Decatur Daily Democrat, Volume 31, Number 100, Decatur, Adams County, 27 April 1933 — Page 12

PAGE TWELVE

PUBLIC SHOWS NEW ATTITUDE OF CONFIDENCE CONTINUED FROM PAGE NINE have recovered virtually all ot the loss sustained following the? strong I upswing last Summer. While the bulge ta' many markets was supported by tin* large inero.ine in ' speculative interest, which preced- ■ ed the abandonment temporarily ; of the gold standard, the major ■ ■advances were attributable to the growing conviction of manufacturers that it may be some time be- i fore many of the most needed raw materials again will be obtainable ’ at the prevailing low quotations. 1 In the industrial indices, oper-'

■ " - 1 11 - "■ '■ 1 New York Life Assets Increase in First Quarter — .. , .— Ledger assets of the New York Life Insurance Company increased by $14,610,346 during the first quarter of 1933 and the Company made new investments aggregating $15,294,395, it was announced today by Thomas A. Buckner, President of the Company. Payments to policyholders amounted to $64,469,138, or $3,454,225 more than during the first quarter of 1932. Cash on hand and in banks on March 31 I’ amounted to $30,831,538, an increase of $3,033,934 over the aggregate cash and bank balances of 1 ’ a Company at the beginning of 1933. J. L. Ehler Phone lift COUNSfELOR Phone 15

FAITH DETERMINATION RESOURCES I « Franklin Delano Rooseveltpersonifies Faith and Determination. Our Country has the Resources. By United Support of the President and his Administration we can lead the world out of its present distress. ELECTRIC

ations at steel mills showed the] fourth consecutive weekly increase ' with activity averaging 23 perl I cent of capacity, as compared | w'ith 14 per cent a mouth ago. An upward trend for four successive ; weeks has brought merchandise car I loading to the year's high, while ' lumber output increased to a new maximum for 1933. Electric power 1 production has continued the gain ; which started in the middle of j March, but production of bitumiI nous coal has receded from the . I high point of the first week of yie | current month, although it still is I above the lev;l for the comparative week of a year ago. The Busi- j ! ness Activity Barometer of Dun. 1 and Bradstreet, Inc., showed sus- ! tained improvements this week, I

I rising to 48.4 per cent of the *2B-’3O ' average. This is the fourth successive gain in the index, which I stood at the record low of 44.2 on March 22. All trade indices support the contention that the durrent revival is capable of lasting sustention, provided there 'be t.o fresh shock to confidence and at. least some evidence of early practical results Ibe forthcoming from the President’s trade talks with the princip al foreign countries. The progress which has been made thus far is unquestioned evidence that sound ly based recovery has been brought definitely nearer and that there will be a repetition in the internotional sphere of the success I which the Administration has a-

DECATUR DAILY DEMOCRAT THURSDAY, APRIL 27, 1933.

chieved rn its domestic policy. Retail Volume Holding Unfavorable weather conditions during most of the week were unminor degree the further broad , ning of consumer purchasing, which has developed such pronounced strength of late. Though lacking the spectacular rush of the week preceding, buying at retail exhibited a surprising degree of stability, with volume comparing well with that rolled up during the tremendous flurry of the pre-Efater demand. Heavy advertising schedules were carried by most of the larger stores, and th ir effect w.is pronounced, as aside from wearing apparel other lines bulked large i.i th'? volume. These included novelttes, accessories, glasstv,are, curtains, housewares, jewelry, furniture, paints, wallpaper, and g rde:i- materials. The wet cool days which* have persisted during th? greater p.irt of this month have made for a late Spring season, so that retailers are looking forward to .an an increase in sales well to the end of May, particularly in men's wont is. and children's clothing, and in the accessory and household furI nishing department. With many rei tailers total dollar sales for the ' first two weeks of title month exceeded those comparative period of the year proceeding for the first time in nearly three years. This I making the gain in unit sales still ‘ more outstanding, as the average . price level is fully 15 per cent un- 1 I der that of last year. In the ruml i districts, there has been an appreI ciable gain in retail distribution a. d in wholesale shipments, due to the price advances of some of the farm staples. 0 Notable Remarks About Business “Markets are people, not places.'' i Dr. Julius Klein, former ass't. see'y. ! I of Comnrerce. I “President Roosevelt has done his part. Now you do something. I Get going 'nd keep going. This i old world is starting to move.’' C. Edison, preside.,t, Thomas A. Edi- | son, Inc. * "We have actually undergone a banking revolution since Preside t Roosevelt took office.'’ B. C. ! Forbes, editor Forbes Magazine. “Business always needs to.look ahead. Th? biggest mistake any j storekeeper ever made was to print a sign over his store reading. "Established in 1898,’ or ‘Est iblish- | ed in 1912.’ He never do s get es-

