Evening Republican, Volume 15, Number 251, Rensselaer, Jasper County, 24 October 1911 — BEAUTY BILLS ARE MODEST [ARTICLE]

BEAUTY BILLS ARE MODEST

London Specialist Says $1,425 Is Small Sum to Spend for Toilet Aocesories—Men Pay Well. London. —Foreign visitors to England are sometimes heard to remark upon the bloom of the Englishwoman's cheeks, and to inquire if it is derived so entirely from an open air life as it is frequently said to be. The beauty specialists of London are able to throw some light on the subject They say the London woman may be as beautiful as she may wish for SSOO a year, but that $2,500 to $5,000 may be spent for more luxurious treatment and more expensive accessories The revived interest in this subject Is due to a Chicago woman, who is I quoted as having said that her bill of $1,875 a year for beauty culture is a modest expenditure. “The average Englishwoman spends considerably less on making herself beautifdl than the American, French or Viennese,” said a Lord street beauty specialist, who has clients from both sides -nf the Atlantic, “because she uses mure hygienic mean* and dis' penses with artificial helps, such as rouges, chin straps, face masks and other devices to develop her figure by unnatural means. I think the $450 which the Chicago woman say* she pays for face powders is an impossl ble sum to spend on powder—over here, at any rate. The Englishwoman s greatest expenditure is In obtaining water softener*. "Many of nay clients spend $1.50 a day on water..softeners, and I have

men customers who spend as much as $2.50 a day in this way.” A year’s beauty bill of a reasonable amount spent by wealthy women in London is about as follows: Water softeners $ 600 Perfumes 125 Powders, creams and face lotions.. 125, Mouth washes and tooth powders... 25 Manicure and polish of the nails, chiropody and polish 250 Electrolysis —. 250 Face cleaning, one treatment weekly 150 Total n.A2S The above figures, however, do not include operations; and. according to a fashionable west end hairdresser, wealthy Englishwomen often spend from $250 to SSOO a year on their hair and hair dressing