Evening Republican, Volume 22, Number 8, Rensselaer, Jasper County, 9 January 1919 — Page 1 Advertisements Column 3 [ADVERTISEMENT]

The Bible in Business —Dttt you ever read~the Bible from cover to cover? ~ * Maybe you did and maybe you J —didn’t Somebody—probably notaetothirig merchant—has discovered that, barring proper names, there are only two words in the Bible beginning with the letter Z. These are the words Zeal and Zswr -'xxr Zeal—Ardent and active interest, oa gem ess, —- enthusiasm. , - . Zest —Keen ' enjoyment, relish. . . We have borrowed these words from the Bible and use, them in our business. ...X That’s only one reason why this store is so successful. .- <lr 3(_