Indianapolis Times, Volume 35, Number 88, Indianapolis, Marion County, 22 August 1922 — Page 6

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ALL INDIANAPOLIS IN CELEBRATION OF CITY’S OWN DAY

THOUSANDS CELEBRATE HUES OF OWN GSTV AT EXPOSITION TODAY Indianapolis Day Attracts Throngs to Fairground to View Educational Exhibits. VARIED EVENTS FORM PROGRAM Indianapolis Citizens Being “Sold” on Indianapolis Prosperity Sing Feature Tonight. . Indianapolis was learning about Indianapolis today. Thousands of persons visited the State Fairground, where the city’s own day was celebrated. All the advantages of the city were laced before them. They learned of its industries, its institutions, its business and its growth. Interspersed with these things were features of entertainment. The program started at 10 o’clock with the opening of the model playground and the Indianapolis show. The show included a labyrinth of signs containing information about the city. The afternoon was taken up largely by entertainment, including numerous athletic events. This evening there will be a prosperity sing in the Coliseum, a garden party and dance and a pageant, “The Spirit of Indianapolis.” The advantages of Indianapolis were being sold to Indianapolis citizens.

PUBUG UTILITIES OF INDIANAPOLIS BESTJpiTIi John W. McCardle Declares Service Is Cheapeer Than Other Cities of Same Size. “Indianapolis has not only the best but the cheapest service from Its public utilities of any city of comparable size in the United States." was the statement of John W. McCardle, chairman of the public service commission. “To say that the service from the street railway, the gas. electric and water companies and the telephone company is 100 per cent, is no exaggeration,” he continued. Considering that the Indianapolis Street Railway Company transports 315,100 passengers daily, that 80.06P,000 gallons of water are pumped into city mains, that 600,00 local telephone calls are made through the exchanges of the Indiana Bell Telephone Company and that power and light are supplied many towns and cities besides Indianapolis, by the two electric companies, the utilities of the city are kept working to capacity twenty-four hours a da*^. The Indianapolis Water Company* has 465 miles of water mains, vary ing in size from four to forty Inches In diameter, with proposals for the laying of twenty more miles this year. The company has 61,000 customers, probably supplies 65,000 families as apartment buildings are considered as one customer. Every birth In Indianapolis or every stranger who locates in Indianapolis causes the water company to pump ninety gallons more water dally at Bin Increased Investment per capita of SSO. The flow of the White River daily is 100,000,000 gallons, 30,000,000 gallons of which are consumed by Indianapolis patrons of the water company. Considering the condition of White River after a heavy rain, when the water is little short of pure mud, the process of filtration which takes place is regarded as almost wonderful. No matter how murky the water, that which comes at the turn of the kitchen spigot is just as crystal-clear and just as chemically pure as on clear days in drought seasons. Street Railway The Indianapolis Street Railway Company, with $20,000,000 invested in equipment designed for the comfort and convenience in transportation of Indianapolis residents, carries on any average day 253,500 ‘’jitney*’ passengers, 63,800 “transfer” passengers and 7,230 officials, employes and others who ride free. With fares at 5 cents each, the company rcriizes .015 of 1 cent profit on passengers, the actual cost of transportation being 4.085 of a cent. The Indianapolis Street Railway is one of the very few privately owned street car companies of the country that did not enjoy higher than o-cent fare in the last four years. The only increase granted was the transfer for ? cents and straight nickel fare over ♦he old system of six tickets for a quarter. Merchant's Light The Merchants' Heat and Light Corny any, which supplies the city of Indianapolis, its parks and country club with electric current, operates the largest low-pressure electric heating eysftem in the world. With a generation system capable of 25,000 to 27,000 brilowat production, not only the city ofundianapolls with its Industries, but a /large portion of Marion and Herdriicka Counties are supplied with steptr.'iC current. Between 18,000 and "fI.OOO customers are served daily by this company which now operates three plants, one at Washington Bt. and White River, another at S. New Jersey St. and the belt, and a third at Sixteenth and Alabama St. This company at the present time has under construction on the Wabash River in the edge of Vigo County, an hydro-electric plant, which when completed. will be the meat modem unit

