Indianapolis News, Indianapolis, Marion County, 12 August 1919 — Page 12

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ESDIAKiPOLlB HEWS, TUESDAY, AUGUST 12, 1919.

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ECAUSE—it’s the first of the new standard oversize cords—so

big that it leaves no room for comparison.

lot more tire, which means much more mileage. The cross-section is e air capacity is greater, there is much more material—rubber and cord. And all these extras don’t appear in the price. Se«^i^y }: ,Mpw^, , ■ , i ' ,

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ie new extra heavy non-skid tread is another feature that makes this tire “tell on 'it.” You can see and feel the extra volume of choice rubber. And if you are thing of an engineer you can tell on sight that the tread angles <wi// prevent slide or spin. Whether you are an engineer or not, you will know as soon drive these tires that they have real traction, that they do hold the road.

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id this cord is as much better inside as it is outside. Firestone builders soak the

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in rubber so they become saturated. Then they put an extra coat of gum

the layers of cord.

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It not only “sells on sight” but it delivers mileage dnd the kind of service .that

How Can Firestone Give

So Much More for the Money?

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BECAUSE—Firestone is building more mileage per dollar into tires than other makers. And that is because Firestone has done big, practical things in the way of organizing man power and capital. The 16,000 Firestone workers are doing more per man than the workers in any other organization, so far as we can determine. They are putting more into their work because they are getting

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Thousands own their homes; Firestone Park is the “fireside” of Akron. X2X XXX ' -XxX'iftX - tM’T' V^.vXX^^* V, ;vt: X r X’5j. * 4' So, whether it is the Firestone man in

in the great Firestone factories at Akron or the men in the field serving you through your dealer, you can count on :t that they are giving car-owners most

* . , .- miles per dollar—bigger value this year more out of it-thc things that make g^Tit haT^F been possible to deliver

for happiness, efficiency. before.

Over 90% of them own stock in the Let your dealer show you this Firestone

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