Indianapolis Times, Volume 39, Number 275, Indianapolis, Marion County, 14 March 1928 — Page 6
PAGE 6
MARMON AUTOS SET NEW PEAK IN PRODUCTION Indianapolis Company Sets Record for Monthly, Daily Sales. Through its enviable record of production and sales so far this year, an Indianapolis institution, the Marmon Motor Car Company, has established itself as one of the leading factors in the automobile industry and, at the same time, greatly strengthened the position of this city as a motor car center, Marmon has registered a gain of more than 95 per cent in sales since the first of the year, while the industry as a whole, according to the report of the National Automobile Chamber of Commerce, has produced only about 27 per cent more automobiles than in the same period of last year. High Points for Year High points in the Marmon record so far tills year include: Establishment of anew high record month for production and shipments in February. Shipments of two solid trainloads of automobiles to New York and one trainload to Los Angeles. A record for a single day's business early this month —800 orders received for immediate shipment. Reports from various parts of the country that show retail sales gains of 100 to 300 per cent in comparison with last year. Export Sales Increase Export sales that were at anew high total for all time in February and which bid fair to show another increase this month. All departments of the Marmon factory are operating at a level that is comparable to the period of peak production in 1927, when the company introduced its first eight-cyl-inder line, say officials, the Marmon company this year is in the front rank of producers of straighteight automobiles, offering the “68” at $1,395 f. o. b. factory and the “78” at $1,895. , “Reports from every section of the country are to the effect that sales are mounting steadily and that the ; spring buying season will produce even a greater volume for Marmon than has established a record for us so far this year,” said G. M. Willaims, Marmon president. “Such an enviable record must be just as gratifying to Indianapolis as it is to ourselves.” Urge Boonville Publisher to Run By Timet Special EVANSVILLE, Ind., March 14. Friends of William B. Carleton, publisher of the Boonville Enquirer and former State Senator, are urging him to seek the Democratic nomination for lieutenant governor in the State convention. Carleton filed for the nomination for State Senator from Vanderburg County, leaving the lieutenant governorship matter in the hands of his friends.
‘1095 y ••COO SIOAM t o | OtTlOlt
5 TO 25 MILES PER HOUR IN 7A SECONDS/ 10T045 MILES IN IS/; SECONDS/
No other car in The Victory price class can approach these astonishing get-away figures! And the statement holds equally true of Victory speed! t :. Watch the car flash thru trafficlead off at the go signal and hold its lead! Ask Victory owners about its amazing pull on the hills. There’s a simple, logical answer to this spectacular performance —- equalled power per pound oj car weight. In other words, anew and superior kind of engine with anew and superior kind of body. The problem of weight solved
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New Radiator Repair Shop Opened, Feature Cleaning
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Vern Reed and Don Herr to Personally Operate "Enterprise. Announcement was made this week of the opening of anew radiator repair shop at 111-119 Kentucky Ave. The establishment will be known as the Reed & Herr Company. Inc., and is owned and personally operated by two of Indianapolis’ best known auto while men. Vern Reed is president and has been connected in an executive capacity with the radiator business for 20 years. Before opening this new shop he was superintendent of the radiator service of United Motors Service. Don Herr is secretary and treasurer. He is also owner of the Don Herr garage located across the street from the new company. The new radiator concern will specialize in recoring, rebuilding and repairing with Reed's own special process for quickly cleaning radiators, a feature of the new business. Thirty-five cars can be cared for at one time in the new quarters.
