Decatur Daily Democrat, Volume 28, Number 208, Decatur, Adams County, 2 September 1930 — Page 4

PAGE FOUR

DECATUR j)AILY DEMOCRAT Published Every Evening Except Sunday by THB DECATUR DEMOCRAT CO. J. H. Heller Prea. and Gen. Mgr. A. R- Holthouae..Sec’y & Hue. Mgr. Dick D. Heller .Vice-President Entered at tbe Poatoffice at Deca.ur, Indiana, as second class matter Subscription Rate* Single copies 1 .02 One week, by carrier .10 One year, by carrier 6.00 One month, by mail .36 Three months, by mall 1.00 Six months, by mall 1.76 One year, by mail 3.00 One year, at office 3.00 Prices quoted are within first and second sones. Elsewhere 13.50 one year. Advertising Rates made Known on Application. National Advertising Representatives SCHEERRE, INC. 36 East Wacker Drive, Chicago <ls Lexington Avenue, New York Charter Member The Indiana League of Home Dallies A GOOD TIME TO ADVERTISE: — Everyone, even the newspapers, are talking about poor business these days. Roger W. Babson, nationally known authority on business gives the following advice as how to increase sales: “It is a mistake to reduce advertising expenditures merely because sales are slow and profits lower. There is no better stimulant for sales and profits than more and better advertising. "Admittedly, business must cut out all unnecessary expenses at this time; but it is shortsighted policy indeed to consider advertising as an unnecessary expense. “Instead, look at it as the strong right arm of the sales department, capable when rightly used, of wresting profits from seemingly barren fields. Look at it as a vitalizing force in American business, as a key factor in mass distribution and mass production, as a potential stabilizer of employment, a creator of new industries, a foundation builder for future business growth. “Ask any business man today what he considers the most important department of his business. and nine times out of ten he will answer "the salts department.” And yet business men who would not think of letting their factories run with broken machinery, are often guilty of giving broken tools to their sales forces and expecting them to produce business. A half hearted or severely curtailed advertising program is a broken tool. Now, more than ever, the sales department needs every possible support.” Continuing Mr. Babson points out the advantage of local newspaper advertising: “The larger industrial corporations which advertise on a national scale have come to recognize more fully than have the local business men, tbe advantages of sustained advertising in times of dull business. Particularly the local retailers should realize that their greatest selling aid under present conditions is more and better advertising. Especially now that wholesale commodity prices have declined so extensively, retailers are in a position to offer merchandise at attractive price concessions. The retailer is now passing along to the public the savings which he is making on his purchases at wholesale. In order to increase volume of sales he should tell the public about the savings which can now be made in the purchase of staple commodities. The best way to tell them is through the local newspaper.” The county council and the county commissioners have met the age old enemy, tax rate, and whipped it by a reduction of three cents, which is a bigger job than the average person thinks it is. All the year round the officials are beseiged with requests tor roads CONSTIPATION • RELIEVED • . QUICKLY “i RTERS Di. Partly V.iet.bl. Pill RTP’s will move the bowels I VXJ H without any pain and ifiESs—l depressing after effects. Sick Headaches, Indigestion, Biliousness and Bad Complexion quickly relieved. Children and Adults can easily swallow D’. Carter’s tiny, sugar coated pills. They are free from calomel and poisonous drugs. All Druggists 25c and 75c red pkgs. CARTER’S HUI PIUS . —•

