Evening Republican, Volume 18, Number 309, Rensselaer, Jasper County, 30 December 1914 — Men and Women Do Their Trading Differently. [ARTICLE]

Men and Women Do Their Trading Differently.

Have you ever observed the actions of a man and a woman in a store? If not, you still have something to learn. We spent a few minutes in a local store yesterday and this is what we saw: A man from the country strolled n, greeted the proprietor with a breezy “hello," remarked about the weather, crop prospects, and a few other important matters, and eventually remembered that he wanted a shirt. He took the first one handed him, tossed a dollar on the counter, shoved the change into his pocket without counting, helped himself to an apple, and leisurely followed his nose to the street. Ten minutes later a woman walked briskly in, handed the celrk a smiling “good morning” and promptly requested to be shown thus-and-so. She picked it up, felt of it, held it up to the light, twisted it, turned it over, examined it from every vantage point, considered the price—and reeeted it. It was not just what she was looking for. ? Did the cleric have something else? He did. Three different somethings were shown ■ her without any better result. Then the light of the world returned to her first love, tested it, fondled it, caressed it, and told the clerk she “guessed it would do, though not just exactly she wanted.” She paid for' it, counted her change carefully, let her eyes roam over the store, took* note of numerous things she wanted later on, and departed with a fund of information stored up for her next visit Women are born shoppers.