WHIPPET IS GAINING Shipments Show Big Advance Over Last Year. TOLEDO. March 14.—Shipments of 39,123 Willys-Knight and Whippet motor cars in January and February show an increase of 49 per cent compared with shipments of cars during the same two months last year, according to a statement made here today by the Willys-Overland Company. Despite the heavy shipments of Whippets and Willys-Knights since the first of the year, the company entered March with 31,090 unfilled orders at the factory, the greatest unfilled volume at any stage in the history of the organization. Shipments of 24,017 cars in February exceeds the largest previous February in the history of the company and is an increase of 44 per cent compared with shipment of 16,639 cars in the same month last year. Factory production has been steadily stepped up and now exceeds 1,250 a day.
thru simplicity of design. The problem of design solved thru simplicity of parts. (No body sills—only 8 major body pieces) High power made feasible by rugged Dodge construction and Dodge quality materials . . ; High speed made practical by a lower gravity center and no body overhang. (Chassis full width of body) This is Victory Demonstration Month. Drive the car—any hour you please—and win one of Dodge Brothers big Demonstration Prizes. (Full details on request)
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which are steam-heated and comfortable for motorists who are having work done. The slogan of the company will be “Only a block from Washington and Illinois Streets.” CAR TAILORING TIME IS HERE Habig Company Equipped for Spring Top Repair. Equal in importance to the manufacturing of scat covers, tire covers, work garments and other fabric items, and deserving of the same degree of personal attention, the Habig Manufacturing Company, 1035 N. Meridian St., is now prepared to take care of repair work on auto tops, upholstering, carpets and other trimming. Tire adoption of the name Auto Tailors and the term Auto Tailoring indicates that this refined repair work by expert top builders and upholsterers is in keeping with the repairs on wearing apparel by skillful I tailors. The car owner insists upon the very best of repairs to his I clothes. It behooves him to extend ! tlris same degree of discretion between skillful repair work on his car and work that carries the earmarks of a patched up job. The same care and attention to the top and upholstering work as to the mechanical features adds to the life of the car and maintains its trim appearance. The top particularly should be examined every so often—there may be a leak unnoticcable in the beginning, which if corrected immediately will cost far less to repair, than later on when the wood frame work has absorbed its full capacity of moisture and the whole top deteriorates to such an extent that a complete new top is required at what seems to be a prohibitive cost. Another thought worth consideration is the protection of the upholstering with smart, attractive seat covers—the all fabric kind, tailored to fit by Habig experts, which can be fully cleaned, they also protect i the wearing apparel and add a definite value to the car. New seat cover patterns fire now ready for selection.
THE INDIANAPOLIS TIMES
A.A.A. OPPOSES TOLL HIGHWAY PLANIN HOUSE Head of Car Owners Hints Proposal Is to Hide Real Motive. Rn Times Soeeial WASHINGTON,March 14 —On behalf of its 958 motor clubs the American Automobile Association served notice today that it will oppose strenuously all schemes for foisting a system of toll highways on the car owners of America. The A. A. A. protest, which took the form of a statement by Thomas P. Henry, president, called attention to the resolution introduced in the House by Congressman Allen J. Furlow of Minnesota, to authorize a commission to study the need and feasibility of express highways to be built and operated by private capital on a toll basis. Question Motives “We are uncompromisingly opposed to the principle underlying the Furlow bill, and we seriously question the motives and the wisdom of i the forces behoind it.” he declared. | Proposals for toll highways were considered by A. A. A. directors and : the unanimous sentiment was that | no effort must be spared to prevent the installation of the “vicious toll principle” on the highways of the United States. He continued: Favors Free Roads “The proposal for the study by a Federal commission is a blind that can not fail to play into the hands of the sponsors of privately-owned and privately-exploited highways. “If there be need of such an in- ! quiry it can be undertaken by the i bureau of public roads of the Department of Agriculture, which has detailed knowledge of the national road situtaion. “The association has sponsored good roads for twenty-five years, and as at all times bulwarked the Federal aid principle. We must continue and enlarge on our present and prospective road-building programs. We may need express highways, but if we get them, let them be free roads.”
AUBURN SPEEDS UP Plant Units of Company at Capacity Production. AUBURN. Ind., March 13.—With all records for the number of workmen employed by the Auburn Automobile Company broken here this week, and with unfilled orders rapidly piling up, the various plant units of the company have reached capacity production, officials announced today. While production has now reached nearly 700 cars a week it will be at least four to six weeks before unfilled orders can be caught up with, the announcement said. Tire central production plant located in this city is now operating on an eleven-hour basis, with several of the departments working day and night. Obstacles that held up production in February have been overcome and lines are operat- { ing unbroken. Production at the Connersville, Ind.. finishing plant is being! speeded up while the body plant at Kalamazoo, Mich., has reached capacity. Bodies from the various ; plants are now coming in at the rate of 125 daily.
