Evening Republican, Volume 18, Number 228, Rensselaer, Jasper County, 26 September 1914 — Page 3

ONLY WOMAN FOREST FIRE LOOKOUT I IN THE UNITES STATES

by ROVERT H. MOULTON

■' " ILL alone, 6;444 feet above sea level, on top ' A of Klamath peak la Siskiyou county, CaliA fomia, a young woman for months at a / % time during the prevalence of the forest 1 * fire season last year, did her part, and did \ it well, in'the effort the government is making to preserve the forests of the country from destructive flames which have for 4 years past caused an annual property loss of $25,000,000, and cost each year an average of 75 human beings. She is Miss Halite M. Daggett, and 'she is the only woman lookout employed by the forest service. As soon as the season of forest fires begins this year. Miss Daggett will again be found at her post. Posted in her small cabin on top of the mountain peak it will be her duty, as last year, to scan the vast forest in every direction as far as she can see by naked eye and telescope, by day for smoke, and for the red glare of fire by night, and report the result of her observations by telephone to the main office of the forest patrol miles and miles away. Pew women would care for such a job, fewer still would seek it, and still less would be able to stand* the strain of the Infinite loneliness, or the roar of the violent storms which sweep the peak, or the menace of the wild beasts which roam the heavily

wooded ridges. Miss Daggett, however, not only eagerly longed s i for the station, but secured it after considerable exertion, and now sbe declares that she enjoyed the life and was intensely interested in the work she had to do. Perhaps the call of the wild la In her blood. Her parents are pioneers, her father, John Daggett, having crossed the isthmus In 1852, and her mother,~a mere baby, being taken across the plains from Kentucky the same year. Miss Daggett was born at the Klamath mine, in the shadow of the peak on which the lookout station is perched. She spent most of her early years out of doors riding' and tramping over the hills with her brother, so that It waß natural that, with her inborn love of the forests, she should be anxious to take part in the fight which the forest service men are making for the protection of the forests. Debarred by her sex, however, from" the, kind of work which most of the service' men are doing, she saw no opportunity until lookotft stations were established, and then after earnest solicitation secured the place she held so well. Some of the service men predicted that after a few days of life on the peak she would telephone that she was frightened by the loneliness and the danger, but she was full of pluck and high spirit, and day after day as her

keen eyes ranged the hills which constitute the Salmon river watershed, and as she made her dally reports by telephone, she grew more and more in love with her work. Even when the telephone wires were broken and when for a long time she was cut oft from communication with the world below, she did not lose heart. She not only filled the place with all the skill which a ■trained man could have shown, but she was reappointed when the fire season opened a few weeks ago. Miss Daggett’s earliest recollection, she says, abounds with smoke-clouded summer days and fires that wandered over the country at their own sweet will, unchecked unless they happened to interfere seriously with someone’s claim or woodpile, when they were usually turned off by back-firing and headed in another direction, to , continue .their until they either died for lack of fuel or were quenched by the fall rains. Consequently, she grew up with a fierce hatred of the devastating fires, and welcomed the .force which arrived to combat them. But not until the lookout stations were Installed did there, come an opportunity for her to Join what had up to that time been a man’s fight; although she and her sister had frequently been able to help on the small 'things, such as extinguishing spreading camp fires, or carrying supplies to the firing tyne. Then through the liberal-mindedness and courtesy of the officials In hpr district, she was given the position of lookout at Eddy’s Gulch station in the Fourth district' of the Klamath national forest; and entered upon her work the first day of June, 1913, with a firm determination to make good, for she knew that the appointment of a woman was rather in the nature of an experiment, and naturally felt that there was a great deal due the men who had been willing to_give her the chance. It was a swift change in three days, from San Francisco, civilization and sea level, td a solitary cabin nearly 6,600 feet elevation and three hours’ hard climb from anywhere. -But in spite of the fact that almost the very first question asked by everyone is: “Isn’t It awfully lonesome up there?*’ Miss -Daggett declares that never for a moment, after the first half-hour following her sister’s departure with the pack gntmals, when she had a chance to look around, did she feel the slightest longing to retrace her steps. While she hid been on the peak before, in her early rambles, she had never thought of it as a home. One of her pet dreams Ja ad always been of a log cabin, and here was an ideal one, brand new the summer before, and as cozy indoors .as could be wished, while outdoors, all outdoors, was a grander door-yard than any estate in the land could boast- It was a prospect of glorious freedom from four walls and a time-clock. Klamath peak Is not really a peak In the conventional sense of the Ford, hut ft la rather the culmination of a long series of ridges running up from the watersheds of the north and south forks of the Salmon river. Its central location In the .district makes it, however, an ideal spot for a

