Indianapolis Times, Volume 40, Number 10, Indianapolis, Marion County, 23 May 1928 — Page 11
MAY 23, 1928
MICHIGAN PLANS SUPER-ROAD TO VACATION LAND 40-Foot-Widc Highway to Be Built; Ferry Boat Aids Tourists. BY SWEDE SWANSON Times Auto Editor HOLLAND,, Midi., May 23. Announcement of anew "palatial ferry boat to cost $325,000 for service at the Straits of. Mackinac and a super highway forty feet wide from New Buffalo north into the heart of Michigan’s great vacationland, was made at a banquet by Frank Rogers, state highway commission of Michigan, here today. It was the climax to a five-day inspection tour of the State's resort land by thirty editors from metropolitan dalies of the Middle West. The tour was conducted by the Michigan Tourist and Resort Association. This ferry boat will be the largest plying between Hackinaw City and St. Ignace, and will come as a boon 'to thousands of motorists. Due to the constantly increasing traffic at the Straits, hundreds' of machines periodically were lined up at the ferry waiting their turn; to get across. This new ferry boat! will prevent this congestion and' enhance the pleasure of a circle 1 tour of Lake Michigan. Road Program Approved Rogers, who has been successively j deputy commissioner and head of the State highway department for twenty-three years, had left a meet- j ing of the State highway board at j which contracts were approved for j $1,0000,000 worth of highway con- j struction. For new roads and maintaining j those already under construction j there is available in Michigan $35,- ; 000,000 for the year from license fees, j gas tax and Federal aid sources. Mr. | Rogers declared $15,000,000 of this! will be expended for new concrete; roads this year. Motoring down from White Lake; this morning the editors’ party [ traveled over the newly opened sis- j teen-mile scenic highway running through Dunes State park, just north of Muskegon. This 3,500-acre park along Lake Michigan, with its myriad pineplumed mountains of sand, is acclaimed one of the most spectacular scenic features of west Michigan. Here mysterious, creeping dunes are slowly swallowing up a great forest. Famous Farm Visited Imihediately south of Muskegon the party stopped and inspected the first mile of concrete put down in the western section of the State. If was part of a $50,000,000 good roads program launched through the efforts of Senator Connally. In the afternoon, the editors were the guests of George Getz of Chicago, at his famous Lakewood Farm. In this beautiful 360-acre tract, skirting Lake Michigan, just north of Holland, is gathering an j interesting menagerie of animals j from the four corners of the world. It will shortly be augmented by a shipment of beasts which arrived Tuesday at Boston. Many rare flowers and fruits were also viewed at this muchvisited farm. On the preceding Sunday, 42,000 persons passed through its gates, according to Superintendent Peterson.
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BY SWEDE SWANSON Sometimes while driving along with nothing- in particular in mind motorists observe certain things about the performance of other cars and turn thccc observations into practical use. Tor instance, have you ever noticed the fellow who suddenly steps on the gas to go by and then suddenly slows up because of traffic conditions ahead? When he decelerates has it ever been your good fortune to note that a puff of blue smoke comes from the exhaust of his car? If this observation has led to the thought that this momentary smoking is the result of oil sucking into the cylinders and burning when the throttle is suddenly closed, you have learned the value of removing your foot from the accelerator now and again when driving fast so that oil can be sucked up into the cylinders for additional cooling and lubrication of the engine. Tourists visiting Applemn, Wis., will wear tags in the future prepared by the Chamber of Commerce. The tags read: "I am a stranger in the city and will not willingly violate your laws. If I pm doing wrong, correct me and I Will appreciate it.” It is estimated that 10.596,000,000 gallons of gasoline were used in this country last year. Taxes from all States but two, which_did not carry the tax, yielded around $259,-
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The endurance record for a 50.000-mile run—equal to twice around the earth at the equator—may be broken by Lionel Rapson and his son, shown here, when they start out in England soon. But if so, it will be won in an Indianapolis car, a Marrnon.
FRANKLIN FOR LINOY Turns in Old Gift for New Sedan. Exchange of a custom sport sedan of the Franklin Airman series for the car given to Col. Charles A. Lindbergh by M. H. Franklin, president of the Franklin Company, following the aviator's New York-to-Paris flight, is announced by the company. In making his selection at the headquarters of the St. Louis Franklin dealer. Colonel Lindbergh chose a car having a black exterior with six wire wheels in cream, the two spares being carried in fender weels; a black, hand-sewed, Landau leather trunk with silver trimming, three large suitcases, and a full-bar rear bumper. The interior is upholstered in black hand-crushed soft leather with a tan broadcloth ceiling. An ebony smoker inlaid with silver, a black broadcloth lap robe piped in tan with block initials “C. A. L." and a pillow of black broadcloth also piped in tan are furnished with the car as special equipment, the Franklin Company advises. A C PLUGS ON WINNER Bugatti Takes First in Hard Targa Florio Grind The Targa Florio! How many automobile racing enthusiasts in the United States and
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Canada are familiar with this famous event—the most important and colorful race of Europe. Thi nineteenth annual classic was won the other day by Divo, the renowned French racer, who drove a Bugatti car. equipped with A C spark plugs. The Targa Florio is said to be the most difficult race imposed on automobiles and requires the most flexible car human skill can devise to negotiate its course, which is over a packed gravel road in the mountainous country of Sicily sixty-seven miles in length and made hazardous by 1.400 of the sharpest curves.