Yields to Auto HU XKA Service STAR ISLAND. N. H.. March 14. —Impossible as it sounds, there’s one place in the good old United States that has been immune to all the advances of the automobile. This locality in the Isle ot Shoals discovered by Captain John Smith, had never realized the thrill of fixing punctures and blowouts under broiling sun or running out of gas thirty miles from the nearest gas station. However, old Dobbin, the old reliable horse, is dead, so the Unitarians who use the island for a series of summer conferences have decided to buy a truck to haul supplies from the wharf.
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BV SWEDE SWANSON The difficulty in the matter of parking along a congested street is not so much the result of parked automobiles as of those desiring to park. It is here that traffic is slowed up considerably. Drivers, looking for a place to park, cruise slowly along the street and sometimes stop for a moment or two, hindering the progress of the main stream of cars. Four lanes then, instead of two, are practically closed to speedy traffic. Thus the one-hour or half-hour parking restriction defeats itself. It is intended to hasten traffic on a congested street by giving more people a chance to park on it. The result is that drivers cruise along slowly in the hope of catching a parked car driving out. Perhaps, if the time restriction were revoked, fewer drivers would creep down a congested street with this hope in mind. More might resort to the garages or the open parking grounds, or give up driving altogether for the street cars in getting down town. The idea is at least as good as that to restrict parking altogether. Just by accident it sometimes happens that a motorist can ignore a rule of car care and get away with it without any serious consequences. Th‘s usually leads to trouble because it suggests the possibility that the rule is unnecessary. Take the case of the starter. Every driver is cautioned against stepping on the starter button while the engine is running, yet frequently drivers violate the rule and are surprised when nothing happens. To save getting caught eventually in this sort of carelessness it is a good idea to know just why a starter does not alw-ays break under these conditions or why the starter motor is not injured. If the engine happens to be idling the starter pinion may be able to mesh without clashing. Just because it takes this punishment is no reason to assume that it will be able to stand engagement when the engine is running faster.
Anew method of traffic control, ! not unlike our traffic lights, is bej ing tried out at Leeds, England. The j device consists of a signpost with ! four arms, bearing the signs, “Pass” and “Stop.” On top of the post is a i clock. The clock is set for a length of time, and at the end of that period the arms turn round, opening traffic in the opposite direction. The present automobile Is 250 per cent better than the motor car in vogue before the World War, according to W. L. Velie, Jr , vice ; president of the Velie Motor Corpo- | ration. Besides, he says, the present j car of $1,200 is as good as the car of twelve years ago, costing $4,000 or $5,000. Deaths resulting from automobile accidents during 1926 totaled 20,891. an increase of more than 5 per cent over the death rate for 1926. U. S. FUND FOR RUBBER SURVEY IS DENOUNCED j i Tire Maker Thinks Money Wasted | in Tropical, Island Tests Congressional committee appropriation of SIOO,OOO for investigating crude rubber possibilities in the Phillipines and tropical America, was denounced today by William O'Neil, president of the General Tire Rubber Company, of Akron. Ohio, as a waste of money and a foolish and impossible attempt to establish this country in the rubber protection business in far away lands. The money is to be taken from agricultural department funds. Congress intends that it shall be spent first for study of the problem, next for experimental purposes and finally for development of rubber trees in the islands of American tropics. Congressional junkets and Far East cruises of Government commissions seeking information which American rubber men already have in their possession, will absorb the appropriation almost entirely, O'Neil declares.
AUTO TOP and TRIM Repairs TAILORED by Experts Habig Quality SEAT COVERS HABIG MFG. COMPANY 1033 X. Meridian St. Lincoln 8302 Lincoln 8303 Copyright, 1928, Habig Mfg. Cos.
