Indianapolis Times, Volume 42, Number 4, Indianapolis, Marion County, 15 May 1930 — Page 13

MAY 15, 1930.

Clothes Aidin Success of Women BY MARTHA LEE In the column one day this week we had a little heart to heart talk about clothes, which alter ail can not be denied their prominence in success and popularity. What we wear can make or ruin our appearance. And our appearance has a great deal to do with our poise, confidence and peace ol mind. All of which are the barometers by which we are judged by strangers. Therefore, the importance of having on the right things can not be over-emphasized. When you arc a woman it means a lot to your happiness to have people like you and want you around, cry it down as you will. Exceptions to Ru.e There are exceptions to that rule, Greta Garbo, for instance. Ido not know that fascinating woman personally, but from quite authentic sources I learn she cares neither for companionship nor clothes. But Greta is Garbo, and the rest of us are just plain Jane Browns, for the most part, And so it becomes necessary for us to watch out “P’s ’ and “Q’s” about such matters. When a woman is well dressed land by well I do not mean expensively, she has an air and a bearing that makes her outstanding in a crowd. Recently I had occasion tp study a large gathering of women. These women were from various strata of financial groups. Most of them could have afforded to be properly gowned. But a large per cent were dressed in such a way that their attractiveness either was completely hidden or seriously detracted from. Necessary for Happiness Most of the young girls arc beginning to learn something about colors and styles for types. It is included in their grade and high school education. But some of the women who are busy with their homes and families, or their work in offices have slipped by without learning about how important it is to the feminine peace of mind to be attractively gowned. It is important for a number of reasons. For the wife: Because it is necessary to her happiness that she keeD her husband’s eyes turned toward the attractiveness 1 of his own wife, thereby removing the hazard of having his interest wane. Because every woman owes it to herself and her children to be as lovely and charming as she can, and proper clothes and colors do add to the illusion considerably. Because it has become increasingly necessary to keep up with the times, and the times demand the maximum amount of beauty from everything. If not beauty then attractiveness, which is far more lasting than beauty. Bespeaks Bad Taste For the business woman: Because it is part of her job to be neat and attractive. Because her good taste in clothes reflects her efficiency in other lines as well. Because the people with whom she comes in contact with casually go away with the impression of her appearance foremost in their minds. There is nothing bespeaks so plainly of bad taste in a woman as over dressing. A woman at business in a chiffon gown, sleeveless and trailing, however effecient she may be, is not the woman an employer is going to send on the personal missions that sometimes mean so much in the advancement of a woman employe. Any woman who is interested in -her advancement would do well to _heed her personal appearance. Clothes, correct attire, can be obtained a little cost. And they do help a lot. 'TEA WILL BE HELD FOR RECENT BRIDE II Mrs. Obie J. Smith has issued invitations for a tea to be given from £ to 6 Wednesday at the Woodstock Club for Mrs. George Pearson Smith, who was Miss Dorothy Stafford before her recent marriage. Mrs. Smith will entertain with a luncheon bridge at the Woodstock i-Club May 22 for trore who will as_r*st a f the tea Wednesday.

“Girl's Most Winning Charm?”

Movie Directors say: “Lovely Skin” is a subtle, elusive power in skin which attracts people instantly. Forty-five leading Hollywood directors declare that this is one charm every screen star must have. And since the great close-up lights

magnify every flaw, the screen stars must have -skin of,amazing ..amootVness to pass Jt%test. Nine out of ten screen stare u e Lux Toilet Soap. Edna _JI I urphy, whose exquisite fair skin “has delighted millions in the close-

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EDNA MCRPHT

up, says: “To keep my skin satin- * smooth I always use Lux Toilet Soap.”

Charming Gertrude Olmsted explains the star’s preference for Lux Toilet Soap w hen she says: “It gives your skin the velvety quality the camera demands.” Vivacious Sally Phipps, Fox Films, also uses this deli-

GEKTRUES OLMSTED

cately fragrant white soap. “ . . . it’s as kind to the skin as the finest French soaps.”

