Evening Republican, Volume 15, Number 27, Rensselaer, Jasper County, 1 February 1911 — IT 18 A MISTAKE [ARTICLE]

IT 18 A MISTAKE

Many have the idea that anything will seU If advertised strong enough. This Is a great mistake. True, a tow sales might be made by advertising an absolutely worthless article but it Is only the article that is bought again and again that pays. An example of the big success of a worthy article is the enormous sale that has grown up tor Cascarete Candy Cathartic. This wonderful reoord is the result of great merit successfully made known through persistent advertising and the mouth-to-month recommendation giVen Cases rets by its friends and users. Like all great successes, trade pirates prey on the unsuspecting public, by marketing fake tablets similar in appearance to Cascarets. Cara should always be exercised in purchasing well advertised goods, especially an article that has a national sale like Cascarets. Do not allow a substitute to be palmed off on you.