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HARDEST MILES AREFIRSTSOO ‘Breaking In’ of Car Is Highly Important. “The first 500 miles or so is the most important period in the life of anew automobie, and the manner in which the car is driven at that stage determines to a large extent the kind of future service it will give. “The parts of anew car are carefully and accurately made, but just as a pair of new shoes must be 'broken in’ before fitting comfortably, so these new’ parts must also be adjusted in order to function properly. “High points on the bearings must be smoothed out, tool and grinding
\ Buyino wave^^j^ that sweeps away all remoras \a/ue the reason of course Sales that surpass all records for this time of the year; outselling all other cars at many points, and gaining momentum at a speed that astounds the trade, the new Essex Super-Six is enjoying the greatest public oration in 6-cylinder history. Everywhere dealers are reporting more/ than 100% greater sales than for the same period last year which was the previous record. COUPE $745 (NimMi sh( 130 extrm) SEDAN (4-doer) $795 - - COACH S7H AB prices f.o.b. Detroit, plus war excise tax Buyers canpay'for cars out of income at lowest available charge for interest, Itarufhttg and insurance ESSEX Super Six R. V. Law Motor Cos. Distributors 1219-1225 N. Meridian St. Main 4082 —ASSOCIATE IIJEAI.EHS P. B. SMITH AUTO CO. G. WININGS CO. 450 N. Clip. Illtd. I.locoln 3603 381 E. Wash. St. IBritlftoo SSM OAKLEY MOTOR SALES CO. NORTH SIDE HUDSON-ESSEX CO. 1063 S. M.ridlan St. I>R.*el 4743 2111 Ontral Are. HKmJork 3594
• • • yet Buick clears the ruts and gives head-room as well Buick offers you far more than maximum head-room—and fleet, low, dashing lines... It ability to clear the ruts—is the provides ail of die distinction of directresult of the Buick doublesmart, low-swung bodies by drop frame. Fisher with the additional This btil , iant advancement, advantage, of generous head- iooeercd by Buick month, room and road-clearance. Jgo> place3 Buick fcr ahead in This remarkable combination beauty, safety and all-around of modish, graceful beauty— roadability. SEDANS $1195 to $1995 COUPES $1195 to SIBSO TT T V 7^ SPORT MODELS ■■SI \ W ff I / $1195 to $1525 I K |/ AUprimf.o.b. Flint, Midi . go~- I I Ii 8 SW’WI *IU V-x A V/IV ; BUICK MOTOR COMPANY Division of General Motors Corporation—lndianapolis Branch Meridian at Thirteenth Street CENTRAL BUICK CO JNO. A. BOYD MOTOR CO. 2917-2919 Central Avenue 833-837 North Meridian Street THORNBURG-LEWIS MOTOR CO. 1302.14 East Washington Street .JWHEN B6XTEJR. AUTOMOBILES AJLB BUILT ~~JHJICbL WILL BUILD XUEMbi
marks gradually worn away, a high polish acquired.” This is the statement of David Gregg, research engineer of the AC Spark Plug Company, w’ho proceeds to give some expert advice about breaking in new’ automobiles.. To quote Gregg, in part: “First, follow’ explicitly the manufacturer's directions for the ‘breaking in’ period, which usually is 500 miles. After this period, and when the engine Is warm, occasionaly accelerate up to forty or forty-five miles an hour. Immediately the speedometer registers forty or fortyfive slow’ down to around thirty-five miles an hour. This enables the oil to circulate freely among the moving party. “The short bursts of speed permit the parts to become accommodated to full load operation without danger of burning or sticking, which might occur with continued high speed running. “At the end of the first 1,000 miles the car should be driven back to
.MARCH 14,1928
the dealer for a complete check. Sea that the valve adjustment is correct.” Hammond Officials Cleared By Times Special HAMMOND, Ind., March 14.—Officials of this city today stand cleared of charges of graft. A Lake County grand jury which has been investigating the city administration nearly two months, Tuesday reported there was no ground for indictments. Henry Heckler, real estate dealer, instigated the probe. Hammond police say he was angry at the administration, due to arrest for a traffic ordinance violation.
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