Indianapolis Times, Volume 37, Number 2, Indianapolis, Marion County, 13 May 1925 — Page 4

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Tomorrow Morning at 8:30 —History Making Opening!

Ctt tq’c Cttrwav CTnnrJ S A UrJtvXi EXTREME VALUE L J FOR YOUR MONEY AT ALL TIMES J ——M—^———MMWM———H-

\ /© Opening Feature Sale of 800 jjfflSSilk DRESSES S i™ a . ve *} ever seen before at !, Ml /BH and selecting a few here and \ |||| i-\ I :Jf I JfJ II Ipr UtOlgCl €S If fag 1 A a few there were we able to IW'S' 1/ ■ Potto Dots offer such spectacular values lip Crepe de Chine l 1 J|f j|j[ values ;o select from! Sizes | £*ctrq Special! | 300 ~iX

600 Guaranteed sl\ A C Washable Broadcloth Dresses . a.

760 Ext sl/J s cad Subway Opening Price If . Ajr WlwjpF ... 750 Beautiful Hats, brand new, just out of their tissue wrappings, never /jj l) H I>] *■ t before seen in Indianapolis. The markets were combed thoroughly to get J /i \ | / < Plenty or values that will out-do anything you have ever seen for $2. * TJ J * \ White Hats Hair Hat*—Felt Hats—Straw Hats—Silk Hats jj J

Our Opening Feature Sale I Many Are Models coats, silk coats, flannel coats. l \ New Polaire Coats $7-50 1- , ] JB| The Smart Coat for General Summer Wear. New Light Shades. Chic Tailored Styles. w

150 New s<fl QQ Wool Sweaters, I__ Choice JL

THE JLN DIAJs APOLIIS TIMES

100 New slg QC Tweed Knickers, § * Choice A

“A Store Within a Store” Yet Entirely Different Selig’s Subway Store Is Different from the Ordinary Basement Store! By This We Mean — First —Every article offered in Selig’s Subway Store will always be NEW, bought especially for the SUBWAY. No “overflow merchandise,” no merchandise that won’t sell on our upper floors, will be sent to the Subway to be “gotten rid of,” as is the practice in most basement stores. • • • / Second —All merchandise offered must be up to the high Selig Stand* ard, and the usual Selig Guarantee of Satisfaction will go with every sale. No job lots, no seconds, no sub-standards will be allowed within our Subway Store. • t • Third—Every feature of Selig’s Service will bo incorporated in our Subway Store policy. Export fitting, reasonable charges for alteration, usual froe delivery and the privilege of using your charge account, all go with SUBWAY SERVICE. i l Fourth —Paramount to everything else, every garment will be placed on sale at a price which -will prove irresistibly attractive to the shopper of discernment and keen judgment. • • • In truth, Selig’s Subway will be far above the average Basement store in every way. It will be the rendezvous for thrifty women who wish to dress smartly in up-to-the-minute fashions at a minimum outlay. The guiding policy of our Subway Store will always be • • • “Extreme Value for Your Money at All Times”

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