BOASTS IDEAL STREETS Indianapolis Escapes Widening Problem, Sheridan Says. Indianapolis has the best planned downtown district of tiny city in the country, Lawrence V. Sheridan, executive secretary of the city plan commission, says, in discussing traffic I problems and other conditions in a number of eastern cities that he recently visited. “Indianapolis does not have the problem of widening and opening streets in the downtown section because the original planners of the city ; took care of that problem," Mr. Sheridan said. “There is not a street in our mile square less than ninety feet wide and the width from one building line to another in Washington street is 120 feet. Because it is not necescary for Indianapolis to make large exenditures for opening new thoroughfares in the downtown district as 1 some eastern cities now are doing, the city can proceed with the improvement of street conditions in districts where the property value is not so great. The layout of our business district is of financial benefit to concerns using the streets for delivery purpose, as deliveries can be made more rapidly here than In other cities." of its kind In the world with a capacity of 60,000 kilowats per hour. Not only will this plant furnish power I for the operation of the coal mines of that district, the scores of small villages and cities, but a high-tension transmission lino carrying 180.000 Volts will bo constructed to transmit the current to the city of Indianapolis. In 1913 the company had a yearly revenue of $416,000 as against more than $3,000,000 today. Indianapolis Light The Indianapolis Light and Heat Company, with two powerful plant one at Eighteenth and Mill Sts., and , another at Kentucky. Ave., and Bouth SL, has an annual kiiowat production of 125,000,000 at the disposal of Its 66,000 customers. Its plant with a normal output of 50,000 kilowats Is capable of expanding one hundred percent to care for Increased demand for current. The company's holdings are estimated to be worth $12,000,000. Indiana Bell Cos. The Indiana Bell Telephone Com pany, with its main exchange plant on Meridian St., bears the distinction of operating the largest single-span : switchboard in the world, at which 1,200 operators are employed at one ; time during the busy hours of the day. j The company serves 80,000 patxons, and the local calls through its ex- ! changes pass the half million mark ; diumally, with toll calls in and out j of the city totalling 6,000. Os the half million calls sent ! through the exchange every four and j twenty hours, 40 per cent, or 200,000, 1 are received between the hours of 8 a. m. and 12 m. More than one-eixth of all the telephones in the United States are in Indianapolis, and the cen- , ter of the telephone population of the I Nation is at a point twelve miles north j of the city, while the center of popu- j latoin, according to the latest census, is about fifty miles southwestward. Eighty thousand separate and lndl- j vidua! circuits, which writhe and \ twist In bewildering underground and j overhead cables, bear the housewife's | orders to the grocery and meat mar- j ket and carry the business man’s In- i structions from his office to the sac- j tory. The complexity of the system can only be comprehended when It Is 1 observed that each of these tiny circuits must be so arranged that it can be instantly connected with another. These are but the outstanding facts j surrounding each utility that serves j Mr. and Mrs. Indianapolis and their children every day, the thousand and one details being left to other folk to solve. Good Automobiles Made Some of the leading automobiles of America are manufactured in Indianapolis. Included In the list are: Due senburg, Frontenac, Marmon, Stutz, N. C. S., Monroe, Cole, National and Lafayette. Tht Stutz fire engine is made in Indianapolis. The Ford Company has a mammoth assembling plant hex*.