f 1 TODAY’S CHUCKLE ; ♦ (U.B ♦ Lewisham, Eng.—lt took 20 years for a postcard mailed '• | from Folkestone to reach this , | suburb, a distance of 70 miles. * and bridges and Improvements of ’ every kind and description and then when it comes time to make up a tax budget, every one sudden--1 ly becomes thrifty and demands a > reduction of rates, which is one I way of having your cake and eatj ing it. We congratulate the offic--1 lais on their achievement of reduc- ► I ing the rate and we believe you have the support of every good citizen. The Citizens Telephone company 1 has closed another successful year, gaining in number of telephones in use, notwithstanding the depression which has effected most every line of business. Its a great outfit and the re-election of the old hoard and the old officers makes certain continued progress. The Citizens always tries to keep a Jump ahead and has always given excellent services. Evidently that first raid of the gambling houses at Wawassee did not stop them for another one was pulled Sunday. This may wind it up for the season is probably a little late for investment in new material, but unless the officers get on the job early next spring and stay there, you can probably find a place to spend any extra change you may have. The epidemic of spinal meningitis and infantile paralysis in and near Bluffton and extending into this county is a matter not to be taken lightly. The cases are very severe and appear to be similar to those in Indianapolis and other parts of the state a year ago. Whatever can be done to stop its spread should be and at once. Pep is the greatest tonic for any community or any individual. You just can't stop those who have the steam to keep everlastingly at the job they are doing. You may not get every order, you may have to do some business without profit, but if you keep going and doing the best you can, you help yourself and you imbue others. The air races in Chicago brought new thrills for the folks who like to watch hazardous sports. During the week four were killed and a number of planes broken up: Perhaps this newest entertainment will eventually take away from the speedway and dirt track auto races for the crowds will go where the danger is greatest. The schools are off to a good start and after a few days will be ; moving aloug smoothly. Under the splendid leadership here we can boast of as good schools as can be i found any where and that’s something really worth talking about. Splendid growing weather and while it is not doing as much good as rains would have done a month ago, they are helping the late corn, the beets, the pasture and the gardens, for all of which we are very grateful. —o. A-. — A | Household Scrapbook ay I ROBERTA LEE ♦- — « Fish line for Hanging Pictures Use fish line instead of wire for hanging pictures. Also provide a stick, a few feet long, with a deep notch in one end, to lift the cords from the hooks and to replace them avoiding the necessity of a chair |or step-ladder. Perspiration Stains For perspiration stains, mix one part of oxalic acid to twenty parts of wLter. Apply with a small brush. Luncheon Serve chowders and purees as a main dish for luncheon. They are too heavy to be used merely as a soup. o BARGAINS:— Bargains In Living Room, Dining Room suits, mattresses and rugs. Stuckey and Co., Monroe. Our phone number is 44 168 t' o Get the Habit —Trade at Home.

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• 4 BIG FEATURES ’ OF RADIO I I • ♦ Tuesday’s 5 Best Radio Features Copyright 1930 by UP. WEAF (NBC network) 6:30 p.m. cat.—Coon-Sanders Music. WABC (CBS networje) 7:30 p.m. cst.-All American Football Tour. WJZ (NBC network) S p. m. cst. —Westinghouse Salute. WABC (CBS network) 8:30 p.m. cst. —Paramount-Publix Hour. WEAF (NBC network) 8:30 p.m. cst.—Theater of the Air. Wednesday's 5 Best Radio Features Copyright 1930 by UP. WJZ (NBC network) 6 p. in. Cst. —Yeast Foamers. WABC (CBS network) 7 p. m. Cst. —Gold Medal Freight. WEAF (NBC network) 7:30 pin. Cst. —Palm Olive Hour. WABC (CBS network) 8 p. m. Cst. —Philco Symphony. WEAF (NBC network) 8:30 p in. Cst. —Coca Cola Program. * Thursday's 5 Best Radio Features Copyright 1930 by UP. WEAF (NBC network) 6 p. m. Cst.—Rudy Vallee. WABC (CBS network) 6:45 p.m. Cst. — Mardi Gras. WEAF (NBC network) 7 p. m. Cst. —Arco Birthday Party. WEAF (NBC network) 7:30 p.m. Cst. — Melody Moments. WJZ (NBC network) 8 p.m. Cst. —Princess Pat Opera. o ♦ w Modern Etiquette By z | ROBERTA LEE • tII.PJ ♦ Q. What is the birthstoue for September? • A. Sapphire. Q. Who makes the toast at a golden wedding anniversary? A. The eldest son; or if there are no sons, the eldest daughter. Q. When a man and a woman are traveling together on a train, who takes the inside seat? A. The woman. Q * TWENTY YEARS ~ AGO TODAY | From the Daily Democrat File I ♦ ♦ September 3, 1910 — Population of Philaelphia is 1,549,008, a gain of 265,311. J. H. Voglewede catches a 14-

