniently as anywhere else in the city. The bus service includes fifteen minute tnps from Monument place beginning at 8:50 a. m. each week day. You may enter or leave the Sears’ bus opposite the English hotel or at the Bus Terminal opposite the Circle theater, only half a block distant from the street intersection where you alight from any street car. Our free parking facilities make it especially convenient for those desiring to reach the store in their automobiles. Our free parking court is open to you as long as you desire. We have, in our endeavor to make it easy to shop at Sears, supplied every convenience possible. The prices quoted on guaranteed new spring merchandise during our OPENING and VALUE DEMONSTRATION EVENT are low, even for this time of depression. Space

■I.1•! : 1 _ Sears, Roebuck and Cos. WE GUARANTEE SATISFACjTION OR YOUR MONEY BACK

THE INDIANAPOLIS TIMES

■■■■■ jj|| * 1 Ira . | ||Sjl p§fl||iPt#i &:• <■ inniilimiiinrriMiin 11

The New Optical Department—First Floor

permits us to describe in the following pages only a small portion of. the various items of merchandise and wonderful values which we are offering. There are many reasons why Sears can and does sbII quality merchandise at lower prices, and we wish to impress on the minds of our customers, the fact that Scars does not sell substandards or second quality goods. We do not handle merchandise made merely to sell at a low price. Every item you buy here has been tested in our laboratories to make sure it meets with Sears’ guaranteed quality. Guaranteed merchandise at lower prices is Sears’ rigid policy. Mass buying, low rent locations, and other Sears’ economies make this possible. You can shop at this store with the absolute assurance that whatever you buy will be right in quality and right in price, with our famous guarantee of Satisfaction or Your Money Back. Elsewhere in this advertisement, we are inviting you to be our guest on Wednesday evening at the hours stated. View the wonderful values, our style show, and other entertainment which will be provided for your pleasure. Indianapolis women will be interested in our enlarged Ready-to-Wear and Millinery Departments. Daily supply service is established with the New York manufacturers, and you can bu/y with the fullest assurance that the very latest styles are offered and that the quality and, low prices are backed by Sears’ standard guarantee. We desire to express our thanks for the liberal patronage given us heretofore, and shall take great pleasure in welcoming all of our visitors Wednesday evening. No merchandise will be sold.

—,—^.MMiUW

The New Beauty Shop—Second Floor

PAGE 15