Principal Crossroads of the United States

for steady and triumphant progress. It is the natural center wlijrf *rl ■> m mm a of distribution for North America. utr commerce and in- jv. j,. }'* ff J9U HjQ| Hhwß apolis label guarantees an honest job and an honest price. 1T / 9M jftnw I9W fP

Hopes and Aspirations of All Indianapolis Are Set Out in Prosperity Day Side Show

The hopes and aspirations of Indianapolis are _got out very clearly on the signs on the ins.de of the labyr.nth of the Indianapolis side show erected at the State fairground for t.d.anapolis day celebration today. rding to O. B. lies, president of tut. Indianapolis Chamber of Commerce. these facts and slogans which follow are only a few of those selected from nearly a thousand prepared by the Chamber of Commerce. The street car tracks In Indianapolis if put In one line would run from Dayton, Ohio, to Paris, 111. D.d you know that there are fourteen large furniture factories here? The next time you meet someone who wants to knbw about Indianapolis tell him a few of the things that you have seen here. Indianapolis may not be the largest city, but It's the best city in which to work and live. There are more than 250,000 books in the City L.brary. With seventythree grade "schools and three high schools, Indianapolis has exceptional educational advantages for the man who wants to bring up a family. It takes 30,000,000 gallons of water each day now. In 1950 it will take 100,000,000 at the rate the cit yis now growing. And the water is absolutely pure. Some day we are going to have a coliseum that will hold 20,000 people at one time. / Twenty-first City Though twenty-first city In population, Indianapolis ranks thirteenth in the country in volume of retail trade. The Indianapolis stores are superior. People over a wide area know that they can depend on them and on the merchandise they sell. Did you know that the largest hogkilling plant in the world is located in Indianapolis. There are 600,000,000 people within a day's shipping by fast freight of this city. No wonder the 250 wholesalers of this city do •'B.n enormous business. Did you know that Indianapolis is the actual economic point for distribution? It’s at the center of both manufacture and population. 500.000 by 1930 No city in the country has better advantages than Indianapolis. Let’s put that population mark up to 500,000 by 1930. Pulling together will do it. Indianapolis has the highest individual per capita buying power in the country- Since this town has very iew rich men, it is evident that the average Indianapolis citizen is much better off than his fellows in other cities of the country. This Isn't a boom town. Nobody

THE INDIANAPOLIS TIMES

WASHINGTON STREET, LOOKING WEST FROM DELAWARE ST.

| wants it to be. But It's going right j ahoad. There is no reason why wo | can't hit that 500,000 by 1930. Will j you help? Sixty-five por cent of the people in Indianapolis own their own homes. Two per cent of those In New York City own the homes In which thoy live. Which is the better type city i In which to live and work and raise | a family? j If you believe in your city, join the j Chamber of Commerce. It's on the j job twenty-four hours a day, 810 days j in the year working for your city. How long since you’ve been down to I Garfield Park? The sunken gardens | there are said to be uuefiualed anywhere In the world. First Railroad in 1839 j The first railroad built into Indianapolis was the Madison & Indianapolis In 1839. Now there are seventeen main railroad divisions and thirteen interurban lines radiating out in every direction. Complete track elevation through city, a rebuilt modern Union Station and the largest interurban station in the world are but a few points of our recent transportation improvements. Do you remember when the old State ditch crossed Central Ave. at Nineteenth St.? The people that lived In that locality a few years ago were “further away” from down town Indianapolis than the people of Noblesville are today. Indianapolis is growing. Roberts Chapel stood on the northeast corner of Market and Pennsylvania not so many years ago. Once praotically all the churches in the city were around the Circle. Now there are 223 churches in the city. The Soldiers' and Sailors’ Monument was finished in 1902. It cost $500,000. The /Memorial Plaza will represent a value of at least $10,000,-

Home Building Is Barometer of Prosperity in Indianapolis

The building of homes is an unfailing barometer of a city’s prosperity. Already, during the first eight months of this year, the number of homes built in Indianapolis has exceeded the number built last year by over two hundred, with a valuation of $7,222,926, agalnsta valuation last year of $7,208,782. Asa sequel to the home boom comes the construction of office buildings and factories, more of which have been built in the last twelve months than in any other similar period of time in the history of Indianapolis. A few outstanding examples of this typo