THE ADAMS THEATRE Tonight and Thursday Young Man of Manhattan With Chas. Ruggles, Claudette Colbert, Ginger Rogers and Norman Foster Millions fell head-over-heels in love with the youngblooded sweethearts of the fascinating Saturday Evening Post serial, the best-selling novel in America! Youths who try to combine single bliss and wedded love. In a world of night clubs, football games, fights and frolics. Added—“GlVE ME ACTION”, An ALL TALKING Comedy. 15c 35c Sun. Mon. & Tues.—CLARA BOW in “LOVE AMONG THE MILLIONAIRES" with Stanley Smith, Skeets Gallagher, Stuart Erwin and little Mitzi Green! Special ADDED Attraction—“COLLEGE HOUNDS.” Another DOGVILLE Comedy. y n rpi y n ff 3 ! ynrr iy n , f Fi yn ffi yn ffi yn ffi yn f,-i yn if-i yn ffi yn yn if

DECATUR DAILY DEMOCRAT WEDNESDAY, SEPTEMBER 3,1930.

4 pound carp while fishing near I Bremerkamp’s mill. 1 Claire and Jonas Coverdale of 1 Marion, Oklahoma, visiting here. • Mr. and Mrs. John Smith leave I for Brunswick, Mich., on a visit. Miss Stella Ellis entertains for Mr. and Mrs. Wm. Gerhardt and Mrs. Nicholson of Terre Haute and Miss Goldie Brown and Mr. Tom Brown of Chicago. Miss Francis Burrell of Rochester is visiting her grandparents, Mr. and Mrs. William Blackburn. Fair ground is busy place with everyone getting ready for big L show. Steele and Weaver buy a car of L goods in Toledo for Racket store. y — TODAY THE WORLD'S GREATs EST ENTERTAINMENT IS FOUND ON THE TALKING SCREEN! The biggest value your money '• buys today is entertainment on the talking, singing screen! You i- see ami hear sparkling musical hits, great plays, the work of the most famous writers, foremost music composers. Varied, colorful, . stimulating entertainment that pleases all tastes and every mem-' ber of the family. j —o Mr. and Mis. Israel Bender spent Sunday visiting relatives in Fort Wayne. o R.C. A.—Radiola announcement program over N. B. C. chain. WWJ, WGY. WTAM. WSM, WTMJ. Thursday,! Sept. 4th, at 9 p.m. Daylight Savings time, will be full of surprises that will set people to talking. Get this program and then drop in and tune , and listen in on the new ; Radiola-Super-Hetrodvne. — . H ’ KNAI>P & SON- ' j ’ OVER WEEKEND EXCURSIONS i to St Louis . Nickel Plate Road , $6.25 . ► ROUND TRIP 1 1 ! Liberal Return Limit. Consult Ticket Agent H

’ FRENCH AIRMEN JOIN NATIONS IN OCEAN TRIP _ (CONTINUED FROM PAGE ONE) the welcome. While Coste and Bellonte circled the Held to plot their landing, he was sitting on the top of a hangar watching them interestedly. _ The Question Mark had barely rolled to a stop before It was sur- ! rounded .by the excited mob. Sprinkled among the Americans j loudly yelling "hurrays!” were u handful of the fliers’ own countrya mi’ll shouting "Vive Coste!” “Vive ’ Bellonte!" and "Vive la France!" Their native greeting must have ■ been more vociferious than that ot /, the others, for the whole crowd ’ soon caught ui>, the words and fill ! od the air with cheers that their visitors could understand. In less than a minute Coste was I being lifted from the cockpit to shoulders of several French-Amer-leans and borne to the hangar that had been prepared for the reception. Bellonte, smiling, followed in the same manner. Then the fliers were greeted by the mayor's welcoming committee and by their American representative Rene Racovert, who said they would leave tomorrow morning for Dallas. Tex., to receive the $25,000 prize offered by Col. William E. Easterwood, millionaire, for the first Paris-New York-Dallas flight. They also spoke briefly in their native tongue to the radio audiences of America and France. The latter country received the broad- . cast description of the landing and reception over short wave chanf nels. Today at the city hall there is , to be the formal reception by Mayor Walker. The fliers and . their American representative were I busy all morning making plans for , their visit in this country, and it was reported that the wives of the men are planning to come over to . meet them within a few days. The fliers were confident, from the time they left Le Ilourget field Monday morning at 4:55 o'clock : (Est), that they would reach their H. Knapp & Son Decutilr’s Authorized Radiola and Radiotron Dealer.