In all the great film studios this has long been the official soap. Are Ck, too, letting ix Toilet Soap guard your skin? First sweeping JHollywood, "then Broadway, and tow the European capitals—lOf. _

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1 t "Wterprets yn vh->*- MonE i

''PARIS, May 13. 1 THINK we too often forget how much we like flowers, and neglect the trouble and possibly the expense of having them around. How regrettable this is! For one of the luxuries of loveliness are cut flowers, and nothing so expresses the feminine personality that dominates the room as her choice of flowers and her arrangement of them! One should have for one’s flower repertoire certain vases which just seem to be made especially for certain flowers, you know. Little round flat vases for the small flat flowers, tall slender ones, for the occasional rose, squatty ones, oddly shaped and Welfare Club in Party so r Aged Women Welfare Club entertained this afternoon at the Home for Aged Women. Mrs. Hiram B. Pearce, chairman of the committee on arrangements was assisted by Mrs. Reese Wysong, Mrs. N. S. Shermann, Mrs. William Birk, Mrs. E. L. Burnett, Mrs. John A. Lloyd, Mrs. A. E. Adair, Mrs. Fred Brubaker and Mrs. Harry Dawson. The program included readings by Erma Walker and Phyllis Pennington; songs by Mrs. Frieda Billeter, Noble Pearcy and Glenn Seitz; piano numbers by Milton Hillard; dances by Marietta Coval, and by Margaret Alice O’Brien, Jean Traulner and Gloria Smith, pupils of Miss Marcy Dirnberger, and magic acts by William Steinmetz. MRS. WYATT NEW HEAD OF CHAPTER Mrs. Raymond Wyatt was elected president of Alpha chapter of Alpha Omricon Alpha Sorority at a meeting held Tuesday at her home, 513 Grant avenue. Other officers are: Vice-president, Mrs. John Senteny; secretary, Mrs. Charles Ballman; treasurer, Mrs. Herbert Baker, and publicity chairman, Mrs. William Ayres. Honor Wives Members of the Loyal Knights of the Round Table will entertain wives and guests at a Rumanian progressive dinner Friday night at 6:30 at 636 West Washington street. Norman Green will be master of ceremonies. Reservations may be made with Frank Allen and Theodore Root. Tirzah Club to Meet Tizrah Club will meet tonight at the home of Mrs. Arthur Bender, 1119 North Keystone avenue.

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with very small mouths, for tulips, and tall, wide-mouthed ones for lilacs. And then the art of restraint! It is part of flower knowledge to know how to center attention on one lovely branch or one or two perfect roses by putting them by themselves in a vase, resisting the temptation to crowd them or to hide their loveliness with artificial looking greens. Ana as for extravagance, the one or two dollars a week that you might spend for flowers is really nothing compared to the mental and spiritual good that they do by their very presence. u * ALEXANDRINE and imagination! For evening elegance she has assemoled the set I illustrated for you—long black suede gloves with trimming or Drilliants, a little evening purse of black ana silver brocade lame, the silver brocade in the form of dots—and a very undsual necklace made oi grouped squares of tiny mirrors—each square showing tour sides of mirrors edged in black. And in case anybody still feels inclined to bewail the passing of real jewelry in favor of the costume jewelry, I just wish he or she would have to price this set! o a a One woman's house dress is another woman’s—tennis frock, or vice versa! Because it can be worn both ways and several others, too, if it's made by the new Dah-ray pattern. But it’ll never be made by the new Dah-ray design if you don’t send your 2-cent stamp right away quickly “toute suite” (as the French say) to the Dare Department of The Times for the illustrated leaflet of directions. And sh-h-h-h-h-h, it has such great big wide pants that they can be pressed double into two innocent-locking inverted pleats, and who is the wiser that your skirt isn’t a skirt at all, but trousers? Also, a skirt that goes on over them, and a wee cape for shopping. tt tt tt Au Re voir! EXPRESSION CLASS LUNCHEON GUESTS Mrs. Leo K. Fesler entertained Wednesday with a luncheon at her cabin in Williams Creek woods for members of her advanced expression class, in honor of her sister, Mrs. C. C. Henry, Los Angeles, Cal., who is en route to Europe. Mrs. Martin Reehfus gave a group of songs and Mrs. C. C. Dewey a group of readings. Other guests included Mrs. W. J. Teeters, Mrs. Benjamin Stone, Mrs. R. S. Crowley, Mrs. L. D. West, Mrs. J. B. Cummings, Mrs. J. P. O'Mahoney and Mrs. E. H. Davis.