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THE INDIANAPOLIS TIMES
AUBURN SHOW BODMS SALES 142 Cars Are Sold During Exhibition. CHICAGO, May 23.—One of the most. successful demonstration weeks ever staged in the automobile industry ended here May 13, resulting in the sale of 142 Auburns and the lining up of many more prospects. The week was known as.“ Show Me’’ week and was an elaboration of the Auburn sales policy . laid down by E. L. Cord four years ago—that of making a car so good that it would sell itself. It is the belief of Cord that the public has become motor wise and that it is using the same business acumen in buying automobiles that it uses in buying real estate or bonds. In other words, the public wants to be “shown ’ as to values. In commenting on "Show Me" week. Cord said: “It is our belief that a salesman can not talk something into a car that is not built into it. The public understands values and unless these valued are in the automobile, buyers look elsewhere. “Our sales policy, inaugurated four years ago, was to build a car so good that it would sell itself. In order to make this plan successful the public must try out the cars and prove to itself their worth. NEW STUDEBAKERS OUT Three Cabriolet Models Offered for Summer Announcement that three new cabriolet models *are available on the President, thfe Commander and the new Erskine six chassis is made by the Studebaker Corporation of America.
OLD NIARMON ‘WASP’ PLACED ON DISPLAY Exhibit Racer That IVon First 500Milc* Test. The famous Marrnon Wasp Number “32“ which Ray Harroun drove to victory in the first 500-mile race in Indianapolis in 1911 at the then startling speed of 74.59 miles an hour will be on display in thi show room of the Indianapolis sales branch of the Marrnon Motor Car Company. Eleventh and Meridian Sts., beginning tomorrow. Along with the Wasp will be dis-
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The used car that serves you most satisfactorily—that gives you the most transportation for your money—naturally offers the greatest used car value. Go to the Buick dealer. He offers a wide selection of makes and models in his used car stock. v His prices are fair based on the actual resale worth of the car in question. And he will tell the true condition of any car he offers for sale. He is always careful to guard his high reputation in the community. When you buy a used car from your Buick dealer you know that it will perform as promised—you know that you are getting your money’s worth.
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played the first Marrnon car ever to be built—a 1904 model—and a touring car manufactured in 1909. Ray Harroun, driver of tlie Wasp in 1911, will be in Indianapolis in a few days to witness this year’s 500-mile race May 30 in which Marrnon has entered three special racing cars. One of these, to be driven by Peter Kreis, bears the same number “32“ as did the Wasp.
Outselling All‘‘Sixes* J nationwide acknowledgement of the Worlds Greatest ya/ue A buying preference of enormous proportions lifts the Essex Super-Six far above the crossfire of competitive claims. It is the public itself which says the finest things for Essex. It is outselling all other “Sixes”—in many sections by more than 2 to 1. And, with slight variations, this preference is the nation’s and the world's.
ESSEX Super-Six' Coach, *735 Sedan (i- Door , *795 Coupe, *745 (Rumble Scat f .JO extra) All prices f. o. b. Detroit, plus tear excise tax. Buyers can pay for cars out of income at lowest available charge for interest, handling at and insurance R. V. Law Mater Cos. Distributors 1219-1225 N. •leridian St. Main 4082 -ASSOCIATE DEALERS— P. B. SMITH AUTO CO. G. WININGS CO. 450 V Cap. Will. Lincoln 36H3 3316 E. Wash. St. IRiington 35ft* OAKLEY MOTOR SALES CO. NORTH SIDE HUDSON-ESSEX CO. 1065 S. Meridian St. DRexel 4143 2441 Central Atc. llEmlock 3524
DIRECTORS ARE ELECTED Yellow Truck Company Names New Board. PORTLAND. Me.. May 23.—The stockholders of Yellow Truck and Coach Manufacturing Company, at their annual meeting today, voted to elect a board of directors, for the
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ensuing year, as follows: O. L. Arnold, Irving B. Babcock, Albert Bradley, E. R. Breech, Fred J. Plehcr, John Hertz, T. S. Merrill, J. L Pratt, John A. Ritchie, Paul W. Seiler and Alfred H. Swayne. Minnesota's recent law prohibiting hitch-hiking is decreasing traffic accidents in that State considerably, according to traffic officials.
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