Evening Republican, Volume 22, Number 30, Rensselaer, Jasper County, 5 February 1919 — PRICES MUST BE REDUCED. [ARTICLE]

PRICES MUST BE REDUCED.

How shall the merchant meet the conditions of re-adjbstmrfht? Prices must come down. The margin may of necess’ty be smaller. How can th’S situation be met'and the merchant still be successful? ■ ~~ Why not increase the volume of your trade to make-up for this forced decrease in margin? There is a ’arge field of trade that can be brought to Rensselaer that is going elsewhere. How can this business be gotten? By the free and unstinted use of printers’ ink backed up by the splendid bargains the efficient business men I of this city are able to offer customi ers.