Indianapolis Times, Volume 38, Number 341, Indianapolis, Marion County, 11 May 1927 — Page 6

PAGE 6

GENERAL MOTORS HEADS CONFER HERE

Alfred Sloan, President, Talks to Local Agents at Luncheon. Alfred P. Sloan, president of the General Motors Corporation and other high officials including Donaldson Brown, vice president in charge of finance, were in Indianapolis today conferring with General Motors dealers of the city and surrounding territory. Sloan addressed seventy-five dealers at a luncheon at the Indianapolis Athletic Club. The party of General Motors executive are making their annual trip to leading trading centers to provide an interchange of dpinions between corporation officials and the retail organizatfon selling . the corporation’s products. Talks Relationship Sloan outlined the corporation's relation to the dealer at the luncheon and discussed plans for advancement of General Motors sales in this section. Growth of the General Motors business is shown by the fact that one out of every three automobiles sold is a General Motors product, Sloan said. The company does more than a billion dollars business annually and General Motors cars are sold by 18,000 dealers in 103 countries, he said. The corporation has 175,000 employes and 60,000 stockholders. Indianapolis Firms Indianapolis firms represented at the luncheon were the Burke Cadillac Company, who sell the Cadillac and La Salle cars; Central Buick Company, John A. Boyd Motor Company and Thornberg-Lewis Motor Company, Buick dealers; RobinsonThompson, Inc., Oakland and Pontiac dealers; Lathrop-McFarland Company, Oldsmobile dealers; JonesWhitakei- Company, Stone-Chevrolet Company, and Marion Chevrolet Company, Chevrolet dealers, and the General Motors Truck Company, which sells the G. M. C. truck. In addition to Sloan and Donaldson Brown, the visiting party includes John L. Pratt, vice president in charge of the accessory and parts division; B. G. Koether, director of the sales section, and A. L. Deane, vice president of the General Motors Acceptance Corporation. Perpetual Tags Michigan is contemplating passage of a law providing for perpetual license plates for automobiles. To make up for the loss of revenue in annual registration, the proposal suggests doubling the 2-cent gasoline tax.

MILLER TIRE REPAIR MATERIAL We use it exclusively in our vulcanizing department where the repair of tires is done by the methods used at the Miller Tire factory. Don’t throw away a blown-out tire until we examine it. An inexpensive repair may put thousands of miles back into it. IiITIM RK^^flMffANY V SOUTH MCRtOtM g Meridian at South St. Drive In. Open Evenings and Sundays. For An , 11'1 Payments as Low as $1 a Week THE UNION TIRE CO. Geo. Medlam, Pres. MA In 6273 Cor. S. 111. and Georgia St. Open Till 8:00 p. m.

General Motors Men Confer

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Alfred P. Sloan Jr., president of the General Motors Corporation, and Donaldson Brown, vice president, in charge of finance, (below) who were in Indianapolis today conferring with dealers.

Junior Licenses Connecticut is considering passage of a law permitting juniors or persons from 16 to 18, to be licensed as automobile drivers.

Knight's New Falcon

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The new Falcon-Knight Six which is just making its initial bow to the motor buyers of the country- is marked by unusual smartness. Tim picture above is the Falcon-Knight brougham, owned by Robert Hicks, city fireman. Mr. Hicks was one of the first to purchase a FalconKnight from Murphy Motors, Inc., 43H N. Capitol Ave. The introduction of the Falcon-Knight strikes anew note in the automobile industry since it is the first Knight car to sell in the SI,OOO price class. The Fal-con-Knight is produced by the Falcon Motors Corporation at Elyria, Ohio.

Signal Nuisance The traffic light bug has struck the country so Intensely that it’s beginning to prove a menace, says Leslie Sorensen, Chicago traffic engineer. Signal lights and traffic zones, he says, should be limited to congested districts. 125-MILE SPEEDWAY With the completion of the new $1,000,000 bridge spanning Mantanzas Bay, between St. Augustine, Fla., and Anastasia Island, the three fastest beach speedways in the 'world have been linked together. Cars may now race at top speed practically all the way from Atlantic Beach, opposite Jacksonville, to Inlet Terrace, eighteen miles south of Daytona Beach, a distance of 125 miles, over a stretch of smooth, hard

CURB SERVICE FOR THE MAN IN A BIG HURRY—MERIT TIRE SALES CO. N. W. Cor. Mass. Ave. and Delaware St.

