Daily Tribune, Terre Haute, Vigo County, 17 October 1915 — Page 15
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SUNDAY, OCTOBER 17, 1915.
LIVE AUTOMOBILE NEWS FROM LOCAL DEALERS
CHALMERS SALES GAIN II
Factory Reports Increase of 302 Per Cent Over Same Period Last Year.
Hounding out the first quarter of tlie present fiscal year on September 30, t!ie books of the Chalmers Motor Co. record the remarkable increase of .'i02 per cent for the months of July, August *nd September, as contrasted with 't'.u- same months last year. 'We have actually sold 1.V1 more cars I in the past three months than were I old In the fii-3t nine months of our la«t fiscal year," said Hugh Chalmers yesterday. "Xo part of this business is due it artificial conditions growing out of the
Iviropean war," continued Mr. Clialmers. "We have shipped absolutely I r,o cars abroad for war purposes. The "big increase in our business is attritv-uta-ble more to general prosperity at 1'ome and our ability to fill orders on time 'Complaints have been general throughout the country on the big advances made in the cost of raw materials since the beginning of the war.
Many manufacturers have even been compelled to raise prices in mid-season flu# to this sudden increase. Our purbasin? department early forsaw this difficulty and prepared for it by laying \:ii big storer. of materials ahead of time."'
Raw Material Held
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"However, the continued hostilities abroad are bound to have their effect and it is by no means certain that motor c.ir prices can resist the upward trend. Delivery of raw materials are now held up from sixty to ninety days and those makers who failed to heed first warnings will undoubtedly be I'.rred to demand a higher price for tliei product."
Financial circles in New York have commented at length on the recent! shewing of Chalmers stock. Reflecting increased Chalmers sales- the stock has been among the leaders in the climbing movements of the past two months. /. very noticeable feature of the Chalmers stock as compared with the general list of motors, is the small numV"r of sales recorded. It is one of the most closely held stocks on the entire exchange, very few of the present stockholders having evinced any desire to sell. largely Increased floor space and additional machinery has greatly aided the acceleration of production at the Chalmers plant. Night and day shifts have been maintained iri many factory departments for some time past.
ELECTRIC CAR POPULAR.
In a recent interview with W. C. Anderson, president of the Anderson Electric Car company, he said: "At the present time we have aJready booked orders for nearly ninety per cent of the volume of business we did during the entire fiscal year just finished "Year after year this company has built and sold more oars than any other manufacturer of enclosed automobiles—either electric or gasoline. This year it became necessary to more than double last year's output in order to meet the demand. Yet, even With this increase, the daily orders are taxing production to the limit. This situation exists in spite of the fac! that an entire new building has been erected for- the finishing of the Detroit electric bodies in spite of the fact that great batteries of new labor caving machines have been installed and the working force in the Detroit and Cleveland plants has increased to over 1,200 men. "Reports from our dealers from every section of the country are invariably optimistic, and, to my mind. It seems certain that this coming year will be more prosperous than any we have ever experienced. "There are three big factors responsible for our greatly increased business, 1 believe. The first is tho gradual trend of the motor car buying public toward the enclosed car, with its all-year, all-weather capabilities. 1 h" second is our marked reduction in juices of from 5000 to $72 per model— without tbe slightest reduction in quality. And the third is the fact that v.e have hit upon the very car the big j-.o-tion of enclosed car buyers wantrot a cheap car—but the best oar cheaper." 0
WHEN IN DOUBT. Try The Tribune.
of Autumn at the
Indlann'n Mont t'trtnrcaqur
Summer Resort
MJAK WAVELAND,
Hotel open from May to i\o. itmlicr, The Idc il place to spend a day or your mention ltond Map Kurniahed Free.
J. W. FftlSZ, Mgr.
MILLER
INFIELD
CARBURETORS
SERVICE STATION
117 South 6th St.
Kreischer-Moon Sales Co.
1220 Wabash Avenue. Both Phonem.
Guaranteed vulcanizing all makes of tires. We deliver new tires free of charge anywhere within fifteen miles.
Open All Day Sunday.
THE PRACTICAL CAR
O
W. E. ROBINSON, AGT. 120 N. Seventh St. I
NEW 623. OLD, MAIN 395.'
FORD BUYERS TO GET EARLIER DELIVERY HOW
Sales Managers Here to Confer With Local Agent—Joe Kelly Back on the Job.
Sales campaigns for Ford cars In Viso were mapped out the past week in a conference of Robinson, of the Central Auto company, and A. II. Smith general manager, and John Burke, assistant manager of the Indianapolis plant.
