Indianapolis Times, Volume 39, Number 61, Indianapolis, Marion County, 21 July 1927 — Page 11

JULY 21, 1927

The Cost of a Tire Is Measured V .v, by the Mileage It Delivers

Dayton Dunlop Federal Firestone Fisk Goodrich Goodyear Hood Miller v Seiberling United States Viking

INDIANA TIRE AND RUBBER CO. 917 North Capitol Avenue (Hood) CARR TIRE CO. Delaware at Michigan (Firestone) ( COSSEY TIRE & BATTERY SERVICE 2229 East New York Street (Miller) FEDERAL AUTO SUPPLY CO. 619 N. Illinois Street (Federal) BILLY GRIMES TIRE CO. 222 West Michigan Street (Firestone) \ D. M. HOPPE TIRE CO. 937 North Capitol Avenue (Fisk)

Buy Tires of Known Brand From a Tire Dealer

Dollars and cents on the price ticket do not represent the cost of a tire. Trouble-free miles —and plenty of them —make first cost fade into the background. Mileage and freedom from worry are the only measures of tire cost; Buying tires of known brand from a tire dealer is the paved road to low tire cost. Buying known brands is important because tires only get to be “known’’ through satisfactory performance. Buying from a tire dealer is equally important if he is equipped to render proper service: The tire dealers whose names are listed below not only sell tires of known brands at fair prices, but they also service the tires they sell through thousands of satisfactory miles. They have who mount your tires properly on the rim without pinches c*r folds in the tube. They test wheels for alignment and advise you if a wobbly wheel seems apt to cause unnecessary tire wear. They check your tires for cuts, proper inflation and in a dozen other ways render a service that brings added miles of wear and saves you money: The next time you buy tires, buy a known brand from a tire dealer who can service them properly.

E. B. OSCARS TIRE CO. 105 West Michigan Street (Goodrich) PRENTICE TIRE & RUBBER CO. 325 North Delaware Street (Fisk) INDIANAP TIRE & BATTERY SHOP 710 North Meridian Street (Seiberling) KENWOOD TIRE CO. 927 North Capitol Avenue (Goodyear) MERIDIAN SERVICE CO. 52 West New York Street (Goodyear) MURAT TIRE & BATTERY CO. 310 East Ohio Street (Goodyear)

THE INDIANAPOLIS TIMES,

THE UNION TIRE COMPANY South Illinois and Georgia Streets George Medlam, Pres. (Viking) QUICK TIRE SERVICE, INC. 936 North Meridian Street (United States) RISER BROTHERS & CO. 561 East Washington Street / (Dayton) , ROSE TIRE CO. 365 South Meridian Street (Miller) SWISSHELM AND PARKER 544 East Washington Street ( Goodrich) ANDY TRIEB TIRE CO. North Capitol Avenue ' (Dunlop) t

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