Indianapolis Automobile Club 618 E. OicCARTT ST. DKEXEL 3770 Free service to members—Day or Night! Mechanical service. starting. towing, craning, gas and oil delivery, legal advice, etc. All for—--2o A DAT (*7.30 yearly dnes) Service for anybody—anywhere, any time regardless of the position or condition of vour car. Phone for further information GUARANTEE TIRE & RUBBER CO. Everything for the Car & for Leif

WHIPPET IKES NON-STOP JAUNT OF WHOLE WEEK Car Is Driven Nearly 5,000 Miles in Ohio, Indiana, Kentucky. With hood locked and sealed iyy Mayor Fred Mery, chief executive of the city of Toledo, a Whippet stock coach has just completed a seven-day-and-night non-stop economy and stamina test over the highways of Ohio, Indiana and Kentucky, establishing an average of 27.13 miles to the gallon of fuel during the 4,915-mile journey. This 168-l.our test was made under the official observation of a Toledo newspaper. Definite Route The fuel average Includes the gasoline consumed when the motor idled during the numerous stops in the various cities visited. Before the long grind was started a definite route was set and a schedule worked out. For seven days and nights the Whippet coach traveled over this route, a change of drivers being made every six hours, four drivers being used during the test trip. Storms were encountered in southern Ohio and Kentucky. This forced the Whippet to slow down and when the storm had abated five hours time had been lost. However, within the next twenty-four hours the drivers increased the Whippet’s speed and made up the time lost during the terrific storms. No attempt was made by the drivers to establish a speed record during the trip, all traffic regulations of city and country being complied with. A Whippet had maintained an average of 29.23 miles an hour.

sand 500 feet wide at low tide. The beach' highway is wide enough to admit forty-three cars abreast and is a straight line for eighteen miles to Mantanzas Inlet. The three speedway beaches thus combined are Vilano, Flagler and the Ormond-Laytona, where high speed records have been made recently.

INDIANAO CONTRACT TIRES

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II TIRE & BATTERY SHOP If MAIn 0711 710-Tl6 N. MERIDIAN ST. MAin 1717 Cjfc

Open 24 Hours Every Day

THE INDIANAPOLIS TIMES

The Tail Light By Swede Swanson

The more congested traffic becomes, the keener must be our sense of humor and the more liberal our indulgence. A selfish, inconsiderate road hog comes along, cuts in front of us barely scraping our fenders and continuing unmolested. In former day3 we used to race after him and give him a dose of his own medicine. That’s passe today. It reveals a sour, intolerant attitude on life. Let the road hog have his wide berth. His is the dangerous and worthless course, in the long run. We may get satisfaction out of the lesson wa might give him, but we do so only at the expense of congesting traffic further and making it all the more dangerous. It’s safer to forgive and forget. If an out-of-state motorist overstays his free time in Massachusetts he may have to take out a State license and liability Insurance in accordance \Vith the new law. Thirty days is the “reciprocity” limit., A method of packing downtown garages “to the hilt” is suggested by a turn-table arrangement in the center, which would park cars in a circular arrangement and could itself be packed full with the exception of one space for car movement. The idea is that of a Niagara Falls firm. Automotive records continue to be broken this year. Here is another smash. During the first four months of 1927 shipments of Studebaker and Erskine cars to export markets exceeded such shipments for the entire year of 1923. In March of this year Studebaker exported 3,708 automobiles, breaking all previous records. In April, however, March shipments were exceeded by 26C cars, the new total being 3,974 Studebakers and Erskines. In addition to being one of the Murat Temple's snappiest drill men, our old friend, Carl F. Baase, has been made assistant sales manager for the Marion Chevrolet Company. Baase has Jed the entire sales force of the Marion Company since the first of the year and the promotioii is a reward for this fact. Marmon’s presentation of its complete line of quality automobiles, rounded out by the new Little .\larmon Eight, is a fitting climax to the company’s twenty-fifth year as an automobile manufacturer. “Not in a decade has any equipment been added to the automobile that has met with greater popular approval than the rumble seat.’’- said Ed Herman, president of the Habig Manufacturing Company. Practicall every car rrfanufacturer has at least one model in his new line, equipped with a rumble seat and information at hand indicates that these manu-factuj-ers have been required to speed up production on these particu lar models In order to keep up with the demand. The Rex Manufacturing Company for which the Habig Alanufacturing Company is distributors, has been working day and night turning out this popular model for Fords and Chevrolets. MOTOR SOCIETY VOTES Society of Automotive engineers members voted by letter on thirtysix recommendations regarding new or changed specifications for standards as submitted by ten divisions of the society. All but five of the recommendations were approved without any opposition. The specifications approved relate to a wide variety of subjects, from aircraft “dope” to screw-heads and from chemical composition of steels to headlamp strength and rigidity.