Accompanying the managers of
The giving back of $15,000,000 In rebate checks to more than 300,000 owners, the sociological work being done by the Ford company and its wonderful expansion, has made automobile buyers much interested in Ford car building, coupled with the old-time things in its favor, such as service, economy, low first cost and comparative tc.k of depreciation.
The Ford company is to double Its capacity this year, according to plans I already made known. That, it seems, moans a production of 500,000 and, perhaps, C00.O0C cars. I This great number of cars is made possible by the various assemblying plants built around the country by the Ford company, the Indianapolis 1 plant being typical. There are about twenty-five of these plants.
The Indianapolis plant has a capacity in an eight-hour day of seventytwe cars. This can be increased proI portionately by additional shifts.
About six hundred people are employed when the plant Is at Its full production.
The Indianapolis plant Is scheduled to assemble and distribute in its territory 19,300 cars. These cars go to si\iy-six counties in Indiana and one in Illinois.
The present plant in Indianapolis has more tlia.i SuO.OOO square feet of 1 floor space in Indianapolis. This lias already proved inadequate. For the I future demands of the Indianapolis business the Ford company but a few days ago closed a deal for an additional tract of ground adjoining the plant.
Indiana farmers, and especially those who have owned Ford cars, are much interested in the much talked of Ford tractor. This, according to general talk in the automobile trade, is to revolutionize the cost of farming.
The Ford company is making no formal announcement of when this tractor is coming out, but it is generally believed that it will be a matter of months.
CADILLAC DAY FEATURED AT FRISCO EXPOSITION
T11 setting aside a day, as Cadillac day, officials of the I'anrtma-l'aclflc exposition at San Francisco conferred an unprecedented honor upon a motor car. That the action met with popular approval is shown bv the fact that
less than 500 cars lined up for the
tm&mm
In The otor World
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Indianapolis plant on their visit to Terre Haute was Joe Kelly, head of the advertising and publicity work of the Ford Indianapolis branch, and F. C. Fluharty.
The Ford, during the past few years, has been developed to a high plane in automobile circles in Terre Haute. For the 1916 season the Central Auto company is carded to distribute six
JOE KEIXT.
hundred cars in the territory controlled by it—certainly a big business for Vigo county. Though deliveries have not been up to the demand, the indications arc that, with the return to the proper production speed, cars will be sent to Indiana agents with more regularity.
New Models Appearing Along Automobile Row Here
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NKAV CAI)IX/I^AC I.IMOUSI.VE SHOWN IIY THE STEINHART-GE1GER CO.
WHBHK YOUR CAR CAN BIS FOUND.
Ovrrland, Detroit Electrica anil federal Trucks.—Terre Haute Automobile Co., South Seventh street.
Cbalniera—U. J. Cole, South Sixth %t icet. Maxwell—C. Karl JaqiiM, South Sixth street.
Ohio Electric—Hnr»ld Sttmkaril, South Sixth (rtreet. Cole and Ren earn—Wabash Garace, (162 Ohio afreet.
WInton and Hudson Cars—C. Seott Manna, Hciririoa Hall Garage, Stl-SIB Ohio streets.
Oldsinoblle, Bulck and Hercules Car*—j. A. Miller Gnraee, South Ninth street.
Mitchell Cais Main Street Garage, Thirteenth and One-halt street and Wabash atenue.
Chevrolet Cars—Anton Marletta»
GOtt
Ohio street. Haynes Car»—Eppert ft Matheny, S-eTenth street and the Ills: Four railroad.
Studebaker Cars—William F.ngltss, 670 Ohio street. Ford Cars—W. IE. Robinson. North Seventh street.
G. SI. C. Truck—J. G. Slatheny, North Seventh strectVlm Truck—Louis Hayes.
Empire—Stees and GIHIs, Ftfth and Cherry streets. Iiine, Saxon and Hucpmobfle—Haddon Hall Garage Co, 8X1-818 Ohio street.
White Trucks and Mercer, Wliber Chappelle, 811 Ohio street. Interstate—George C. Fischer, 121« Wnhnflh sventie.
Cadillac, Reo and Dodge, Steln-hart-Grleger Co., 323 Ohio street.
AUTO SUPPLIES AND REPAIRS.
Terre Haute Tire Repair Co„ 411 Ohio street. C. I. 1 nd J. M. Hudson. John S. Cox, 222 South Seventh street. E. W. Jones, 801 Wabash avenue. Miller repair and machine shop, 512
North Ninth street. Rayfield Service Jtatlon, 117 Sonth Seventh. Webb Miller.
O'lirlen & O'Connell, 818 Cherry street. Thomas repair shop, 232 South
Seventh street. Terre Haute Aut.'imotille company, 121 South Seventh street. Terre Hnute tire shop, 103 South
Seventh street. Terre Haute auto tire vnlcanlzlnic works, 313 Ohio street.
