Indianapolis Times, Volume 35, Number 74, Indianapolis, Marion County, 5 August 1922 — Page 3

ATTG. 5, 1922

ONE MINUTE TALKS on BANKING By Felix >l. MeWhirter, President The Peoples State Bank

This Is the third f * series of "One Minute Talks on Banking” by prominent bank officials, which will run each Saturday in the Times during the month of August.

Bank credit Is an essential to any | business and a particularly powerful j factor. If properly used. In the up- _ building of any! I ability to borrow money, for legitimate purposes, has very often lanl' a_. I stone arcund Ss T which the sub1 * ,ant 11 strucjft\ g3 without contraaylj diction and is so iBajHKl Jfk |Sji self-evident that it seems unnecessary to repeat it. Yet is is so universally Ignored and so often misused that one may be substantially correct in the assertion that the younger business men of today who guard their bank resources and take proper and Important steps to safeguard their bank records and thus their bank "line of credit" may be said to be the only really successful group. Os course, there are exceptions. But they are so outstanding that they may be accepted only as proving the rule. Bank credit is based upon a very large number of things put together in a conclusion. Chief among them, I believe, are the outstanding factors of character and ability. It has often been said that In substantial commercial banks, where the great business of aiding In the development of industry is carried forward, character and ability go farther In granting of loans than any other considerations. Regardless of collateral offered or of any of the other considerations which affect loans favorably or unfavorably, there are men who cannot borrow money In certain banks. They are always men whom the bank has reason to believe are not of good character or whose ability Is questionable, and the bank simply does not care to have them listed as patrons, regardless of their worth In dollars. Character and a good reputation are inseparable companions. A good business reputation comes only after a long period during which It has been painstakingly created. It is the outgrowth of character and experience. Bank credit is seldom, If ever, extended to even the most worthy without investigation of the applicant or without knowledge of character and reputation, as well as the purposes for its use. The more readily this Information Is obtainable, the easier It is to gain financial assistance from any bank. The investigation may be confined chiefly to the activities of the applicant In his dealings with his bank. The relations between the bank and the borrower, then, are exceedingly important. It is, of course, the tendency of every bank to provide first for the needs of its patrons. The bank patron is entitled to first consideration. This is a rigid rule of our bank. The rule operated In a particularly effective way when money was "tight" In recent months. The customer came first and until his needs were satisfied others waited. It is important, it may thus be seen, that the business man who has the greatest need of bank credit be known as a patron of his bank. Bankers attempt to become acquainted with their patrons, but this Is sometimes quite difficult. Bank patrons are frequently not Inclined to place what seems to them their personal affairs before their bankers. And, for that reason, it is difficult to meet in a desirable personal way the thousands of persons who are patrons of Indianapolis banks. Bank records, however, show for themselves, and in a very graphic way they tell "who's who” among bank patrons. Consultation with various departments soon indicates the extent of the business done with a bank, the character of the business and other important considerations become Immediately apparent. A good rule of procedure In building bank credit is concentration of banking resources. The services of most banks fit the needs of every man. Understand and know what your bank can do for you—and use its resources.

PROCEEDS TO HOSPITAL Riley Day Program at Chautauqua Planned—Local Persons Invited. By Timet Special NOBLESVILLE, Ind., Aug. s.—Mrs. H. C. Gaeth, chairman of the Hamilton County Junior Red Cross, has Invited William Fortune, president of the Red Cross chapter of Indianapolis and Mrs. G. Barrett Moxley, chairman cf the Marion County Junior Red Cross, to send delegations here Saturday, Aug. 12, to attend a Riley day program at the Chautauqua. The proceeds will be given to the building fund of the James Whitcomb Riley Hospital for Children. FIRE ENDANGERS COAL Traction Company’s Supply Hm Burned a Week. GREENFIELD, Aug. E.—Approximately 600 tons of coal belonging to the T. H., I. & E. Traction Company, piled at the power station at Philadelphia, five miles West of here, are in danger of total loss from a fire which has been burning for a week. Constant streams of water have failed to extinguish the blaze at the foot of the pile. It is believed to have been started by spontaneous combustion.

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the lack of a satisfactory banking connection is keeping you among If pj ] the thousands who occupy back seats in life, drifting and wishing for a U chance to make more money, but never acting. Take a personal inventory and see what chance you have to become the success you want to be. Ask yourself these two questions: If a sound banking connection has made countless thousands of men and women successful, isn’t it logical that my chance for success in life can be increased by using the facilities of one of these banks for all they are worth to my future? By making an ally of one of these organizations, whose investment information and experience is worldwide and thorough, can I make that alliance pay me in tangible dollars and cents value? The simple act of opening a bank account with one of the banks in the list below advertises boldly to the world that you are not afraid of the kind of effort and responsibility that gets you a substantial income. Get acquainted with the officers of the bank of your choice and make it a point to see that they know you by name. Faith in your ability to get ahead will be increased every time you speak to them. Stop and chat with one of them occasionally; let him know your ambitions and plans. You’ll find the officers a very human lot and anxious to show you how men master money and make it work for them. It’s easy for the “man with a start,” because the man who doesn’t know how to use the banker’s advice and sound business judgment is usually through before he begins, and the difference between the man who “puts it over” and the man who “puts it off” is, in the last analysis, only a matter of courage and bank backing. The bank officers can tell you when and how to “put it over,” and their advice and experience is yours for the asking. Banks are builders of business. Serving thousands of customers in many different lines, these banks come into close contact with a wide variety of business problems. In helping to solve each such problem as it arises, they acquire knowledge and experience which aids them in solving the problems of other customers. Asa depositor in any one of these banks you are entitled to the full benefit of their experience in the business of banking and in banking for business. Are you getting better acquainted with your banking connections; they with you? Progress begins at this point and your income will soon show the difference. Put Your Connection With One of These Powerful Banks Back of Your Yearning for a Successful Future

City Trust Cos. Commercial National Bank Fletcher American National Bank Marion County State Bank

This advertisement is the third of a series paid for by the several banks above to cultivate a better understanding of banking and bankers. By so doing , they are building the financial and industrial strength of the future lndianapolis t by giving you knowledge of just the banking service you need.

THE INDIANAPOLIS TIMES

Washington Bank & Trust Cos.,

National City Bank The Peoples State Bank Security Trust Cos. J. F. Wild State Bank

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