THE INDIANAPOLIS TIMES

Program to Be Given by Club Group The Tri Art Club presented the following program Wednesday night for the Calendar Club of the Centenary Christian church at the church: "If I Knew You" MacDermid “Go Down Moses” Spiritual Club Chorus. "Indian Lament” Kreisler “Hejre Katt” Heubay Irmae Mae Steele, violinist. "Deep River” Lucas “Ole Uncle Tom” Scott Club Chorus. "Prelude in C Sharp Minor” .Rachmaninoff "Butterfly” ..Grieg Marjorie Wood pianist. "Golden Slippers” Spiritual "Noah's Ark” ..> Spiritual Club Chorus. "Sorter Miss You” Smith "Night” PerryMiss Ruth Schorb, contralto. “Fair Warning.” "I’d Love to Be a Monkey ia a Zoo.” Ann Moore, musical reading. "Land of the Sky Blue Water”.. .cadman "The Moon Drops Low” Cadman Club Chorus. Miss Wood was accompanist. The chorus was composed of Miss Mary Ashcraft, Miss Cathryn Carlisle, Miss Dorothy Ziegner, Miss Iris Davis, Miss Alberta Douglas, Miss Margaret Brockman, Miss Louise Moorman, Miss Margaret Swern, Miss Thelma Patterson, Miss Josephine Hitzelberger, Miss Laura Brockman, Miss Doris Ashcraft and Miss Loraine Eisele. Miss Schorb directed the chorus.

Dinner Dance to Be Held at Country Club Members and guests of the Meridian Hills Country Club will be entertained with a dinner dance at 7 Friday at the clubhouse. Mr. and Mrs. Ralph Elvin are chairmen, assisted by Mr. and Mrs. John T. Heckel and Mr. and Mrs. George P. Torrence. Among those who will give parties are Mr. and Mrs. A. J. Wohlegemuth, Mr. and Mrs. George Mullens, Mr. and Mrs. Torrence, Mr. and Mrs. Heckel and Mr. and Mrs. Elvin. Winners in the woman’s golf tournament Wednesday were Mesdames Ralph Flood, C. B. Durham, O. J. Harrell, Noblesville, and C. J. Beckett, in the eighteen-hole round; Mesdames C. C. Binkley, E. F. Winslow, A. R. Haas. Noblesville, and C. E. McCain, nine-hole round. Auxiliary to Entertain Regular monthly card party given by the Ladies’. Auxiliary to the Altenheim wall be held at 2:30 Friday afternoon at the home, 2007 Capitol avenue. Mrs. Lain Doershel, Mrs. Charles Otte, Mrs. Carrie Sudman, Mrs. Anna Tappking and Miss Grace Rege:* in charge.

Big Food Show at the New MACO MARKET 38th STREET at COLLEGE tomorrow I rprr| FRIDAY r r%£L£_. MAY 1 6th „ s ° u r nir l Doors Will Be Open F °°* Samples at 3 P.M. r Flowers and Remain Open Until Midnight Entertainment Junior League Indian and Cowboy Parade Friday noon the Cowboys and Indians will parade through the North Side streets. At 3p. m. the Cowboys and Indians will meet every child in person in front of the Ma-Co Market. They will remain all afternoon to meet every youngster.

YOUR MARKET Sanitary—Convenient—Economical Anything and everything possible to procure in foods can be found at the Ma-Co Market.