I JWW - _ 1 I \ AT " I V I Figure it out I for yourself why you I should trade with your I Home-Town Merchant 'lf for no other reason, because he is one of us - - - because Decatur is his home and he helps to make it the best city in the world in which to live. He deserves your support and patronage so that he can continue to be of help and use to Decatur, by spending the money you spend with him for the good of every one concerned. He has the same good merchandise that can be found anywhere. You SAVE money and create better feelings by trading with your Home Town , Merchant. Independent Merchants I OF DECATUR—OPERATING HOME OWNED STORES i 1—

goal. For two years Coste has been looking forward to this flight, and once he started, only to turn 1 back when be fonnd his chances diminishing. The fliers were favored by tetter weather conditions than has accompanied any other westward ! flight. This made It possible for them to maintain steady progress. After the last European land had faded out of sight behind, Coste and Bellonte found their progress almost as speedy over the giey-black waste nt water in which so many ocean fliers had met their • death. Half way across the Atlantic they met their first real handicap. Between them and Newfoundland lay the usual fog bank that hovers over the Grand Banks and along the coast. In order to avoid it they veered southward into clearer skies. Dawn crept up from behind them as they sped in a huge arc, and shortly afterwards they made their first landfall on the North American continent —the island of. St. Pierre of the Miquelon group,' off the southern Newfoundland coast. The most dangerous part of the trip had been passed. Again Coste and Bellonte were forced to chart their course more to the south, as fog still obscured the skies along the more direct route to New York. Steadily they approached the goal and America began to get more frequent reports of their progress.

RADIO THRILLS ZJ ...TONIGHT,Z/| Make this tent , . . Tune in on your favorite program. Does it come to you clear and strong or is it marred by discordant noises and \UuHnn f fading caused by inferior tubes? Danish poor reception by installing RCA X Radiotrons... Enjoy that program tonight. See your dealer today 1 Hishest Qual w New low priceß UY 224-*3.30; UY 22 ux 245—*2.00; UX 280-»l Radiotronl THE HEART OF YOUR RADIO B

The steamer Tynebridge wirelessed 'hat the plane had pussed slightly to the west of Sable Island, 100 miles off the coast ot Nova Scotia, at 8:30 a. m Eat. An hour later residents of Canso, the small town near the cape of that mime, heard the French plane’s motor and saw it pass over. For some time there were no further reports, and as the air was full. of static it was apparently Impossible for the Question Mark’s radio transmitter to give indications of its position. The piano made its appearance again, however, off Bar Harbor, Me., Just before 2 p. ni., and from thefre on progress was steady down the New England coast until the wheels that had lust stirred dust at Le Bourget touched earth again for the first time at Curtiss airport. Valley Stream, L. 1., at 6:12 p. m. To Be Awarded Paris. Sept. 3.— (U.K) —The trib-' ute of France to Capt. Dieudonne; Coste and Maurice Bellonte, heroes of the first flight from Paris to New York, will include decorations, promotions, and a prize award of probably 1.000,000 francs, Minister oi Air Laurent Eynac told the t’nited Press today. The flight was really a sporting achievement, the minister of air emphasized, although it will result ' in valuable technical information, i The French government, however, | will remain faithful to its tradi-1 tional policy of using seaplanes ex-1 chisively in commercial trans-At-

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