Evening Republican, Volume 15, Number 53, Rensselaer, Jasper County, 3 March 1911 — Page 4 Advertisements Column 2 [ADVERTISEMENT]

* l " every word on this page. It marks the beginning of a new epoch in motor car history—the establishment of new automobile standards—the attainment of which was only possible through the co- . operation and organization realized in the formation of this company. We manufacture one-fourth of all the motor - —* -f— r .... .i, <■>♦ . ‘. * ; cars made in the United States and one-sixth of all the cars made in the world. We control all our manufacturing processes.

Model EA, 30-h.p., fore-door touring car, formerly $1,600, 7 equal to any car in $1,500 to SI,BOO class, now - - $1,400 STODDARD-DAYTON models . $1,175 to $4,800 These models are all unchanged in price, but in eyery | case, show worth higher than the 1910 models. The 50-h. p. STODDARD-DAYTON is distinguished by exceptional refinements. SAMPSON 35, touring car, a recent addition to our line, is listed at a price to command instant attention $1,250 to $1,325

lower prices and maintain higher quality. By interchange of experience in our engineering department, we avoid costly mistakes and produce better cars. Our original investigations which produce improvements cost little when distributed over our vast product. An improvement in method is introduced in all our plants. If particular skill and equipment produces better results in one place, all work of this character is done there. By co-operative selling it is possible for one factory to sell in places where it would otherwise be possible to sell only at a prohibitive cost. Not only does this saving benefit the purchaser,

but the service that can be rendered to the owner after purchase could not be given in this locality by any other plan at any practical expense. We have conducted this gettingready process persistently and patiently, untroubled by temporary or local conditions in the industry. While others were cutting prices to dispose of old stock or left-over cars, or to raise cash, we said nothing. We have now reached the point where the fruit of our effort can be given to the buyer without sacrificing the interests of our stockholders.

cars, no old stock to work up. As a matter of fact, our shipments for three months ending November 30th were 57% per cent greater than for the same period in 1909^

The season for the heaviest buying is now open. Over ninety-five per cent of our product is already contracted for, with deposits. Every indication points to a shortage of our cars this spring and summer.

Nevertheless, by basing our prices on a cost which is lowered by legitimate saving, made possible through the benefits of co-operative organization, we are establishing our company, now and for all time, in public confidence and earning the support which we expect always to retain.

We make a profit at these new prices. Had we needed to unload we could have announced them six months ago. We have no left-over

Briscoe Manufacturing Company. Courier Car Company. Gray Motor Company.

United International Motors, Ltd., London.