With each tire we give you a contract that the tire will serve you a year at least. Should you cut the tire, rimeut, curb cut, stone bruise or glass cut, we contract to repair the tire without further charge to you. If you can wear an IndianaP contract tire out in a year we will replace it with anew one, charging you for the number of months you have used the tire. An IndianaP contract tire assures you that you will always get an adjustment should you need one. There are no arguments. The IndianaP Tire and Battery Shop is the first and only retail tire store in the United States to produce its own tires. We are proud of the distinction and proud of our name and our product. Larger Luncheonette and AH Night Service To better serve .you and to serve you better we have enlarged the luncheonette, and we offer all night service—All IndianaP service—Tire Service, Battery Service, Food Service and Time Service is perpetual service. After the dance—bring your crowd and come on over—Try our fried chicken—or an IndianaP club steak sandwich. New booths make your service individual service. Stop in any time vou are hungry. SPECIAL—Our Fresh v $ l\ Strawberry Pie IUC

G. M. SPINDLER TO BE m AGENT Will Combine Office With Indiana Locomobile. Announcement has been made by E. S. Gorrc-11, vice-president of the Stutz Motor Car Company, that the Stutz car will be handled in Indianapolis by Geo. M. Spindler, who is proprietor of the Indiana Locomobile Company at 1525 N. Meridian St. The name of the company will be changed shortly to locomobile and Stutz of Indiana. Ground will be broken tomorrow for anew addition to the Spindler building on property Just north of the present building. The addition has been designed especially to pro-

24 HOUR

Yes, Ma’am, At Your Service Any woman motor ist may drive into our store with perfect confidence. Wc take special pains to maintain our establishment so that this invitation may be extended confidently. Our store is always neat and clean. Every employe is courteous. Specially trained. Skilled. Anxious to please. Twenty-four hour service in the store or on the road. TV o r 1 d-f am o u s Goodyear tires at low prices. KENWOOD TIRE CO. 927 N. Capitol Ave. Main 4114-

SERVICE

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vide adequate service facilities for the Increased business that will naturally follow the combination of the Locomobile and Stutz accounts. The contract for the new building has been awarded to J. E. McGaughey, contractor, 332 American Central Life Bldg. “Naturally we are delighted to be

New Type ‘Gas’ A large firm has been organized In Paris for the production of synthetic gasoline from coal, lignite and their derivatives.

Paving MERIDIAN STREET does not interrupt our personal service HABIG SEAT COVERS The kind that clean— Perfect Fit—Beautiful Patterns REX RUMBLE SEATS EXPERT REPAIR WORK Drive west on 11th Street from Pennsylvania turn south In first alley to our elevator entrance. HABIG MFG. COMPANY 11th & Meridian Sts. LI. 8302—Phones—LI. 8303

CASH PRICES TO CASH BUYERS Sk Goodrich Silvertowns I TIRES— ah Sizes— TUßES Mb Warm days show up weak spots in old tires. Better trade || H them in while there is value left in them. We make allowance Drive In for Tire Service M Low Prices on Radio Cords Iffju These sturdy tires also built by Goodrich. All the experience of their iBBSm tremendous factories built value into these tires at new low prices. f 29x4.40.... $9.45 Other Sizes in Proportion SWISSHELM & PARKER 544 EAST WASHINGTON STREET MAIN 4730 OPEN EVENINGS AND SUNDAYS

50 miles an hour i —|r-— —" all day long |S\ The symbol of the fleet homing \ pigeon applies to the Essex Super- . Six, not only in its ability to travel tejjgr at high speed with economy of effort all day long, but in its I smooth road skimming ease that | . j is actually like flying. J .. * m eA \ Increasing thousands of owners, and increasing thousands of miles are proving that these qualities which delight you on your first ride are just as lasting as they are ESSEX SUPER-SIX brilliant. 3-Paaaenger Speed about S7OO 4-Passenger Speedster • 785 We say, again, that in every detail Coach ... 735 the Essex Super-Six is engineered to outstanding savings in fuel and Au c*. r. o. b. oil, with freedom from early depreciation and lowest maintenance costs. It is commanding greaterpublicattention than any Essex ever built because it far excels any previous achievement of cur history. ESSEX Super-Six ALL SAY: “RIDING IS LIKE FLYING” R. V. LAW MOTOR CO. Distributor, 1219-1225 N. MERIDIAN STREET MAIN 4082 —ASSOCIATE RETAIL DEALERS— P. B. SMITH AUTO CO. G. WININGS CO. J. A. MURPHY, INC. 450 N. Cap. Blvd. Lincoln 3603 3816 E. Vash. St. Irvington 3598 2134 W. IVat.li. St. Belmont ZOO* OAKLEY MOTOR SALES CO. NORTH SIDE HUDSON-ESSEX CO. 1665 S. Meridian St. Drexel 4*43 2441 Central Ave. I ndoipli 3524—0003

able to present Spindler to the In< dianapolls public as our new dis-j tributor.” said Gorrell. “Hl* high' standing In the community and his J

IT PAYS We are frequently asked if it pays to spend so much time in reconditioning and inspecting our used cars before they are offered for sale. The answer is that a great many of our used car purchasers come back when they want new cars. Doesn’t that pay? F. L. SANFORD COMPANY 833-37 North Meridian Street INDIANAPOLIS, INDIANA MAIN 4365-66-61 SERVICE STATION 9-15 EAST PRATT ST. RILEY 4363 A USED CAR IS ONLY AS DEPENDABLE AS THE DEALER WHO SELLS IT

MAY 11, 1927

unquestioned ability and position automotive circles make him a mol valuable addition to any organlza? tion.”