station. Mlsb Daggett describes it as the hub of a wheel with the lines of ridges as spokes, and an . unbroken rim of peaks encircling aroundlt; some eternally snow-capped, and most all of them higher than itself. To the east there is a shoulder of snowy Shasta and an unseen neighbor lookout on Eagle peak; to the south, the high. Jagged edge Trinity county, and, Just discernible with the'glasses, a shining new cabin on Packer’s peak; to the west, behind Orleans mountain with Its ever-watchful occupant, a faint glimpse of the shining Pacific shows with a favorable sunset, and all in between is a seeming wilderness of ridges and gulches, making up what is said to be one of the finest continuous views In the whole of the West. “Bird and animal life were also very plentiful,” says Miss Daggett, “filling the air with songs and chatter, coming to the doorstep for food, and often Invading the cabin itself. I positively declined owning a cat on account of its destructive intentions on small life —a pair of owls proving satisfactory as mice catchers, besides being amusing as neighbors as well. Frequently deer fed around the cabin in the evenings, and there was a small bear down by the spring, besides several larger ones whose tracks I often saw on the trail. In addition to these, a couple of porcupines helped keep me from becoming by using, various meanrf* to find a way Into the cabin at night “All these animals being harmless, it had never been- my custom to carry a gun in so-called western fashion, until one morning I discovered a bigpanther track out on the trail, and then in deference to my family’s united request I buckled on -the orthodox weapon, which had'keen accumulating dUBt on the cabin shelf, and proceeded to be ’ picturesque, but to no avail, as the beast did not again return. ' “At many of. the stations the question of wood and water is a serious one on account of the elevation; but I was especially favored, as wood lies about in all shapes and quantities, only waiting for an ax to convert it into suitable lengths, while water unlimited could be melted from the snow banks which lingered until the last of July, although it did seem a little odd to go for water with a shovel in addition to a bucket. Later the supply was packed in canvas sacks from a spring about a mile away in the timber. This was always a Job sought by anyone coming up on horseback; and thanks to the kindly efforts of the guards who passed that way, and my few visitors, it was Always easy to keep the mt boiling. My sister brought up my supplies and mail from home every week, a distance of nine miles.” The daily duties of life at Miss Daggett’s lookout are small, merely consisting of an earlymdming and late evening tramp of half a mile to the point of the ride, where the trees obscure the north view of the cabin, and a constant watch on all sides for a trace of smoke, A watch of this nature gpon becomes an Instinct, according to M|as Daggett, fov she found herself often awakening In the night for a look around. In fact, ihe

THE EVENING REPUBLICAN, RENSSELAER. INP.

soon became to feel, as she expresses it. that the lookout-is “an ounce of prevention.” Then there are three daily reports to be sent to the district headquarters in town, to prove that .everything is serene, and extra reports if~they are not, and lastly a little, very little, housework to do. Not a very busy day, as Judged by our modern standards of rush, but a' lookout's motto might well be “They also serve who only stand and wait.” And there is always the great map spread out at one’s feet to study by new lights and shadows while waiting, and the ever-busy phone with Its nymerous calls, which must be kept within hearing, so that one cannot wander far. That phone, Miss Daggett says, with its gradually extending feelers, made her feel exactly like a big spider jn the center of a web, with the fires for flies; and those fires were certainly treated to exactly the speedy fate of the other unworthy pests. Through all the days up to the close of the term on November 6, when a light snow put an end to all danger of fires, she felt an evergrowing sense of responsibility, which finally came to bg almost a feeling of proprietorship, resulting in the desire to, punish anyone careless enough to set fires in her “door-yard.” The utter dependence on the telephone was brought vividly to Miss Daggett’s mind one afternoon soon after her arrival, when an extra heavy-electrical storm, which broke close by, caused one of the electrical arresters on the out* side of the cabin to bum out, quite contrary to precedent, and she was cut off from the world until the next day, when someone from the office came up in haste to find out the cause of the silence and set things aright. They often Joke now, she says, about expecting to find her hidden under a log for safety, but it wasn’t quite so funny at the time. There seems, however, to be very little actual danger from these storms, in spite of the fact that they are very heavy and numerous at that elevation. One seen becomes accustomed to the racket, or, at least, Miss Daggett did. But in the damage these storms cause by starting-fires lies their chief interest to the lookout, for it requires a quick eye to detect. In among the rage of fogs which arise in their wake, the small puff of smoke which tells of some tree struck in a burnable spot Generally it shows at once, but'in one instance there was a lapse of almost two .weeks before the fall of the smoldering top fanned up enough smoke to be seen. * At night the hew fires show up like tiny candle flames, and are easily spotted against the dark background of the ridges, but are not so easy to exactly locate for an immediate report Upon the speed and accuracy of'this report however, depends the efficiency of the service, as was proved by the summer’s record of extra small acreage burned in spite of over forty fires reportedTo the electrical storms, Miss Daggett adds, are attributed most of our present-day fires, as traveler and citizen alike are dally feeling more responsible for the preservation of the riches bestowed by nature, and although some still hold to the same views as one old-timer, who made the comment, when lightning fires were being discussed, that be “guessed that was the Almighty's way of clearing the forests,” the general trend of . opinion seems to be that man, in the form of forest service,' is doing an excellent work in keeping a watchful eye oh The limits of that hitherto wholesale clearing.