000. In It Indianapolis will have one of the show places of the world. Indianapolis was one of the few cities In the country that had 5-cent street car fare during the wax—and it still has it. When cotton falls, whole States are shivered by the shock, and mill towns In New England are thrown into des perate Idleness. When steel Is dethroned a gloom denser than the sooty clouds of prosperous days settles upon Pittsburgh and Youngstown. When the "buying strike" is called against the automobile, Detroit becomes worried and Akron finds that wholesale unemployment Is inevitable. Appreciates Strength. At such times Indianapolis forgets the occasional twinge of envy with which it has watched the booms of other cities. At such times it appreciates the true nature of its strength. In the heart of a State of diversified agriculture and industry lies Indianapolis, a city of diversified Industry. More than $25,000,000 worth of new homes, office and factory buildings are being erected in Indianapolis this year. Can't you feel the surge of growth on every side? Nearly 20,000 transients come into Indianapolis on business every day. This city leads the world In making duality automobiles. The Motor Speedway, where the world's greatest annual sporting event is held, has had much to do with developing of the automobile industry here. The largest single telephone board in the world is located in Indianapolis There's plenty of amusement in Indianapolis. The first theater was the Metropolitan, erected in 1857. Now there are six theaters and fifty-five picture shows. Indianapolis now occupies forty square miles. Some day it will spread

of construction are to be found in the National dity Bank Building, the Roosevelt Building, the Guaranty Building, the J. F. Wild Cos. Bank Building, the Westlnghouse Lamp works, the Deusenberg Automobile Company and the General Electric Cos. The building of factories and office buildings generally Involves the construction of fireproof buildings, of which there have been permits issued for 29 structures with a value of $3,929,785, while last year there were 31 permits issued for fireproof buildings, but with a valuation of $200,000 less.

out beyond the boundaries of Marion County. Did you know that there were 11,000,000 pounds of candy made in Indianapolis last year? Follows Washington. Indianapolis was originally laid out after the Washington, D. C.. plan, Its wide streets la the downtown district are a blessing. The civy plan movement promoted by the Chamber of Commerce means that this will always be a city beautiful as well as a city practical. The population In 1839 was 4,000. The Athletic Club site was then almost at the edge of town. Wouldn't j an automobile have scared them then? t In 1848 there was a big stump in | Washington street between Meridian ! and Pensylvanla. You could park ' more than an hour and a half anywhere th£n. There are 4,300 retail stores in Indianapolis today. This is the only city that has won twice the Truth trophy g.ven by the Associated Advertising Club to the city, showing the greatest development each year in clean and truthful advertising. That the Indianapolis of tomorrow shall boa greater city than our dreams of yesterday conceived is the dominating resolve of a dynamic city which recogn zes no let nor hindrance to its steady march. $3,060,000 worth of stamps were sold in Indianapolis last year. Indianapolis is the largest .motor truck live stock market In the world. Nearly $1,000,000 worth of milling machinery is made in Indianapolis each year. Flour mills In almost every country in the world are equipped with Indianapolis-made machinery. Here’s something you didn’t know —53,650,000 of spectacle lenses made in this city in 1921. HAS ‘SPIDERWEB’ STREETS City is Modeled After Washington and Versailles. Indianapolis, In its system of streets; was modeled after Versailles. The city plan experts who laid out Washington, D. C., after which Indianapolis is modeled, inculcated Into their plans the ‘spiderweb’’ system of streets used in the capital of France. Alexander Ralston, an engineer, who assisted in surveying Washington, was on the Indianapolis commission. f

LABOR HAS HEADQUARTERS Many National Unions Have Offices in Indianapolis. lAbor organizations having national hoadquarters In Indianapolis include the United Mine Workers of America, the International Brotherhood of Bookbinders, the International Typographical Union, the International Brotherhood of Teamsters and Chauffeurs, the Bricklayers, Masons’ and Plasters' International Union, the Barbers’ Union and the International Brotherhood of Carpenters and Joiners.