tablished." Lew V. Day, vicepresi ' dent in charge of personnel, J. C. t Penney Co., New York City. “The public is thoroughly arous t ed and no halfway measures will I satisfy. The depression can 'not ; and must not continue. William C. i Durant, automobile manufacturer. , “They who wish to maintain a i normal wage for their workers ar’ . being ruined by others who will . not maintain decent standards.” . Fr. nces Perkirts, Secretary of Lab- » or. 5 X"A good window display will do I 85 per cant of the job the first .[week it is installed. Consequently! . ■ it dees not pay to leave it several I . i weeks longer to get the other 15 I \ per cent." Harold Hirth. manager, store arrangement. National Retail > Hardware Association. 3 o t Peace Society Is 50 Years Old 1 Stockholm, Sweden.— (U.R) —The I Swedish Peace and Arbitration So.l ciety, largest organization of its* I kind in the worTd. has observed its I j 50th anniversary. It has more than . 40,000 active members enrolled iu ,' 1,472 associations. —-c o I I Swedish Iron Exports Rise ■ j -. ... I Stockholm. Sweden. — (U.R) —The I export of Swedish iron ore from ■ the Grangesberg mines increased ' to 211,000 tons in March from 198,- J 000 tons in February. In March | 1932 the export was 158,000 tons. FEWER FAILURES SHOWN IN TRADE • CONTINUED FROM PAGE NINE I sion. Compared with the record of a I , | year go, all of the eight geograph- . ical sections show fewer failures ! i this year. Relatively, the South . ' makes the best showing. A considable redaction also appears for the J New England Stites, as well as for J those of the Middle Atlantic; also forth? West. o MAGAZINE SURVEY SHOWS BUSINESS TIDE HAS TURNED | Ct)NTINUE*rFRoSrPAGE NINE j March was almost miraculous. No*|l thing comparable his happened ; withi.; the memory of living men.' i' More than that, this new confi- . dence rests on solid foundation. I • j “lA well-informed judgement that ■ i business is clearly o.i the upgrade J

I because of the removal of difficult- . ; ies -and the return of confidence < does not and should not invite a < revival of the speculative mania i which was so important a factor in i precipitating and in aggravating < the panic of 1929. “The rise of security prices is < important as reflecting a return i of confidence, but we don’t have to dissipate our energies and our hope of a fresh orgy in stock g.mbling.

BU.RCO Ijslll Coffee. Pure Santos. g| A real coffee for the price. I f o If you prefer blended coffee B ■■ BURSLEY’S HIGH GRADE or LITTLE ELF "drip grind’ Dnulu FOODS UTTLE Independent KjM BRAND :ag| cf better quality Grocers offered at economical prices. I > Wholesale distributor*.

As a matter of history, the revival of any enterprise or of any country cannot be charted by a smooth line upward. We shall have our ups and downs. Security values will rest on dividends as well as upon earnings and many businesses, prudently mi.i.aged. must accumulate large sums before they begin .again to distribute such dividends as were common four years ago. "Unemployment on a prodigious

80410 m ' Ust and salaries ' ’ revenues make I able. That th? " and solved by individJ • ations, industries M 4 S ■ itself are numerous an 1 ’ only a fool would i| env A 8 1 mount however’ 1 m required to i sired results."