Points on Advertising

By HERBERT KAUFMAN

J ’• (Copyright.) Cato’s Follow-Up System. If a man lambasted you on the eye and walked away and waited a week before he repeated the performance, he wouldn’t hurt you very badly. JBetween attacks you would have an .opportunity to recover from the effect of the first blow. But if he smashed you and kept mauling, each Impact of his fist would find you less able to stand the hammering, and a half-dozen jabs would probably knock you down. Now advertising is, after all, a matter of hitting the eye of the public* If you allow 'too great an interval to elapse between Insertions of copy the effect of the first advertisement will have worn away by the time you hit again. Tou may continue your scattered talks over a stretch of years, but you will not derive the same benefit that would result from a greater concentration. In other words, by appearing In print every day you are able to get the benefit of the Impression created the day before, and as each piece of copy makes its appearance, the result of your publicity on the reader’s mind is more pronounced—you musn’t stop short of a knockdown impression. Persistence is the foundation of Advertising success. Regularity of insertion is just as Important as clever phrasing. The man who hangs on is the man who wins out. Cato the Elder is an example to every merchant who uses the newspapers and should be an inspiration to every storekeeper who does not. For twenty years he arose daily in the Roman senate and cried out for the destruction of Carthage. In the beginning he found his conferees very unresponsive. But he kept on every day, month after month and year after year, sinking into the minds of all the necessity of destroying Carthage, until he set all the senate thinking upon the subject, and In the end Rome sent an army across the Mediterranean and ended the reign of the Hannlbals and HamllCars over northern Africa. The persistent utterances of a single man did it!* The history of every mercantile success is parallel. The advertiser who does not let a day slip by without having his say is bound to be heard and' have his influence felt. Every insertion of copy brings stronger returns, because it has the beqeflt of what has been said before, until the public’s attention is struck like an eye that has been so repeatedly struck that the least touch of suggestion will feel like a blow.

The Cellar Hole and the Sewer Hole.

A coal cart stopped before an office building in Washington and the driver dismounted, removed the cover from a manhole, ran out his chute, and proceeded to empty the load. An old negro strolled over and stood watching him. Suddenly the black man glanced down and Immediately burst into a fit of uncontrollable laughter, which continued for several mlnues. The cart driver looked at him in amusement. "Say, Uncle,” he asked, “do you always laugh when you see coal going into a cellar?” The negro sputtered around for a few moments and then, holding his hands to his aching sides, managed to say, "No, sah, but I jest busts when I sees it goln’ down a sewer.” The advertiser who displays lack of Judgment in selecting the newspapers which carry his copy often confuses the sewsr and the cellar. All the money that is put Into newspapers isn’t, taken out again, by any means. The fact that all papers possess a certain physical likeness doesn’t necessarily signify a similarity in character, and It's character in a newspaper that brings returns. The editor who conducts a Journalistic sewer finds a different class of readers than the publisher who respects himself enough to respect his readers. What goes ihto a newspaper largely determines the class of homes into which the newspaper goes. An irresponsible, scandal-mongering, muckraking sheet is certainly not supported* by the buying classes of people. It may be perused by thousands of readers, but such readers are seldom purchasers of advertised goods. It’s the clean-cut, steady, normalminded citizens who form the bone and sinew and muscle of the community. It’s the sane, self-respecting, dependable newspaper that enters their homes and it’s the home sale that indicates the strength of an advertising medium. No clean-minded father of a family wishes to have his wife and children brought in contact with the most maudlin and banal phases of life. He defends them from the sensational editor and the unpleasant advertiser. He subscribes to a newspaper which he does not fear to leave about the house. Therefore, the respectable newspaper can always be counted upon to produce more sales than one which may even own a larger circulation but whose distribution la among unprofitable citizens. You can no more expect to sell goods to people who haven’t money