PANIC-PROOF CITY IS Ml SUES TO INDIANAPOLIS Diversified Industries Assure Survival of Business Depressions Over Nation. “The Panic Proof City” is the name given to Indianapolis by men who have watched this city successfully survive periods of industrial depression during which cities of less diversified industries have been seriously affected. Indianapolis is not a city of one industry, but of many. It leads all other cities in the manufacture of high priced automobiles. It has the largest Independent hog packing plant in the world. It has many foundry and machine shops. It has a food packing plant that leads the world In the production of at least four standard articles of canned food. It has large factories devoted to the manufacture of furniture ar.d allied products. It has numerous flour and grist mills. It has factories for the making of electrical equipment. Its printing and publishing houses are nationally known. In fact, everything from clothing to medicine majbear the "made in Indianapolis” label, so varied are the products of the Hoosler capital. Some idea of the importance of the city’s Industries may be had from the report of the Chamber of Commerce that there are 1.200 factories, manufacturing 800 different articles for use In all parts of the world. Even when the Industrial tide was at low ebb. as it was in 1921. the number of persons employed did not fall below 40,000, which was far above the figure shown by most cities, and since that time there has been a steady gain in employment, "It is because of this diversity of products and interests that industrial depressions do not effect it as they do other cities and that manufacturers have come to speak of it as "pan e proof."

DICE MUNICIPAL TMOE COLISEUM Organizations Meet Mayor in Conferences as Move Forges Ahead. Plana for launching a movement to erect in Indianapolis a huge structure for use as a coliseum and manufacturers’ display rooms and storage building, at a cost of approximately $2,000,000, have been discussed at various conferences during the past few weeks. The Chamber coliseum committee, Mayor Shank, members of the city council and various civic and business organizations, have participated. The plan suggested was for an association to be formed of public spirited men who would buy stock in the project to the extent of half the sum needed, the city then to provide the other half and in the ensuing years to take over the stock owned by individuals until eventually the building would be owned by the city. It was explained that under the proposed plan, the building would bring in revenue so that It would be a paying proposition for the city and for those persons who subscribed for stock at the outset. Central Part of City The structure would be erected in the central part of the city, but not In the heart of the downtown district. It probably would be situated eight or ten blocks from the Monument Circle. The Chamber of Commerce has had In mind the erection of a building that will not only be self-supporting, but which should show enefugh profit to gradually retire any securities issued against it or to repay the city for money advanced in original construction. Extensive studies, made by the Chamber, of the operation of coliseums and manufacturers’ buildings over the country fJftow conclusively that a simple auditorium can not be put on a basis by which it will carry i itself. Those cities which own coliseums are forced to appropriate money annually to take care of 4he operating deficit. The Chamber of Commerce proposes that the building not only provide an j auditorium suitable for gatherings of j 18,000 to 20,000, but that there be! smaller auditoriums as well as space for light manufacturing and storage. The Income from the legitimate uses of the building other than for meetings, according to the carefully worked-out plans of the Chamber, will provide enough money to gradually retire any indebtedness against the building.

PLAM BIG OCCASION Chamber of Commerce Completes Fair Day Program. Tuesday, Sept. 5, will be Chamber of Commerce Day at the Indiana State fair. The Chamber of Commerce $3,000 stake, made possible by the cooperation of interested Indianapolis business men, will be the feature of this day. Ceremonials are now being planned for the day. Chamber of Commerce members as well all Indianapolis are supposed to attend the State fair on this day.

