Indianapolis Times, Volume 33, Number 24, Indianapolis, Marion County, 8 June 1920 — Page 5

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What Paper Does He jlead? Inquiry after inquiry, canvass after canvass, as to newspaper reading habits in Boston have shown but the one result —the absolute dominance of the Boston Herald among business men and men of affairs. 100% of Boston wholesale druggists read the Herald-Traveler. 92% of Boston wholesale grocers read the Herald-Traveler. 91% of the members of the Boston Stock Exchange read the Herald-Traveler. 63% of New England Packard owners read the Herald-Traveler. In Brookline, a residential suburb of Boston that is the richest town in the world, the Herald-Traveler is read by 87 out of each 100 families. These are but typical examples of the Herald’s predominating reader influence among business men. Couple this tremendous reader influence with the dealer influence built up through the expert merchandising co-operation of our Sales Service Department, operated by men who know Boston and Boston conditions, know Boston merchants and command their confidence, and you fortify your advertising with the mightiest aids newspaperdom can offer. Our sales service department TVT S' 1 tx , 01 1 However you market your is nationally known for We tjCt I OUT IrrOOCIS Oil UealeTS ohelveS goods we can help you its knowledge of the • 1 rri i HPI them in Boston Market Uur Headers lake Ihem On Boston Write for Our Booklet, "METROPOLITAN BOSTON—A GREAT MARKET AND HOW TO SELL IT 99 THE BOSTON HERALD and TRAVELER Net Paid Circulation, Over a Quarter Million Western Representative: G. LOGAN PAYNE, Marquette Bldg., Chicago.

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