than you caa hope to pluek oyster* from rose bushes. It isn’t the mtmber of readers reached, but the number of readers whose purses Can be reached that constitutes the value of circulation. It’s one thing to arouse their attention, but it's a far different thing to get their money. The mind may be willing, but the pocketbook may be weak. If you bad the choice of a thousand acres' of desert land or a hundred acres of oasis you’d select the fertile spot, realizing that the-larger tract had less value because It would be leas productive. The advertiser who really understands how he Is spending bis money takes care that be is not pouring Ida money into deserts and sswsra. T*: . • .

The Neighborhood.

Circulation is a commodity which must be bought with the same common sense used In selecting potatoes, cloth and real estate. It can be measured and weighed—lt is merchandise with a probable value. It varies just as much as the grocer’s green stuff, the tailor's fabrics and the lots of the real estate man. Tour cook refuses to accept green and rotten tomatoes at the price of perfect ones. She does not calculate the number of vegetables that are delivered to her, but those that she can use. When your wife selects a piece of cloth she first makes sure that It will serve the purpose she has in view. When you buy a piece of property you consider the neighborhood as well as the ground. Just so when you buy advertising you must find out how much of the circulation you can use. Tou must judge the neighborhoods where your copy will be read, with the same thoughtfulness that you devoted to selecting the spot where your goods are sold. A dealer In precious stones would be foolish to open up In a tenement district, and equally short-sighted to tell about his Jewelry in a newspaper largely distributed there. Out of a thousand men and women who might see what he had to say not ten of them could 'afford to buy his goods. These thousand readers would be mass without muscle. He could make them willing to do business with him, but their incomes wouldn’t let them feecome customers. One of the greatest mistakes in publicity is to drop your lines where tha fish can’t take your bait. Circulation is, as you see, a very interesting subject, but very few people know anything about It. It would surprise you to know that this Ignorance often extends to the business offices of newspapers. I have known publishers to continually mistake the elase of their readers and have met hundreds of them who had the most fantastic ideas upon the figures of their circulation. - * While I would not be so harsh as to accuse them of anything more than being mistaken, none the less their tendency to infect others with this misinformation renders it extremely advisable for you to become a member . of the Mlfsouri society—and "be shown." ‘ "

MAN AND STARCHED COLLARS

Movement to Abolish “Palladium of Respectability” Calls Forth a Strong Protest. The papers report that a league has been formed to "emancipate man from the starched collar.” Nonsense! Man does not need any such emancipation, except on some extra hot days in summer, and then he emancipates himself. There is more moral support, more re-enforcement of character, In a starched collar than can be had in any other form for the same money. The starched collar is the badge of European civilization. Asia never developed It. Neither did Africa. The Chinese have had civilization tor L.OOO years, but no starched collar. Where Is their civilization now? It has gone to the laundry. The Hindus are kind to animals and a thoughtful people, but they have never taken to starched collars. Where are they now? Trying to land lit British Columbia, trying to stay in South Africa and befog shooed away by collar wearers. The Persians are on the run. The Japanese, the liveliest people in Asia, when they accepted western civilization, accepted starched dollars Vith both hands. The American negroes wear the tallest and stiffest collars to be had. There'll hope for them. The starched collar is the palladium of respectability, It is the token of victory over self. Talk about abolishing it is both. Abolish trousers if necessary; nations have become great without them; but stick to the collar and stick to the'March. —Life.

Sight Lost and Restored.

Struck by lightning and blinded; ■track again and cored of hia blindness—this has been the extraordinary experience of a young Castleford (Ireland) miner named Isaac Barnes. Barnes was first struck when a storm was at its height. He received a severe shock, and, when he recovered Consciousness he was totally blind. The storm was renewed In Castleford on the following evening, exactly twenty-four hours later. At seven there was a vivid flash, and Barnes, who was lying in bed, was thrown to the floor. A moment later, to the amassment of " the others In the room, he exclaimed, “Thank God, 1 can see!” He la still suffering from nervous shock, bat It Is stated that he la progressing favorably and that his sight is normal. - * ‘ 4 4H9r