Evening Republican, Volume 17, Number 178, Rensselaer, Jasper County, 28 July 1913 — The Constant Advertiser Is Sure to Get Results. [ARTICLE]
The Constant Advertiser Is Sure to Get Results.
If you meet a person on the street but once or twice a year you usually pass him without noticing him In the least If you pass him every day you will notice him and in a little while begin to speak to him, perhaps. It is the same way with advertising. If you see an advertisement In the paper but once or twice a year you will hardly notice It and will forget It entirely In a little while. If you see it every week it will so impress you that you will be unconsciously drawn toward that advertised store or article, and it will be like meeting a familiar face—you’ll want to get acquainted with IL Do you keep your goods and name before the people every week? J S