8 Large Meat Markets. 9 Stands devoted to Groceries. 16 Fruit and Vegetable stands. 6 Complete Delicatessen stands. 2 Kosher Delicatessen stands. 3 Poultry and Game stands. 3 Complete Dairy Products stands. 6 Modern Bakery and Pasty stands.

Prompt Phone Service

ESSAY CONTEST PRIZES—S3O.OO IN GOLD RULES OF CONTEST (1) Subject: Benefits derived by* trading at the Ma-Co Market. (2 ) Size * Essays should be written briefly on one side of ordinary ' ' * size writing paper. Neatness will count. \ Entrees • Children only up to the age of 16 years are eligible and ' J * only if accompanied by their parents. (4) Time ; All Essays must be entered by Saturday, May 17, at 9p. m.

SHANER PUPILS WILL GIVE PARK RECITAL

The pupils of Miss Marie Shaner will give a dramatic art recital Friday night at 8:15 at the Brookside park community house. Miss Martha Ifickey, Miss Gretta Karas, Miss Elizabeth Stayton, Miss Dorothy Beaver, Miss Jean Huff, Walter Lee Grover, Robert Lawson and Clarence Shannon will take part in the program. Marriage Is Announced Mrs. Albert Ashcraft, 1924 Ruckle street, announces the marriage of her daughter, Miss Juanita Romane Kennedy, to Earl Newman, Cincinnati, O. The wedding took place May 2 in Cincinnati.

oo H that old Iron Jrlmerican Beauty automatic electric iron the best iron made i

Here’s our special offer in a nutshell: You bring us your old iron, no matter what’ kind it is—gas iron, sad iron, or worn out iron of any kind —and we’ll allow you SI.OO for it. This SI.OO, together with 95c down, will be the first payment toward the purchase of a brand new AMERICAN BEAUTY automatic electric iron. That’s that new iron, you know, that gives you any heat you want—a heat for lingerie, medium or heavy weight pieces—and then maintains it automatically!

Indianapolis Power & Light “Daylight Corner" | mg m *r Meridian and Washington jr No. 48 Monument Circle Streets \ 308

2 Domestic and Imported Cheese stands. 1 Fish, Oyster and Game stand. 1 Complete Candy Shop. 1 Ice Cream Manufacturing Plant. 1 Most Modern Restaurant. 1 Beautiful Florai Shop. 1 Stand devoted to prompt (auto, motorcycle) deliveries.

Complete Cooling System

Electric Refrigeration

CITY VISITORS ARE GUESTS AT DINNER Mr. and Mrs. Elias C. Atkins, 4344 North Pennsylvania street, entertained with a dinner party Tuesday night in honor of Mr. and Mrs. Robert E. Sherwood, New York, who are guests of Mr. and Mrs. John M Judah. Mr. and Mrs. Sherwood, accompanied by Mrs. Sherwood’s sister. Miss Constance Brandon, will go to London soon, where they will take a house for the season. Program Is Arranged Hollister Review 52. Women’s Benefit Association, held a Mother’s day program at 2:30 this afternoon at

95c Down T.o® a Month

Daylight Lighting

Castle hall, fifth floor, 230 East Ohio street. Members of all W. B A. Reviews and their friends arc invited. Mrs. Grace Kennedy is in charge. Mrs. Marjorie Winters Pratt 1

AMATEURS CAN DRAW And Have Ideas, Too Here Are the Three Prize Winning Drawings in Our “Sig Cut” Contest | IST PRIZE—SUBMITTED BY MORDECAIB B. LEE, 4050 CORNELIUS ATE.

EiGAUSEPSHT

trunks 38 W. WASHINGTON ST. BAGS

2ND PRIZE—SUBMITTED BY HENRY F. WILSON, 2133 S. EAST ST. JGAUSf wwf) M/ 9 AND soop* \JF I 3RD PRIZE—SUBMITTED BY LOUIS SUMMERTON. 413 N. KEYSTONE.

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will pli.> piano numbers, Byron Hollett will .ilay the violin. Miss Aileen Klaiber will give readings and Marion K. Thomas, accompanied by Mrs. Pratt, will sing..