AUG. 22, 1922

PRACTICALLY 1 UNEMPLOYMENT IN INDIANAPOLIS Estimate There Are About 2,000 in City Who Are Out of Work Voluntarily. MANUFACTURERS ARE BUSY City’s Factories Employ 70,000 Men and Women—lndustrial Condition Good. Unemployment In Indianapolis is practically negligible. One year ago there was 12,000 unemployed In the city. Now there are not 2,000. Most of the unemployment that exists now is voluntary, the industrial division of the Chamber of Commerce said. There Is work for everybody in Indianapolis 1£ he wants to work. Within the last few months six new major Industries, which will employ 10,000 men and women and which have a capital stock of $20,000,000, have established themselves here. These new industries are the General Electric Company, the Westinghouse Electric Company, the Deusenberg Automobile Company, the McLaughlin Company, manufacturers of underwear; the Rub-Tex Manufacturing Company, manufacturers of hard rub.l.er goods, and the Hardesty Manuafacturing Company, makers of concentrated syrups and extracts. Industrial conditions In Indianapolis up to the time of the coal and railway strikes, were the best they had been since the war. There was a slight revival In the fall of 1921, but not until this summer has there been a steady and unmistakable swell toward prosperity. Now building bids fair to break all records. Especially has the manufacture of automobiles and allied lines shown a quickening of pace. City Ranks Twentieth Indianapolis ranks twentieth In the United States as a manufacturing city. It has 1,200 manufacturers putting 800 different products on the market. Its factories normally employ 70,000 men and women. Ita products ar evalued annually at $400,000,00. Indianapolis industries are capitalized at $215,000,000. The materials consumed in manufacturing cost $280,000,000 every year. The annual payroll to employes is $65,000,000. There are 11,000 salaried employes, with an annual pay roll of $19,000,000. The ten leading lines of manufacture are: Meat packing and slaughtering, automobiles and accessories, machine shops and metal trades, furniture and allied lines, printing and publishing, flour and grist mill products, pharmaceuticals and biologicals and clothing. Largest in World Eleven of the single industries ol Indianapolis are the largest in the world in their line. There are: S. M. Bixby Company, shoe polish; Diamond Chai. Company, transmission chains; Kingan & Cos., hog killing plant and independent packing house; Real Silk Hose Company, ladies' silk hose; Bur-rell-Dvgger Company, poultry remedies; Holcomb-I-loke Company, popcorn machines; Nordyke and Marmon Company, milling machinery; PitmanMoore Company, hog serums; Van Camp Company, kitchens for canning food; Robert H. Hassler Company, shock absorbers. Among the other leading industries are the Eli Lilly Company, making pharmaceuticals and biologicals; the Prest-O-Lite Company, making acetylene gas and storage batteries, and the Wheeler Schebier Company, manufacturers of carburetors. Indianapolis leads the world in the manufacture of high grade motor cars. The automobile plants located here are Marmon, Cole, Stutz, H. C. S., Duesenberg, Premier, National, LaFayette, Monroe and Frontenac.

LOSSES BY FIRE AREJEELIEIBLE Jordan Points to Fact City’s Per Capita Burden Is Not Listed in Report. Frank C. Jordan, chairman of the fire prevention committee of the Chamber, calls attention to the fact that Indianapolis does not appear on the list is sixty-six cities in the United States where the per capita fire losd amounted to $5 or more in 1921. This list was compiled by a committee on statistics and origin of fires representing the National Board of Fire Underwriters. “In recent years Indianapolis usu ally has been included in this list," he says, “but I am glaa to say that our 1921 loss was considerably below the average throughout the United States and we were spared the unpleasant publicity of being Included. Our fire loss since Jan. 1 of this year indicates that our 1922 per capita loss will be somewhere around $3, a record of which we can feel proud. "Indianapolis may well taka heart at the reduction made thus far in total fire losses, but a per capita loss of $3 is too high. It means that for every resident of Indianapolis propery valued at $3 is destroyed by fire in the course of the year. Care and adherence to the common rules of fire prevention will bring the per capita loss still lower. Accurate figures for last year are not complete, but the fire underwriters place the Nation’s loss at close of $500,090,000 or nearly a $5 per capita loss for the whole Uifited States," says Mr. Jordan. Has Seven Hospitals Seven hospitals are In Indianapolis They follow; City, Protestant Deaconess, Joseph Eastman. Robert W. Long, Methodist Episcopal, St, Francis and St. Vlncent’o. The James Whitcomb Riley Memorial Hospital sot Children Is to be constructed soon.