J. B. Entries, 807 Ohio street. Auto tire corporation, 1220 Wabash Bvenne.
Modern Welding and Machine Co, 1340 Liberty avenue, auto parts. TIRE AGENCIES.
Flske Tire Company Service sta(ion, 10 Sonth Ninth street} Thomas Jackson, manager.
United States Tire Company Service station. Sixth and C»erry streets. Duplex Trend Tire Co, 312 Ohio Htreet.
HITTING THE RUTS
BY TALL R. BAUGH.
Little Stories Heard Around the (Parages Durins: the Week.
lion Jour, Monsier!
Ta.in't very often that you meet a guy with a. lot of politeness on the roai," remarked the chauffeur as he leaned against the gasoline tank at the garage and lighted a cigarette, "but 1 met an e-ddijieated one the other day. Says he to me, 'a droite' and I right back at him with the German stuff and says: 'Wie gehts!"
Automobile Pests.
The man who tells Ford Jokes you've heard and expects you to laugh at them.
Those "Club Cars."'
Out in Pennsylvania. where the legislature has ruled aigainst the Jit nevs, the drivers have retaliated by running "club cars" and making their patrons purchase season tickets before they ran ride home In on© of the club cars.
Repair Shops Can Sell
110
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tor parade that was a feature of the dav. Thousands of persons witnessed the unveiling of the lfllO model of the eight, cylinder type and other tliou-i sands were unable to get near enough to see the ceremony.
The Intense lnterest in the day which was shown all over California crystalled In almost innumerable tours from the various towns to the metropolis, The majority of the touring parties m.lde their trips in Cadillac cars, ut nil motorists were invited to participate.
Aluminum at Big Price
Local ^automobile repair shops that have aluminum 011 hand will find that the price has advanced considerably. Aluminum is one of the scarce moducts in the automobile manufacturing field and the makers are paying almost any price to get it. Many repair men throughout the country are selling aluminum parts at almost their own figures and the automobile makers are glad to get it.
HIGHWAY MAPS.
OwinE to the demand for the National lilKlnvaj maps, (he Tribune Itn.s forced to send for another HMpply. Those v!io have sent lu rcouentn for (lie maps will be given them just nn soon as (hey arrive. Others who denlre (he maps for l.lanning tourm can procure them free l»y dropping a enrd to (he
Automobile Editor, The Tribune.
TERRE HAUTE TRIBUNE
STORIES OF THE CARS AND MANUFACTURERS
IN AUTOMOBILE CITY
Detroiters Give First Place to New Car—South Follows Example Set.
"f9tudebaker! You see it everywhere, but Detroit it seems to be on every other motor car that passes," was the observation offered by P. C. Collins, a visitor from Denver, in the city this week.
The Coloradoan comes very close to being correct in his statement, eliminating, of course, cars that are listed under J500 in price, as the registrations of automobiles owned in the city ot Detroit shows. These official records bear indisputable evidence to the fa.:t that in Detroit, where people have every advantage for knowing how cars are built, they buy Studebakers. A carefully made count of the Detroit registrations for the first nine months of 1915 places Studobaker far in the lead over all other makes of machines that are sold at $500 and more.
The figures would indicate that the Studebaker is undeniably Detroit's preference. Anrl Detroiters, from tne city being the hub of the world's automobile industry, should be amply qualified to pass in judgment on what constitutes greatest value for the price in a car. Here, where so many of its people are either actively engaged in the Industry, or come In daily contact with people who are, it is safe to assume that, on the whole, they are better posted on car values than any other community in the country. They know the cars thoroughly—know the factories, and arc familiar with the organizations which govern the factories, and that design and produce the cars. Tt would be hardly possible to rogard the evidence furnished by tne registration figures other than as a testimonial to the new standard in motor values that has been established by Studebaker.
In the blue-grass regions of the south the 191R Studebaker has been enthusiastically christened "The Thoroughbred of Motor Cars." There being so many like essentials, as to graceful lines, strength, endurance and speed—In determining the class of an equine or a motor car—the comparison may be considered as very apt. The Kentucky colonel can look the colt over, perhaps taking a peep in his mouth, and tell in a Jiffy whether he is a natural born, sure enough horse, worthy of a tryout for the derby. And the seasoned motorist can glance a car over and taKe a peep at the engine, look underneath, take it for a spin and feel that frame snappy response the rider (K a {horoughbred feels, and then pass Judgment. In the case of a 1916 Ptudeibaker, the Judgment has 'been all praise.
An old saying goes to the effect that "our neighbors know u-s best." This applied in the matter of the count of Detroit's automobile registrations should give Studebaker an unqualified, unimpeachable and enviable verdict.
