Evening Republican, Volume 23, Number 103, Rensselaer, Jasper County, 28 April 1920 — The Unsalaried Drummers [ARTICLE]

The Unsalaried Drummers

By George Matthew Adams.

IF YOU are a Merchant or Manufacturer, the most valuable assets you have are. the unrecorded ones In the form of Satisfied Customers—the Men and Women and Children that come into yotir store or other stores unannounced, and leave as unfussedly, to carry on and on the Message of the value behind the Goods you sell. It is the Unsalaried Drummer who makes it possible for you to win in Business. Into every Town, City—Country, do The Unsalaried Drummers go—everywhere your Goods go, they go. And what your Merchandise is, they are — as Drummers. The people who read your Books, ride in your Cars, the Stenographers who run your Typewriters, those who wear the Clothes you make and the Food you prepare—each is an Unsalaried Drummer for you. Ever think of It this way? Each time you lower the highest Standard of what you make or sell, you take away that much, maybe a million times, from the efficiency of your Unsalaried Drummers. Every Man and Woman with sufficient Brains to Think, is a possible Drummer for you to. sell —and each . is your Drummer at NO COST to you. So that your greatest concern remains not for those merely under the range of your Eye, but those you never see —The Unsalaried Drummers —who dally, rain, hall or shine, distribute to the farthermost points of the Earth, and hourly work at your Success on Failure—unannounced. Oh, Business Man 1. In your mad fret and scramble for the Dollar, go not forget the endless number of Unsalaried Drummers that are able to Make or Break you.