Indianapolis Times, Volume 38, Number 176, Indianapolis, Marion County, 29 October 1926 — Page 5

OCT. 29, 1926

Tomorrow - Saturday at 9 a.m. Ayres* /’X . ' ' . 54th Anniversary Sale

T"* ' HIS SALE (which will be our greatest by far) celebrates fifty-four years of confidence-building retail business. It is a Sale of “Seasonable Goods, in Wanted Styles, of Ayres’ Standard Quality, at the Lowest Possible Prices” just as preceding Anniversary Sales have been Only “Wanted Styles” and “Seasonable Goods”- i„ preparation for this Sale we have studied customers’ needs and preferences; we have kept away from “job lots”; we have planned purchases for the Sale five to ten months ahead of its opening. We are sure to have something in the Sale that you want <—' at a price less than you expected to pay / * . . A Store-Wide Event Every department of the store will participate in the Sale’(with certain obvious exceptions). s ' Ayres’ Service Prevails Throughout the Sale -There will be no curtailment of telephone, mail order, exchange, or any other normal customer privileges. All extra salespeople have been carefully coached. Three-fourths of these “extras” have had previous Ayres experience. I y ' . • —. ’ * , Better Values Than Ever - Values in this Sale, according to expert opinion, are even better than those of last year’s Sale; the offerings represent definitely the high quality people expect of Ayres’. There is an abundance of Christmas gift possibilities in this Sale, as well as wide selections of staple goods. v . ' . , • s

\* y 1 Jj We have confined the announcement of our Sale to one page. The --m re P u tati°n of our Anniversaries ma\es more space unnecessary ; and | r !ie multiplicity of the Sale Values ma\es a full story impossible* Come Early Tomorrow*/ A Sale for All Indiana —Old Friends and New ✓

THE IXDIAXAPOLIS TIMES

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