MARJdON HAS REAL AID.
The man who pays $3,000 or more for an automobile has a right to expect a great many little refinements and conveniences which are not universally found In motor cars. One instance fthe minute detail to which the Marmon engineers go in fitting their car is found in a little convenience to help the man who changes tires. It is alwavs troublesome to put a jack under the rear axle and In order to make it easier a lug is cast on the bottom side of the Marmon "41" rear axle ?o that the jack can be readily fitted.
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1,(1 AD OF OLD TIRES FOR NEW.
The Duplex Tread Tire company of 312 Ohio street recently shipped an express wagon load of tires rebuilt to customers who live near Terre Haute.
Heard Above the Chug
Cass 1 us D. Pickett, salesman^r ,Studebaker. went to Thursday afternoon and DacK 191S Studebaker roadster.
W. A. Eri-clt, representing the Oldsmobile factory, was a visitor In Terre Haute Thursday. He visited with John Deggitt, manager of the J. A. Co., ind talked over .the prospects for the year.
Howard Conley. a Terre Haute boy who is with the Saxon ctaipany at Indianapolis, is spending with his parents here.
few weeks
W. A. Engles, agent for the Studebaker company, has gone to the country to spend a few days with friends.
KANSAS, ILL.
Mrs* W. R. Greever and Mrs. Hugh Hanna were Paris visitors on Thursday.
Mrs. George Moffet of Ashmore visited friends here the first of the week. Mrs. Pecker Hutton was a Terre Haute visitor one day the past week.
Mrs. Bruce Arterburn arrived the first of the week from a week's visit with relatives in Clay City.
Mr. and Mrs. T. E. Ogle arrived home last week from a three week's visit in Colorado.
Mrs. J. M. Bell visited friends In Charleston the past week. Mr. and Mrs. P. B. Honnold arrived home the first of the week from a few days' visit in Keokuk, Iowa.
Miss Naomi Smith is visiting friends In Danville this week. Mrs. Anna Pinnell and daughter. Miss Mabel, arrived home last week after attending the exposition in San Francisco, Cal.
Tire Concern Fills Rural Orders
This plant make« good tires out or old ones and since Its establishment in Terre Haute has won high recognition from the motor acr owners. E. C. Meissner ifc manager of-the plant.
Every Sound Reason Urges Your Judgment to Select the Eight Cylinder Cadillac
Never before has one car really dominated. Never before has one car outclassed all others. Never before has the entire automobile industry acknowledged one car as the only car worth following. A vear ago the "six" was universally acclaimed the ultimate type of motor—except by the Cadillac organization. All quality cars were "sixes"—except the Cadillac. But seeing the success of the Cadillac "Eight," many leading makers of "sixes" concluded a "six" was no longer good enough to get the business. So today they are building "eights" and "twelves" and their advertising matter dwells at length on the shortcomings of the "six." .When these leading makers of quality "sixes" thus repudiate the "six" is it a desirable car for you to own? Certainly not if you want a quality car of slow depreciation. Only a car with V-type motor will satisfy the quality purchaser today—if he thinks correctly. But many cars are thus motored. Are they all quality cars? Does a V-type motor necessarily mean a satisfying automobile? Are all V-type motors as good as the Cadillac? Hardly. You may even ask is there any V-type motor as good as the Cadillac—and there is only one answer: If such a motor exists it has yet to prove itself as good. The question for you to consider is "can I afford to do the proving at my expense?" Yes, there is still a lot of proving to be done. Besides the Cadillac, what other V-type motor cars are being delivered? Very few, and they are "eights." The other makers are still experimenting, trying to catch up with the Cadillac, while a production of 1500 Cadillacs a month is not enough to satisfy the eager demand. It is beginning to be apparent that years of patient development work must have preceded the announcement of the Cadillac "Eight." And the wise buyer realizes that no other V-type motor car will be comparable to the Cadillac until its makers have worked at least as long. Every sound reason so obviously urges your selection of a Cadillac "Eight" today that only the price argument is left in favor of any other car. The price argument is never, an argument for goodness, and no man ever saved money in the end on a car a few hundred dollars cheaper than the Cadillac. So even the price argument favors the Cadillac if you are seeking the most satisfying car to own. $2080 F. O. B. Detroit for all open bodies.
Steinhart-Grieger Automobile Co.
323 Ohio Street. Terre Haute, Ind. Both Phones 2198
THE NEW =1916=
4 Cylinder, 5 Passenger
Has Arrived
O N IS A A 3 2 3 O I O S E E
Demonstrations Can
Be Arranged
STEINHART-GREIGER AUTOMOBILE CO.
323 Ohio St.
TERRE HAUTE, INDIANA
BOTH PHONES 2108